Michele is currently in Nairobi preparing research, and has been invited to be a guest speaker at iHub, Nairobi’s Innovation Hub for the technology community.
Michele will talk about “User-centred innovation: fostering culture evolution and behavioural change through design”, and the implications for technology development in East Africa.
iHub’s mission is to catalyse technology growth in Kenya. The hub’s community of technologists, investors, tech companies, young entrepreneurs, web and mobile phone programmers, designers and researchers will be invited to hear Michele speak.
iHub is part open community workspace (co-working), part vector for investors and VCs and part incubator. It runs a number of initiatives designed to build an ecosystem around the Kenyan tech entrepreneur: iHub Research, iHub Consulting, iHub Supercomputing Cluster, and the iHub User Experience (UX) Lab, to connect the people with ideas to the people with money to help them grow.
The iHub UX Lab is the first User Experience lab in sub-Saharan Africa that will put together a flexible, efficient and state of the art User Experience design testing space as well as provide designers with global standard master classes to improve their competitiveness.