putting people first
by experientia
Daily insights on user experience, experience design and people-centred innovation
3 September 2014
How do consumers use and respond to energy monitors?

Feeding back about eco-feedback: How do consumers use and respond to energy monitors? Kathryn Buchanan (a), Riccardo Russo (a) and Ben Anderson (b) a Department of Psychology, University of Essex, Wivenhoe Park, Colchester CO4 3SQ, UK b Engineering and the Environment, University of Southampton, UK Energy Policy Volume 73, October 2014, Pages 138–146 Abstract To […]

putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

25 October 2014
Experientia president to speak at User Friendly 2014 in China

Experientia president Michele Visciola is one of the keynote speakers at User Friendly 2014, the annual user experience conference of UXPA China, to be held in Wuxi, China, 13 to 16 November. The theme of the 11th conference is the “new era of the experience economy,” thus underlining the importance of transferring UX concepts and […]

3 September 2014
How do consumers use and respond to energy monitors?

Feeding back about eco-feedback: How do consumers use and respond to energy monitors? Kathryn Buchanan (a), Riccardo Russo (a) and Ben Anderson (b) a Department of Psychology, University of Essex, Wivenhoe Park, Colchester CO4 3SQ, UK b Engineering and the Environment, University of Southampton, UK Energy Policy Volume 73, October 2014, Pages 138–146 Abstract To […]

3 September 2014
[Book] An Ethnography of Wikipedia

Common Knowledge? An Ethnography of Wikipedia By Dariusz Jemielniak Stanford University Press 2014, 312 pages Abstract With an emphasis on peer–produced content and collaboration, Wikipedia exemplifies a departure from traditional management and organizational models. This iconic “project” has been variously characterized as a hive mind and an information revolution, attracting millions of new users even […]

1 September 2014
Pew Internet research: 15 theses about the digital future in 2025

A canvassing of 2,558 experts and technology builders about where we will stand by the year 2025 finds striking patterns in their predictions, reports the Pew Research Center’s Internet Project. In their responses, these experts foresee an ambient information environment where accessing the Internet will be effortless and most people will tap into it so […]

31 August 2014
Converting your home to LED lights is still a challenging user experience

Switching to LED bulbs in your home is still a bit expensive, but makes a lot of economic sense – as you quickly earn your money back through a MUCH lowered electricity bill. Yet it is quite a challenge for most people. I just successfully replaced 40 halogen and incandescent bulbs of the most varied […]

28 August 2014
How EU leaders can listen to the views of their citizens expressed on Twitter

Vox Digitas By Jamie Bartlett, Carl Miller, David Weir, Jeremy Reffin, Simon Wibberley Report, 24 August 2014 ISBN 978-1-909037-63-2 Free download Over the last decade European citizens have gained a digital voice. Close to 350 million people in Europe currently use social networking sites, with more of us signing into a social media platform at […]

27 August 2014
Service design toolkit

The toolkit for service design is an introduction to the methodology of service design. With a simple step-by-step plan it offers you a practical do-it-yourself guide. The kit contains workshop templates, posters, a manual and technique cards, some of which can also be downloaded. It is the outcome of a partnership between Namahn and Design […]

21 August 2014
E-Government for the post-2015 era: the usage perspective

E-Government for the post-2015 era: the usage perspective is the title of the 7th chapter of the recent report “United Nations E-Government Survey 2014 – E-Government for the Future We Want“. The chapter outlines the current situation of e-government usage, particularly the efforts made by the 193 United Nations Member States. It examines various e-government […]

20 August 2014
Facebook uses ethnography to deliver more relevant ads

“As researchers focusing on Facebook’s advertising, we led research trips with a cross-functional team of product managers, marketers, and engineers to Indonesia, Turkey, and South Africa to develop a solid understanding of cultural differences across these countries. […] Forming a richer understanding of how businesses and people connect with each other—both on and off of […]

