Daily insights on user experience, experience design and people-centred innovation, by international UX consultancy Experientia.
14 July 2015

The ethics of digital design

Designers, writes Cennydd Bowles in a Design Council opinion piece, have a central role in safeguarding digital products so they not only empower but also protect users. This responsibility starts with designers’ own output. Design teams should demand high ethical standards from themselves and their colleagues. Internal product development conversations are where key ethical questions […]

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

2 July 2015
Getting citizens involved in protecting fragile energy environments

A new project funded under the FP7 European Commission framework is getting citizens involved in testing new tools for reducing energy consumption during peak loads, in the hope that its pilot program will set the new state of the art for protecting locations with fragile electricity supplies. One of France’s most fragile regions The Provence-Alpes-Côte […]

5 May 2015
Experientia designer Dohun YuLuck Jang 유록 in Design 4 Disaster

Design 4 Disaster features an engaging illustrated safety manual for ship passengers, a personal project by Experientia designer Dohun YuLuck Jang 유록. After the Korean ferry accident last year, Yuluck (who is Korean) wanted to find a way to make safety manuals more interesting to read. He spent one year designing an interactive safety guide […]

16 March 2015
Better Health and Wellbeing: Giving the elderly in Singapore sparkling golden years

Invitation: sharing session, Singapore, 30 March 2015   What are the hopes and fears of the elderly in Singapore? How can designers offer solutions that support the elderly in managing their health and wellness? What can healthcare professionals do to help them keep active? What role can technology play in the elderly’s daily lives? Design consultants […]

1 January 2015
Happy Playful New Year
21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

14 July 2015

The ethics of digital design

Designers, writes Cennydd Bowles in a Design Council opinion piece, have a central role in safeguarding digital products so they not only empower but also protect users. This responsibility starts with designers’ own output. Design teams should demand high ethical standards from themselves and their colleagues. Internal product development conversations are where key ethical questions […]

14 July 2015

Smart Cities will know everything about you

So, asks consultant Mike Weston, how can marketers cash in without becoming enemies of the people? Weston writes that the law will be too slow to catch up with digital innovations and that businesses in a smart city will need to craft their own policies and procedures regarding the use of data. “A large-scale misuse […]

13 July 2015

Why are microwave ovens all so difficult to use?

The first ‘science oven’, launched in 1967, was simple to use but then digital interfaces came along and made things worse. The real problem, according to Charles Arthur, is that microwave ovens live too long. “In the end, I think there’s a simple reason why these interfaces have not merged more rapidly: life-spans. It’s not […]

4 July 2015

Videos online of KISD service design conference

On May 18th 2015 the Köln International School of Design (KISD) in Germany hosted the conference “Service Design – Redefining the Meaning of Design“. Designers, companies and scientists shared insights on theory and practice of Service Design and discuss the changing role of design in our economy and society. Most of the videos are now […]

2 July 2015

Getting citizens involved in protecting fragile energy environments

A new project funded under the FP7 European Commission framework is getting citizens involved in testing new tools for reducing energy consumption during peak loads, in the hope that its pilot program will set the new state of the art for protecting locations with fragile electricity supplies. One of France’s most fragile regions The Provence-Alpes-Côte […]

2 July 2015

Wells Fargo bank uses ethnographic research to design a better customer experience

During a Speaker Spotlight Q&A at Forrester’s CXNYC 2015 conference for customer experience professionals, Mark McCormick, Wells Fargo’s Head of Wholesale User Experience, talked about how past customer experiences shape consumer behaviors and how understanding deep emotional values can inform CX models. Even though the basic financial aspirations of people have not changed, he said, […]

2 July 2015

Interview with HTC’s head designer on experience design

Drew Bamford is the person responsible for making the ITC’s experience design – how the company’s devices feel and work like ‘HTC phones’ rather than just another Android handset. HTC’s head designer’s purvue is focused on the digital part of the phone – the experience design of which the company calls HTC Sense. This incorporates […]

1 July 2015

[Book] Drawing Energy

Drawing Energy: Exploring perceptions of the invisible Authors: Flora Bowden, Dan Lockton, Rama Gheerawo and Clare Brass. Editor: Rama Gheerawo. Royal College of Art, London, 2015 Free download – Free printed copy Abstract Drawing Energy describes a drawing-based research project undertaken by the Royal College of Art as part of SusLabNWE (2012-15). The project explored […]

