putting people first

by experientia
by experientia
20 August 2005

Community search and the threat to branding [Fast Company]

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putting people first
by experientia

Shadows
Sites like Shadows and MyWeb 2.0 could represent a huge threat to corporations that try to control how their brands are perceived. After all, if you can leave a comment about crappy service or shoddy products on a company’s shadow page – out of the company’s reach but right there for all to see — the power of information vs. perception shifts firmly in the consumer’s direction.

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We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

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