Foresight is research on what the future might hold. How will people act in the future? What society will they be part of? How will they appropriate technologies in their daily lives? How can we imagine scenarios that make those concepts concrete and actionable and how to use these to identify innovation opportunities?
Through foresight we develop research and scenarios on possible future socio-cultural developments and on the world that people will create for themselves.
Experientia uses many techniques to develop medium range scenarios about the way people will organise their lives in the future, from children to travellers, from workers to tourists, from entrepreneurs to cultural consumers.
By understanding those possible future use scenarios, we can identify opportunities for design and innovation.