putting people first

by experientia
by experientia
6 August 2013

The business case for service design

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putting people first
by experientia

Service designer Bill Hollins shares his thoughts on why service design makes business sense and argues that more businesses should invest in employing a service designer.

1. Good customer service + quality product = brand loyalty
2. Rising consumer expectations
3. Integrating technology
4. Maximising resources
5. Innovating services
6. Looking abroad: the impact of services

The article is published on the website of the UK Design Council.

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We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

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