putting people first

by experientia
by experientia
7 June 2010

Hooked on gadgets, and paying a mental price

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putting people first
by experientia

Brain on gadgets
The debate continues: scientists say our ability to focus is being undermined by bursts of information from e-mail and other interruptions. The New York Times reports.

“Scientists say juggling e-mail, phone calls and other incoming information can change how people think and behave. They say our ability to focus is being undermined by bursts of information.

These play to a primitive impulse to respond to immediate opportunities and threats. The stimulation provokes excitement — a dopamine squirt — that researchers say can be addictive. In its absence, people feel bored.

The resulting distractions can have deadly consequences, as when cellphone-wielding drivers and train engineers cause wrecks. And for millions of people […], these urges can inflict nicks and cuts on creativity and deep thought, interrupting work and family life.”

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We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

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