In the age of ubiquitous participatory culture – from the explosion in user generated media to the very way we do business, art, collaboration and even education – the world of politics often feels left behind, writes Robin Good on his blog.

“Democracy has become indirect, stale and something far removed from the daily lives of everyday people. But this is changing.”

“Participatory democracy is high on the agenda of the European Citizens’ Initiative (or ECI) who are launching their campaign today in the European Parliament in Brussels. The aim of this ambitious campaign is to empower citizens to propose concrete policy and legal changes to the European Commission, by exercising the right of initiative.”

“With hundreds of organizations behind them, and volunteers in their thousands, the ECI are determined to show that collective action can have a direct impact on the way we live our lives as active producers, rather than passive consumers of democracy.”

“Bringing power to the people that are effected directly by legislation is a bold and necessary measure in an age when accountability is often swept under the carpet, and politicians increasingly fail to represent the interests of those that elected them once the final votes are cast.”

“By attempting to gather one million signatures, the ECI campaign aims to gain the right of initiative, so that European citizens and civil society organizations could then directly influence the political agenda of the EU for the first time in history. With one million citizens collective voices, it is possible to demand changes to European law and policy, placing the right to challenge the actions of politicians firmly in the hands of the people at street level.”

In this exclusive video interview with the ECI’s Carsten Berg, and former rector of the College of Europe and supporter of the cause Gabriel Fragniere, Robin Gold “talks through the key questions about what the ECI aims to achieve, how it can be done, and what you can do to make a difference in the emerging participatory democracy that promises to tip power in favor of everyday people.”

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