27 June 2015

Designing for behavior as the critical path for patient engagement

Forget about features, design behaviors. Tying strategic behavior design to engagement outcomes will lead to more pratical and digitally relevant solutions, writes behavioral scientist Steph Habif in a conversation piece on the website of Prescribe Design. Companies outside of healthcare, like Opower and HelloWallet, are doing this very well. Digital health companies doing behavior design […]

22 June 2015

[Book] Misbehaving: The Making of Behavioral Economics

Misbehaving: The Making of Behavioral Economics by Richard H. Thaler W. W. Norton & Company May 2015, 432 pages Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans—predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic […]

19 June 2015

The opportunities for wearables in the healthcare space

Daniel Gomez Seidel and Masuma Henry of Artefact have posted a nice write-up on recent developments and opportunities for wearables in the healthcare space. The post contains various interesting cases and points at some of the human and contextual challenges involved. They conclude: The challenge for designers of wearable devices is exciting, if a little […]

19 June 2015

Nesta report and case studies on people-centred smart cities

For smart cities to reach their full potential, they need to focus on the citizens living in them, not just technology, write researchers Tom Saunders and Peter Baeck of Nesta, the UK innovation charity Traditionally, smart cities have emphasised hardware – the internet of things, ‘big data’ and advanced computing – over the needs of […]

13 June 2015

[Book] Designing Connected Products

Designing Connected Products: UX for the Consumer Internet of Things By Claire Rowland, Elizabeth Goodman, Martin Charlier, Ann Light, Alfred Lui O’Reilly Media, May 2015 726 pages [Amazon link] Abstract Networked thermostats, fitness monitors, and door locks show that the Internet of Things can (and will) enable new ways for people to interact with the […]

13 June 2015

Examining the proliferation of magical narratives in technology

There has been a lot of talk about magic lately in critical, cultural and technological spaces; what it does, who it is for, and who are the ones to control or enact it. As a way of unpacking a few elements of this thinking, this essay by Natalie Kane follows on from the conversations that […]

9 June 2015

Alice Rawsthorn on the pros and cons of new digital interface design

Alice Rawsthorn asks why the aesthetics of something so pervasive [as digital user interfaces], the design of which is deeply sophisticated in other respects, are often underwhelming. Developing a definitive design aesthetic as Braun once did is fiendishly difficult in any context, but especially so for something as complex as a digital interface with its […]

6 June 2015

Europe’s White Working Class Communities: A Report on Six EU Cities

Europe’s White Working Class Communities, a research series published by the Open Society Foundations, documents the experiences of “white” communities in six cities across Europe. Each report focuses on a specific district or neighborhood within a city. It provides new groundbreaking research on the experiences of a section of the population whose lives are often […]

2 June 2015

The user experience of binge watching (and other behavioral shifts in the multiscreen home)

Today, consumers are prepared to spend significant amounts of time binge watching because they can determine their own viewing schedules, allowing them to watch what they want, when they want, writes Colin Morrison, Vice President of Global Sales Operations for Ericsson’s TV and media business. This behavioral shift puts more importance than ever before on […]

1 June 2015

Exploring the ‘next nature’ that people and technology are creating

The Next Nature website sets out to radically shift our notion of nature: Our image of nature as static, balanced and harmonic is naive and up for reconsideration. Where technology and nature are traditionally seen as opposed, they now appear to merge or even trade places. We must no longer see ourselves as the anti-natural […]

28 May 2015

The driverless car push ignores challenges of people and context

Autonomous or driverless cars are based on a technology push strategy. Beyond statements like “freeing up time”, “reducing accidents” and some simple scenarios on “remote parking” or “vehicle sharing”, there is far too little thought on what such vehicles imply for people’s behaviors and possible future contexts of use. Even a cursory reflection from a […]

25 May 2015

A Bauhaus-inspired, human-centered internet of things

In a short opinion piece in The Guardian, Jenny Judge and Julia Powles state that the Bauhaus movement could be a model for a more human-centered internet of things: “Back in the early 20th century, the Bauhaus movement defined itself with two slogans: first, that form should follow function; and second, that design should be […]

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