27 July 2007

slow+design, examining the slow approach to design

Be the first to share

unisg
The new “Food for Thought” journal of Slow Food’s University of Gastronomic Sciences examines the slow approach to design. The entire contents in Italian and English are available to any one who completes the free registration. You can also order a printed copy.

In the article “Beyond Food Design to a Sustainable Sensoriality” (Italian version), Giacomo Mojoli, vice-president of Slow Food International, contemplates what it means to mutually contaminate the sphere of food sensoriality with the wider one of material, manufacturing and creative sensoriality:

“Slow Food is one of these paradigms, a sort of strategic design project, a network prototype, applied to the world of food, agriculture and food education. Slow Food proposed a vision, a way of thinking and acting which by now has gone beyond food to inspire a new and eco-compatible way of conceiving development and economy, on a local as much as a global scale.”

Mojoli sees the objectives of Slow Food’s new slow+design initiative as to “reunite the quality of products with that of the environment and the social forms which generate them” and to “cross the experience of Slow Food with that of those who study and promote the new economy of social networks, the so-called distributed economy, and those who, in the practical and cultural ambit of design, are concerned with the quality of products, services and communications.”

The Slow Model: A Strategic Design Approach” (Italian version) is the title of the second article on the topic by Ezio Manzini (blog) and Anna Meroni of the Milan Polytechnic. They provide a more in-depth analysis of the relation between strategic design and the slow approach. They argue that a new sustainability can arise out of this innovative union, with a rigorous sensibility towards the environment, the quality of life and daily rhythms which can be integrated into the planning of spaces and objects.

“A slow approach means first of all the simple (but in these times revolutionary) affirmation that it is not possible to produce and appreciate quality without taking the time needed to do so, i.e. if we do not slow down in one way or another.

But slow today doesn’t mean just that; it also means a concrete and practicable way of putting this idea into action. It means cultivating quality by connecting products with producers, with the production sites and with the end users who participate in diverse ways in their definition and thus become co-producers.

The slow approach therefore outlines a model of production and alternative consumption which is both subversive and feasible, a model which confronts head on the ideas and practices of today’s globalization. Nevertheless it can be immediately realized on a local level and, as Slow Food has proven, with success.”

In their long essay, they suggest three strategic directions for the slow+design initiative: localisation and experience, phenomenological quality and sustainability, and skill and self-determination.

To find out more about the slow+design initiative, see this earlier post on Putting People First. In 2004 the New York Times also published a nice feature on the launch of the University of Gastronomic Sciences.

Be the first to share
27 July 2015
New qualitative research on video consumption by UK youth
TV viewing (live, playback and Broadcaster VOD services) dominates the video viewing of all ages; however 16-24s have a more varied video diet, with TV accounting for two thirds of their total video viewing compared …
27 July 2015
Breaking Free from The Lean Startup religion: The Service Designer Manifesto
Breaking Free from The Lean Startup religion: The Service Designer Manifesto by Tenny Pinheiro Eise Books July 21, 2015 - 52 pages Free on Kindle Abstract Our civilization is facing complex, systemic and scary wicked problems. It is already known that …
27 July 2015
Nudging to fix the world
Last week the UK media were suddenly abuzz on how behavioural insights can help government decisions and actions by being able to nudge behaviour in a favourable direction. Apparently it has become a cure-all and …
22 July 2015
How ethnographic research helped transform a US paint company
Almost all business leaders now acknowledge that they would love to engage in the deep learning that long-term customer observation can foster, but in practice such endeavors are methodically undermined in the fast paced corporate …
22 July 2015
The student experience and the future of the library
Libraries have moved from being the location for search, access and advice to playing a much smaller role within a much larger information landscape, writes a researcher of JISC, the UK charity that champion the …
18 July 2015
LSE anthropologist: microcredit only adds to poverty
Far from being a panacea, small loans add to poverty and undermine people by saddling them with unsustainable debt, argues anthropologist Dr. Jason Hickel of the London School of Economics: What’s so fascinating about the microfinance …
18 July 2015
An anthropologist on the Photoshop team
Almost two years ago, the Photoshop team pivoted to focus its energies and resources on design features and workflows. To be successful, the team needed to understand trends in design and tools, as well as …
17 July 2015
Using collective intelligence to solve complex societal issues
Acclaimed anthropologist Stefana Broadbent leads a new "Collective Intelligence" unit at Nesta, the UK innovation charity, that is "looking at ways to support the emergence of Collective Intelligence to solve complex societal issues". More concretely, they …

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

2 July 2015
Getting citizens involved in protecting fragile energy environments

A new project funded under the FP7 European Commission framework is getting citizens involved in testing new tools for reducing energy consumption during peak loads, in the hope that its pilot program will set the new state of the art for protecting locations with fragile electricity supplies. One of France’s most fragile regions The Provence-Alpes-Côte […]

5 May 2015
Experientia designer Dohun YuLuck Jang 유록 in Design 4 Disaster

Design 4 Disaster features an engaging illustrated safety manual for ship passengers, a personal project by Experientia designer Dohun YuLuck Jang 유록. After the Korean ferry accident last year, Yuluck (who is Korean) wanted to find a way to make safety manuals more interesting to read. He spent one year designing an interactive safety guide […]

16 March 2015
Better Health and Wellbeing: Giving the elderly in Singapore sparkling golden years

Invitation: sharing session, Singapore, 30 March 2015   What are the hopes and fears of the elderly in Singapore? How can designers offer solutions that support the elderly in managing their health and wellness? What can healthcare professionals do to help them keep active? What role can technology play in the elderly’s daily lives? Design consultants […]

1 January 2015
Happy Playful New Year
21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

See all articles