15 June 2008

Technology giants join forces to fight communications clutter

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Firms including Microsoft, Intel, Google and IBM have formed an Information Overload Research Group to help workers cope with the digital deluge and improve productivity.

“Some of the biggest technology firms, including Microsoft, Intel, Google and IBM, are banding together to fight information overload.

Last week they formed a nonprofit group to study the problem, publicize it and devise ways to help workers – theirs and others – cope with the digital deluge.

Their effort comes as there is mounting statistical and anecdotal evidence that the same technology tools that have led to improvements in productivity can be counterproductive if overused.”

Personally I am glad to notice that Prof. Gloria Mark, with whom I once studied at Columbia University, is part of the team.

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