24 March 2006

What you’ll wear in 10 years [Wired Magazine | Forbes]

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The future of fashion
The real high-tech designs of the future have yet to reach the stores. These will consist mainly of technologically enabled fabrics and garments that are only being sketched out in ateliers and research labs around the world.

As usual, expect to see wearable tech and smart clothing first adopted by fringe groups such as skiers and students before the concepts catch on with the mainstream. NPD expects that ski-wear and active-wear companies, such as Nike, Columbia Sportswear, Adidas and Timberland, will be the most likely to drive development.

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