Increasingly, manufacturers, service providers, analysts and various industry pundits have offered visions of the future of businesses and economies.
These scenarios are generated both for demonstration purposes and for assigning values to visions of cultural innovation. In both cases, they are tools that help manage the technological innovation at different levels of project development. They are helpful to create cohesion around innovation perspectives, by appealing to shared cultural values and user requirements.
The analysis of scenarios can play a powerful role when it is used as a way to iteratively increase awareness on current technological limitations and on emerging patterns of behaviours within the user population.
We develop scenarios in three phases: scenario generation, scenario prototyping and scenario evaluation.