putting people first

by experientia
by experientia
10 July 2009

Rural India

Be the first to share
putting people first
by experientia

Rural India
The Wall Street Journal and India Knowledge@Wharton present a unique mix of reporting, analysis, interviews and video on life and business in rural India. The Rural India reader resource combines specially-commissioned material with recent articles.

A selection of articles relevant to the topics of this blog:

Vikram Akula: mobile banking could be the future of microfinance
In an interview with India Knowledge@Wharton, Vikram Akula, founder and CEO of SKS Microfinance, spoke about emerging trends in microfinance.

India’s rural poor: why housing isn’t enough to create sustainable communities
The real story of rural India must be told with more than five hundred million characters who live on less than a dollar a day, most of them in terrible living conditions.

The poor deserve world-class products and services
C.K. Prahalad has long championed the notion that business — rather than government handouts — represents the most effective solution to poverty.

Rural India Snaps Up Mobile Phones
India’s cellphone industry continues its steady growth, led by demand from rural consumers, and is showing no signs of slowing down.

Doing well by doing good?
The mobile phone is now one of the hottest development tools world-wide, with corporations eyeing untapped rural markets in the hope that new mobile-phone services can boost rural incomes and corporate revenue at the same time.

Be the first to share
Related Article
16 December 2014
World Development Report 2015 explores “Mind, Society, and Behavior”
WASHINGTON, December 2, 2014 — Development policies based on new insights into how people actually think and make decisions will help governments and civil society achieve development goals more effectively. A richer and more accurate …
Related Article
3 December 2014
The politics of the sharing economy
Trebor Scholz, Associate Professor for Culture and Media at The New School in New York, writes that he "support[s] peer production and sharing practices but [he is] vexed by attempts to subsume them into the …
Related Article
21 November 2014
Everyday rituals and digital tech in the families of mobile workers
Quotidian Ritual and Work-Life Balance: An Ethnography of Not Being There Jo-Anne Richard and Paulina Yurman (Helen Hamlyn Centre for Design, Royal College of Art) David Kirk and David Chatting (Culture Lab, Newcastle University) Paper presented at the …
Related Article
20 November 2014
The Banks of the Future: An Experience Design Perspective
Banks should shift their role from payment processors to trusted consumer advisors by focusing on the customer experience, argues Rob Girling in an Op-Ed piece for PSFL. "My advice to banks is to start by looking …
Related Article
8 November 2014
Society’s sandbox
Steve Daniels, director at Makeshift magazine, explains why informal economies are the world’s biggest — and most overlooked — design research opportunity. "Informal economies are society’s sandbox, where early experimentation can take place freely. In the same way that thoughtless …
Related Article
6 November 2014
What do you learn when you observe 100 days of iPhone use?
Barry Brown, Moira McGregor and Donald McMillan of the Mobile Life Centre at Stockholm University audio-video recorded over 100 days of device use from 15 users and just published their results, which they presented …
Related Article
6 November 2014
Rethinking segmentation for the new digital consumer
Apple’s launch this week of Apple Pay, its m-commerce product, could help finally move millions of mainstream consumers toward the promise of mobile payments, according to media reports. Given that Apple Pay will expose user …
Related Article
5 November 2014
Creating government tech systems with excellent UX and ‘good enough’ security
Gov.uk, the website of the UK Government's Digital Service that merges the websites of all UK Government Departments and many other agencies and public bodies, has posted a draft guidance document on risk management of …

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

25 October 2014
Experientia president to speak at User Friendly 2014 in China

Experientia president Michele Visciola is one of the keynote speakers at User Friendly 2014, the annual user experience conference of UXPA China, to be held in Wuxi, China, 13 to 16 November. The theme of the 11th conference is the “new era of the experience economy,” thus underlining the importance of transferring UX concepts and […]

See all articles