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Versione Italiana

First European Regional UPA Conference

December 4-6, Turin, Italy

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    Home > Our Services > Foresight >
    Mood boards

    Mood boards are visually stimulating collections of images, artefacts, colour or material trends, used to suggest different design directions.

    They are tools for inspiration, often used to generate discussion within the project team about issues which are difficult to describe in writing or verbally, such as styles, forms, meanings, emotional qualities, lifestyles or cultural trends.

    Our approach

  • Introduction
  • Context research
  • Trend extrapolation
  • Expert opinions (Delphi)
  • Opportunity mapping
  • Scenario development
  • Design as a foresight tool
  • Our deliverables

  • Trend analyses
  • Technology roadmaps
  • Mood boards
  • Scenarios of use
  • Examples of foresight and visioning projects

  • Samsung, Korea
  • Putting People First
  • Design for Future Needs, EU
  • Nokia, Finland
  • Trenitalia, Italy
  • Links to Putting People First

  • Foresight
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