“Some problems do genuinely lend themselves to Big Data solutions,” writes Gary Marcus in The New Yorker.
“But not every problem fits those criteria; unpredictability, complexity, and abrupt shifts over time can lead even the largest data astray. Big Data is a powerful tool for inferring correlations, not a magic wand for inferring causality. The field has thus far apparently yielded only modestly improved weather prediction, and had little, if any, impact on challenges such as getting computers to program themselves.” […]
“The more complex a problem is, and the more particular instances differ from those that came before, the less likely Big Data is to be a sure thing.
In the years to come, scientists and engineers will develop a clearer picture of the circumstances in which Big Data can and can’t make a big difference; for now, hype needs to be tempered with caution and a sensitivity to when humans should and should not remain in the loop. As Alexei Efros, one of the leaders in applying Big Data to machine vision, put it, Big Data is “a fickle, coy mistress,” inviting, yet not without risk.”
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A new project funded under the FP7 European Commission framework is getting citizens involved in testing new tools for reducing energy consumption during peak loads, in the hope that its pilot program will set the new state of the art for protecting locations with fragile electricity supplies. One of France’s most fragile regions The Provence-Alpes-Côte […]
Design 4 Disaster features an engaging illustrated safety manual for ship passengers, a personal project by Experientia designer Dohun YuLuck Jang 유록. After the Korean ferry accident last year, Yuluck (who is Korean) wanted to find a way to make safety manuals more interesting to read. He spent one year designing an interactive safety guide […]
Invitation: sharing session, Singapore, 30 March 2015 What are the hopes and fears of the elderly in Singapore? How can designers offer solutions that support the elderly in managing their health and wellness? What can healthcare professionals do to help them keep active? What role can technology play in the elderly’s daily lives? Design consultants […]
Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]
Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.