Nikki Barton, head of digital design at Nokia Design Studio, points out that a good design delivers the goods that are not only pretty to look at, but also work the way people want them to. [...] “As all the models must be user-friendly, designers often spend hours observing how people all over the world use and interact with their phones. They then bring back their new insights to the studios.” [...]
For Younghee Jung, her work as a phone designer is mostly about forecasting future trends, focusing on people. “People’s behaviour and motivation change slower than technology, but simultaneously guide its development,” says the research leader at Nokia Research Center. [...]
For design manager Robert Williams, his work revolves around giving people a better mobile experience. He is responsible for creating the icons used on Nokia phones.