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Versione Italiana

First European Regional UPA Conference

December 4-6, Turin, Italy

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    Home > Our Services > Foresight >
    Scenario development

    Increasingly over the past several years, manufacturers, carriers, analysts and various industry pundits have offered visions of the future of mobile communications and of digital technology.

    These scenarios are generated both for demonstration purposes and for assigning values to visions of cultural innovation. In both cases, they are tools that help manage the technological innovation at different levels of project development. They are helpful to create cohesion around innovation perspectives, by appealing to shared cultural values and user requirements.

    The analysis of scenarios can play a powerful role when it is used as a way to iteratively increase awareness on current technological limitations and on emerging patterns of behaviours within the user population.

    An engineering approach for the management of scenarios involves three phases: scenario generation, scenario prototyping and scenario evaluation.

    Our approach

  • Introduction
  • Context research
  • Trend extrapolation
  • Expert opinions (Delphi)
  • Opportunity mapping
  • Scenario development
  • Design as a foresight tool
  • Our deliverables

  • Trend analyses
  • Technology roadmaps
  • Mood boards
  • Scenarios of use
  • Examples of foresight and visioning projects

  • Samsung, Korea
  • Putting People First
  • Design for Future Needs, EU
  • Nokia, Finland
  • Trenitalia, Italy
  • Links to Putting People First

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  • Scenarios