The presentation is all about Nokia’s human approach to technology: i.e. observing first (“the often small, the sometimes big moments of everyday”) and designing later, and turning that int a brand philosophy.
Keith Pardy is strategic vice president of Nokia Strategic Marketing, whereas Alastair Curtis is Nokia’s chief designer.
(via Logic & Emotion)



[...] 2006 year mix about the brand of the design demonstrate. (By Keith Pardy&Alastair Curtis) (Via: Putting People FirstPutting People [...]