Jesse James Garrett
Audio interview with Jesse James Garrett, president and co-founder of Adaptive Path.

Some describe it as making things easy and enjoyable to use. Others describe it as all the elements that impact someone’s perception of a product or system. Jesse James Garrett says it’s a lot like going on a great first date.

For those who haven’t heard of it before: You’ll be surprise by how much it impacts your life.

For those who know it well: Believe it or not, the complexity made simple. You’ll finally know what to say in the elevator when someone asks you what you do for a living.

(via InfoDesign)