Governments around the world must continue to embrace social media and other new technologies because besides empowering citizens new technologies bring in a “myriad of benefits” for the public sector as well, argues Kelly Dempski of Accenture Technology Labs on eGov Monitor.
For the government, he claims, this new paradigm offers a myriad benefits. For example:
- Reduced cost per engagement
- More opportunities for people to help each other
- More directed mouthpiece to the citizens
- More direct connection with the community and their interests
- More knowledge about who they’re talking to
- Multimedia sharing
- Opportunity for citizens to develop mashups and other applications to support the government’s efforts