29 August 2013

Seeing the elephant: defragmenting user research

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“Forget Big Data — right now, our bigger problem is fragmented data that comes from siloed user research teams.”

Just as we favor the research tools that we find familiar and comfortable, large organizations often use research methods that reflect their own internal selection biases. As a result, they miss out on detecting (and confirming) interesting patterns that emerge concurrently from different research silos. And they likely won’t learn something new and important.

IA thought leader Lou Rosenfeld explains how balance, cadence, conversation, and perspective provide a framework enabling your research teams to think across silos and achieve powerful insights even senior leadership can understand.

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31 July 2015
Service Design in Consumer Banking: the challenges and opportunities
Last month the people from Irish UX consultancy Frontend Design looked at the UX revolution in healthcare and how changes in that sector are moving towards putting the customer at the centre of the service. …
27 July 2015
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TV viewing (live, playback and Broadcaster VOD services) dominates the video viewing of all ages; however 16-24s have a more varied video diet, with TV accounting for two thirds of their total video viewing compared …
22 July 2015
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Almost all business leaders now acknowledge that they would love to engage in the deep learning that long-term customer observation can foster, but in practice such endeavors are methodically undermined in the fast paced corporate …
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Interview with Amy Parnell, Director of UX at LinkedIn
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14 July 2015
Smart Cities will know everything about you
So, asks consultant Mike Weston, how can marketers cash in without becoming enemies of the people? Weston writes that the law will be too slow to catch up with digital innovations and that businesses in a …
4 July 2015
Videos online of KISD service design conference
On May 18th 2015 the Köln International School of Design (KISD) in Germany hosted the conference "Service Design – Redefining the Meaning of Design". Designers, companies and scientists shared insights on theory and practice of Service …
2 July 2015
Getting citizens involved in protecting fragile energy environments
A new project funded under the FP7 European Commission framework is getting citizens involved in testing new tools for reducing energy consumption during peak loads, in the hope that its pilot program will set the …
6 June 2015
Europe’s White Working Class Communities: A Report on Six EU Cities
Europe’s White Working Class Communities, a research series published by the Open Society Foundations, documents the experiences of “white” communities in six cities across Europe. Each report focuses on a specific district or neighborhood within a …

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

2 July 2015
Getting citizens involved in protecting fragile energy environments

A new project funded under the FP7 European Commission framework is getting citizens involved in testing new tools for reducing energy consumption during peak loads, in the hope that its pilot program will set the new state of the art for protecting locations with fragile electricity supplies. One of France’s most fragile regions The Provence-Alpes-Côte […]

5 May 2015
Experientia designer Dohun YuLuck Jang 유록 in Design 4 Disaster

Design 4 Disaster features an engaging illustrated safety manual for ship passengers, a personal project by Experientia designer Dohun YuLuck Jang 유록. After the Korean ferry accident last year, Yuluck (who is Korean) wanted to find a way to make safety manuals more interesting to read. He spent one year designing an interactive safety guide […]

16 March 2015
Better Health and Wellbeing: Giving the elderly in Singapore sparkling golden years

Invitation: sharing session, Singapore, 30 March 2015   What are the hopes and fears of the elderly in Singapore? How can designers offer solutions that support the elderly in managing their health and wellness? What can healthcare professionals do to help them keep active? What role can technology play in the elderly’s daily lives? Design consultants […]

1 January 2015
Happy Playful New Year
21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

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