putting people first

by experientia
by experientia
24 June 2008

European Council of Ministers approves 600m euro project for new digital solutions for the elderly

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putting people first
by experientia

Ageing
Now also Europe’s Council of Ministers approved a major €600m for development of new digital solutions for Europe’s elderly people.

“By 2020, 25% of the EU’s population will be over 65. To respond to this growing demographic challenge, the Council of Ministers approved today a Commission plan to make Europe a hub for developing digital technologies designed to help older people to continue living independently at home.

The proposal, presented by the Commission on 14 June 2007 [see earlier post], will provide some additional €150 million funding to a new European Joint Research Programme, resulting in a total investment of over €600 million.

Through this new programme companies will be able to develop highly innovative digital products and services to improve the lives of older people at home, in the workplace and in society in general. Smart devices for improving security at home, mobile solutions for vital sign monitoring and user friendly interfaces for those with impaired vision or hearing – all of which will improve the quality of life of elderly people, their careers and families. […]

20 EU Member States, as well as Israel, Norway and Switzerland will participate in this Joint Research Programme.”

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We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

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