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putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

1 January 2015
Happy Playful New Year
21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

2 November 2010
Storytelling for UX, an interview with Whitney Quesenbery and Kevin Brooks

Daniel Szuc spoke with Whitney Quesenbery and Kevin Brooks about their new book Storytelling for User Experience: Crafting Stories for Better Design. “Daniel: Why the book? Whitney: Because thinking about user experience as a form of storytelling and, more importantly, thinking of our own process as a form of storytelling is something that was out […]

19 June 2010
UXnet disbanded

Louis Rosenfeld, president of the Board of Directors of UXnet, announced last night that the user experience network is being disbanded: “On behalf of UXnet’s board of directors, I have a bit of difficult news to share: we are disbanding UXnet. UXnet simply is not structured to achieve its goal of building a sustainable network […]

12 June 2010
Using stories for a better user experience

Whitney Quesenbery and Kevin Brooks, authors of the book “Storytelling for User Experience: Crafting Stories for Better Design”, describe how storytelling can help you collect, analyze and share user research information. “Stories can help you collect, analyze and share qualitative information from user research and usability, spark design imagination and keep in touch with your […]

3 May 2010
Book: Storytelling for User Experience

Storytelling for User Experience – Crafting Stories for Better Design By Whitney Quesenbery & Kevin Brooks Rosenfeld Media April 2010 Availability: Paperback + PDF We all tell stories. It’s one of the most natural ways to share information, as old as the human race. This book is not about a new technique, but how to […]

14 February 2010
Conversations in a weekend village — Interaction10 impressions

Written by Experientia partner Jan-Christoph Zoels. Interaction10 is over. Four days of presentations, workshops, games, installations stimulated vivid exchanges of ideas and reflections on the changing landscape of interaction design. Hosted in beautiful downtown Savannah by the international Interaction Design Association and Savannah College of Art and Design (SCAD), the conference set the stage for […]

18 November 2009
Book: Prototyping, a practitioner’s guide

Prototyping A Practitioner’s Guide to Prototyping By Todd Zaki Warfel Rosenfeld Media, November 2009 Available in paperback and digital package (1-933820-21-7), digital (PDF) editions (ISBN 1-933820-22-5) Prototyping is a great way to communicate the intent of a design both clearly and effectively. Prototypes help you to flesh out design ideas, test assumptions, and gather real-time […]

21 September 2009
Two new user experience communities

  Louis Rosenfeld alerted me to two new Ning-based community sites that Rosenfeld Media authors recently started: Design for Care compiles methods, results, case studies, and research from many healthcare contexts to help designers understand and improve healthcare products and services. If you’re interested in the intersection of healthcare and user experience, please participate in […]

31 March 2009
Design is the Problem: An Interview with Nathan Shedroff

Nathan Shedroff‘s latest book, Design is the Problem: The Future of Design Must Be Sustainable, has just been published by Rosenfeld Media, and is likely to become one of the most important books for designers on the subject of design, design practice, and sustainability. Filled with insanely pragmatic advice, persuasive argument, and impassioned calls for […]

11 January 2009
10 most common misconceptions about user experience design

Whitney Hess, an independent user experience designer, writer and consultant, asked some of the most influential and widely respected [USA] practitioners in UX (including Steve Baty, Mario Bourque, Dan Brown, Liz Danzico, Bill DeRouchey, Will Evans, Chris Fahey, Kaleem Khan, Livia Labate, Erin Malone, David Malouf, Peter Merholz, Josh Porter, Louis Rosenfeld, Dan Saffer, Jared […]

15 February 2008
Book: Mental Models – Aligning Design Strategy with User Behavior

Rosenfeld Media has just released its first book Mental Models: Aligning Design Strategy With Human Behavior by Indi Young. There is no single methodology for creating the perfect product—but you can increase your odds. One of the best ways is to understand users’ reasons for doing things. Mental Models gives you the tools to help […]

2 December 2007
UXnet launches new site

UXnet, the user experience network, launched its new website this week, with some major improvements. UXnet is a platform organisation that provides tools and resources for the user experience community. It works with a worldwide network of local ambassadors. The new site, which has been more than a year in the making and now runs […]

13 September 2007
UX consciousness in business magazines
4 September 2007
People regularly featured on this blog

In alphabetical order: A Marko Ahtisaari Ken Anderson B Nik Baerten Genevieve Bell Chris Bernard Tim Berners-Lee Ralf Beuker Nina Boesch Danah Boyd Stefana Broadbent Tyler Brûlé Bill Buxton C Jan Chipchase Hilary Cottam Mihaly Csikszentmihalyi Alistair Curtis D Uday Dandavate Liz Danzico Regine Debatty Paul Dourish E Jyri Engeström Richard Eisermann G Jesse James […]

10 August 2007
User experience and the analysts
25 June 2007
Audio interview with Johannes Vandermeulen of Namahn
6 June 2007
Experientia takes on leading role in UXnet, the global user experience network

Mark Vanderbeeken, senior partner of Experientia and the driving force behind the experience design blog Putting People First, has taken on the role of communications director of UXnet, the global user experience network. In his new function, which is on a volunteer basis and additional to his other commitments, Mark will be a key participant […]

19 April 2007
User research on how people consume news
8 February 2007
Information architecture, meet the enterprise web [CMS Watch]
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