Students are equipped with creative design skills backed by a strong foundation in technology and craftsmanship.
This course is a specialised design programme which focuses on engaging contemporary cultures, business and technology by exploring new strategies for generating design ideas using both digital and physical media. These ideas are then turn into reality with innovative craft, technical innovation, invention and professionalism.
The course is designed to support the Government’s initiative to produce multi-disciplinary specialists who are well equipped with skills to understand design, technological processes, and enterprise to propel the growth of the creative industries.
The aim of the programme is to train students to be an Experience, Product and Interaction Designer, who is able to conceive creative products and services, and the experiences associated with these, for contemporary cultures.
This is achieved by understanding the users’ experience, imagining new opportunities, testing and prototyping ideas, determining and applying appropriate materials, processes & technologies, and designing and crafting new interactive experiences and enterprises.
A full listing of the courses and their descriptions can be seen here.
Interestingly, the Singapore Polytechnic has also launched a new Experience Design Centre [no website]. Singapore Radio International has published a short interview with Liang Lit How, the centre’s director.
I am curious to hear if Niti Bhan, who just moved to Singapore, has some more insight on these initiatives.