Need proof that the business world is playing catch-up in regards to creativity, innovation and design?

The prestigious Kellogg School of Management is hosting a four-day learning session on managing product design and development this month. Here’s the program content:

- Introduction to Product Development
- Scenario Planning
- Strategy in Design
- Recognizing Gap Analysis in the Design Process
- Customer-Focused New Product Research
- Innovation and Creativity
- Essentials of Industrial Design
- Human Factors
- Managing Intellectual Property
- Communication Challenges in Product Development
- Management and Metrics for Product Development

(via Logic+Emotion)