6 September 2005

Sony Ericsson site has experiences section

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The Sony Ericsson website now contains an “Experiences” section with small visual scenarios of how mobile phone functionalities can provide added value to our lives.

Or in their own marketing language: “It’s all about combining your emotions with our technology to create something unique.”

Unfortunately, the six scenarios are more advertisements to get you to like their features than illustrations of user-centred experience design. I am not sure who will watch this.

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We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

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