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putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

1 January 2015
Happy Playful New Year
21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

19 January 2007
We need macrodesigners, says Uday Dandavate
27 April 2006
Uday Dandavate on striking a balance

Through Core77, I learned about the thinking of Uday Dandavate, a principal of the participatory design agency Sonic Rim. Dandavate, who is trained as an industrial designer and is from Indian origin, is a thorough believer in the duty of every designer, every manager and every leader to reach out to everyday people so that […]

25 January 2012
Does corporate ethnography suck?

In this first piece, Sam Ladner examines the different temporal conceptions of ethnographic fieldwork in industry and academia: “Academics frequently criticize corporate ethnography simply as “too short.” But this is just as shallow an insight as is the idea that culture=consumerism. Academics, of all people, should know that culture drives practice. The rapid pace of […]

11 May 2011
Macro design for nation building

In his paper “MacroDesign for Nation Building“, Uday Dandavate, founder and CEO of SonicRim Ltd., elaborates on the concept of MacroDesign, a public policy perspective in understanding the role of design and design thinking. This article is written with the purpose of drawing the attention of policy makers – politicians, government officials, and public policy […]

17 October 2008
From individuals to the collective

Jeff Parks of Boxes and Arrows just posted a lot of material from the recent IDEA Conference (Chicago, 7-9 October), including a 41 slide presentation (pdf) by Aradhana Goel, the service design strategist at IDEO: When we look through the lenses of society (how we connect), mobility (how to move) and sustainability (how we consume), […]

4 September 2007
People regularly featured on this blog

In alphabetical order: A Marko Ahtisaari Ken Anderson B Nik Baerten Genevieve Bell Chris Bernard Tim Berners-Lee Ralf Beuker Nina Boesch Danah Boyd Stefana Broadbent Tyler Brûlé Bill Buxton C Jan Chipchase Hilary Cottam Mihaly Csikszentmihalyi Alistair Curtis D Uday Dandavate Liz Danzico Regine Debatty Paul Dourish E Jyri Engeström Richard Eisermann G Jesse James […]

29 November 2006
Learning people-driven innovation at the 180º Academy
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