25 April 2014

What if doctors could prescribe behavior change?

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Doctors have known for decades that, in order to prevent disease or its complications, they were going to have to get into people’s living rooms and convince them to change everyday behaviors that would very likely kill them.

The world urgently needs better ways to bring behavior change therapies to the masses, and advancements in digital tech are finally enabling us to orchestrate the necessary ingredients to make that happen in a clinically meaningful way: “digital therapeutics.”

“A handful of medically-minded visionaries have put real clinical rigor into every aspect of their design. For instance, David Van Sickle, a former CDC “epidemiologist intelligence officer,” and now the CEO and Co-Founder of Propeller Health, built a GPS-enabled sensor for asthma inhalers that links to an elegantly designed app — every puff is mapped and time-stamped, allowing patients and doctors to spot patterns in ‘random’ attacks and identify previously unknown triggers.

Another example is Jenna Tregarthen, a PhD candidate in clinical psychology and eating disorder specialist. She rallied a team of engineers, entrepreneurs, and fellow psychologists to develop Recovery Record, a digital therapy that helps patients gain control over their eating disorder by enabling them to self-monitor for destructive thoughts or actions, follow meal plans, achieve behavior goals, and message a therapist instantly when they need support.”

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30 April 2015
Human+Machine Futures forecast map
This year, the research focus of the Institute for the Future (IFTF) is on Human+Machine Futures, the blurring lines between human and machine, natural and artificial. What happens when technology allows us to automate just …
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Opportunities for UX innovation in wearables
Until developers of wearable devices get the user experience down pat, the technology will struggle to gain adoption, writes Steve McPhilliamy on Medical Device and Diagnostic Industry (MDDI). "Understanding user behaviors, attitudes, and lifestyles is the …
3 April 2015
Automotive sales could grow 24% if retail experience improved
New ethnographic and quantitative research from DrivingSales identifies how the growing gap between consumer expectations and the current automotive buying process is suppressing car sales volume. Automotive sales could grow up to 24% if the retail …
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MIT Technology Review special report on persuasive technology
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Gov.uk’s open policy making toolkit – practical guidance on ethnography and more
The Gov.uk open policy making toolkit is a practical guide to techniques that can help you make better policy. The toolkit, which brings together the latest techniques to improve making and delivering policy, is based on …

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