19 August 2014
Consumer Insights: The Music Experience in 2014

Today, music is as emotionally relevant as ever – and consumers have a myriad of ways to experience it, from streaming and downloading to live concerts and more. Thanks to social media, fans also have unprecedented access to their favorite artists. Given these changes in the music landscape, the Music Group, which includes MTV, VH1 […]

16 August 2014
How to conduct design research for home healthcare devices

As healthcare shifts from the hospital to the home, design research must also morph to keep up, writes Shana Leonard. Who is the typical user of your medical product and what is the use environment? These used to be easy questions for medical device companies to answer. But the increasing shift in healthcare from the […]

16 August 2014
How Wells Fargo learned to innovate around the customer

Wells Fargo, the world’s most valuable bank, learned to innovate around the customer. In 1999, Steve Ellis, who runs the bank’s wholesale services group, went to a conference where Scott McNealy of Sun Microsystems described a completely new era of digital banking that would unfold over the next decade. Nobody else seemed impressed, but Ellis […]

16 August 2014
Leveraging ethnography to improve food safety

Carolyn Rose explains how ethnography can be used to improve food safety: If done correctly, ethnography leads to a holistic and unbiased understanding of current practices and the motivations that drive them. Looking specifically to learn the existing challenges, workarounds, deviations and drivers within an interaction, task or activity, we are able to identify opportunities […]

12 August 2014
The Internet of Words

In his review of the recent books by Alice E. Marwick and danah boyd, Ted Striphas focuses on how they guide us in understanding how the internet is affecting our language as it expresses our social experience. “There has been a lot of speculation about social media and what it does to us individually and […]

12 August 2014
White House launches UX-focused Digital Service team

Yesterday, the White House formally launched the U.S. Digital Service. “The Digital Service will be a small team made up of our country’s brightest digital talent that will work with agencies to remove barriers to exceptional service delivery and help remake the digital experience that people and businesses have with their government.” The Administration also […]

12 August 2014
UX without user research is not UX

UX teams are responsible for creating desirable experiences for users. Yet many organizations fail to include users in the development process. Without customer input, organizations risk creating interfaces that fail, writes Hoa Loranger of the Nielsen Norman Group. “User experience cannot exist without users. Creating user interfaces involves intricate and complex decisions. User research is […]

8 August 2014
Dropbox’s Head of Design on the dawn of personalized products

Soleio Cuervo, design lead at Dropbox, spends his time thinking of new ways for products to understand our needs and wants in real time. After years of firsthand work and observation, Cuervo has seen four ingredients emerge that power personalized products. At First Round’s recent Design+Startup event in San Francisco, he explained each one and […]

8 August 2014
Can technology really change your habits?

Downloading an app won’t get you to change your habits. Vivian Giang writes on the science of what will. “There are three kinds of behavioral changes, according to Arun Sundararajan, a professor at NYU’s Stern School of Business whose research program focuses on how information technologies transform business and society: The first includes changing behaviors […]

8 August 2014
No time to think

Nowadays, people can keep negative thoughts at bay with a frenzy of activity. Kate Murphy writes on the consequences in the Sunday Review section of the New York Times. “You can’t solve or let go of problems if you don’t allow yourself time to think about them. It’s an imperative ignored by our culture, which […]

3 August 2014
The psychological and cultural fallout from the end of privacy

Alex Preston explores the personal, psychological and cultural impact of the end of privacy in today’s Observer: Here lies our greatest risk, one insufficiently appreciated by those who so blithely accept the tentacles of corporation, press and state insinuating their way into the private sphere. As Don DeLillo says in Point Omega: “You need to […]

31 July 2014
The importance of user-focused research in medical device design

“The human factors activities that deliver safety and effectiveness [in medical devices] do not necessarily deliver a good user experience or, ultimately, a good product,” argues Martin Bontoft in MDDI. In fact, he writes, “some industry experts have observed unintended consequences of regulating human factors and design: Regulated activities can crowd out unregulated efforts to […]

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