8 October 2007

Second Life: virtual worlds and the enterprise

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Second Life
Susan Kish, vice president of the network and community practice at XING, has posted a long essay on how enterprises should look at Second Life and, more generally, at virtual worlds.

“Is the topic still too early or too distracting from “real business”? Or is SL actually close to the tipping point where, like so many technologies before, it will flip into the mainstream with unanticipated results?

This essay looks into these and other questions relevant to businesses in relation to the emergence of virtual worlds. We consider here particularly Second Life as the most important and fastest-growing, but there are several other similar entities.”

Susan Kish has been working with networks and communities for over 10 years. This essay, completed with a glossary and a bibliography, is available in pdf for downloading here (1.4 MB).

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