putting people first

by experientia
by experientia
4 January 2013

Fitness by design

Be the first to share
putting people first
by experientia

Can data heal? Yes, argues Dan Hon, whose type 2 diabetes spurred him to embrace “personal informatics” devices such as the Nike FuelBand and the Fitbit. Yet as such devices become a part of everyday life, a new challenge emerges: the Balkanisation of health data across multiple platforms.

“What isn’t clear is the design process of ecosystems to support passive, wearable devices that are intensely personal and mix-and- match. We don’t worry about fashion being interoperable, about wardrobe-archive issues, or being able to use a piece of clothing from five years ago with another bought last week. Increasingly, we will. So the kind of battles being played out around interoperability, data sovereignty and social visibility in personal informatics represent a kind of avant-garde as core issues of the “Internet of things”. The principles of the much-hyped “smart cities” market, for instance, are being tested right before our eyes, as personal informatics goes up against the obesity epidemic.

Yet we don’t know much about the psychological or cultural impact of learning so much about ourselves, of seeing ourselves through the prism of performance metrics, never mind displaying that in a public form. This is perhaps the most intriguing aspect of personal informatics: it lets us know who we really are, whether we wanted it to or not.”

Be the first to share
Related Article
31 January 2015
The last-mile problem: How data science and behavioral science can work together
Analytics is typically discussed in terms of computer technology, machine learning algorithms, and big data. Behavioral nudges, on the other hand, concern human psychology. What do they have in common? Quite a bit, says James …
Related Article
31 January 2015
The startup “that helps companies fix their user experience problems”
Davey Alba explains in Wired how UserTesting runs an online panel of over 1 million testers—volunteers mostly—who can test products and other company materials on demand. : "The company has developed a way for businesses to …
Related Article
23 January 2015
Designing a user experience for wearable devices
Gradinar Razvan discusses some of the questions that UX designers will need to consider when designing for wearables. In particular, he presents the key things that designers should keep in mind when they are designing …
Related Article
20 January 2015
Pfizer uses ethnography and medical anthropology in drug development process
In 2013 Pfizer leadership realized that to better enable patient engagement throughout the entirety of the drug discovery, development, and delivery process, the company needed to be more systematic. Pfizer CMO Freda Lewis-Hall, M.D. explains …
Related Article
19 January 2015
Time for Big Anthropology
Numbers don't tell us everything we need to know [in health care], writes strategic consultant Dan Beckham. We must also consider human culture: "That's often the problem with big data, analytics and chasing metrics. They too …
Related Article
19 January 2015
Behavioural Economics and Health: Nudging Toward a Culture of Wellness
Behavioural Economics and Health: Nudging Toward a Culture of Wellness Report by David Verbeeten The Conference Board of Canada, 52 pages, January 15, 2015 This report explores “nudging,” a new, cost-effective policy tool than can be used …
Related Article
21 December 2014
Why Americans care more about experiences than possessions
Leslie Bradshaw, managing parter of Made by Many, describes Americans' shifting value systems. "Young people have redefined success, and their new definition values experience over possession. The word “experience” may sound like a code word for …
Related Article
4 December 2014
There is no such thing as UX Design
Peter Merholz argues that the entire “field” of user experience emerged for one reason — to accommodate, and overcome, poor (or non-existent) product management practices. He now wants to retire the term: "'User experience design' served a …

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

1 January 2015
Happy Playful New Year
21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

See all articles