by experientia
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Daily insights on user experience, experience
design and people-centred innovation Audience
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Virtual world
putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

25 October 2014
Experientia president to speak at User Friendly 2014 in China

Experientia president Michele Visciola is one of the keynote speakers at User Friendly 2014, the annual user experience conference of UXPA China, to be held in Wuxi, China, 13 to 16 November. The theme of the 11th conference is the “new era of the experience economy,” thus underlining the importance of transferring UX concepts and […]

24 September 2009
Augmented reality gets off to a wobbly start

  The New Scientist reviews the current state of Augmented Reality and is a bit concerned: “While some who back the technology think its time has now come, after more than a decade in development, others warn that undercooked applications or “apps” are set to disappoint users, potentially damaging the market. The momentum building behind […]

22 September 2009
“La realité augmentée”, and other Paris 2.0 themes

Tomorrow I will be speaking at an informal, but high energy Paris conference, called (somewhat predictably) Paris 2.0. The conference takes a total of four days, and is attended by a young, edgy French crowd. I am unfortunately only here for an afternoon and a morning, and arrived in the middle of a session devoted […]

22 September 2009
Enhancing user interaction with first person user interface

Luke Wroblewski, an internationally recognized Web thought leader and Senior Director of Product Ideation & Design at Yahoo! Inc., provides a comprehensive overview of augmentation as a user interface, complete with real-world examples. “Though many computer applications and operating systems make use of real-world metaphors like the desktop, most software interface design has little to […]

8 September 2009
Josephine Green and Ezio Manzini featured in Philips magazine

From pyramids to pancakes The era of elitism, top-down management and deterministic ideals is over. We are now living in an age of social innovation and sustainability that opens up the future to the many, not just the few. Mass consumerism has given way to mass creativity, which is transforming how we think about and […]

23 July 2009
How the digital world is changing the rules of modern courtship

As part of a feature series on Facebook (see below), Newsweek explores how the digital world is changing the rules of modern courtship: “It wasn’t so long ago that the idea of a college romance playing out online—for better or for worse—would have been deemed weird, nerdy, or just plain pathetic. As the thinking went, […]

20 April 2009
Nokia’s IdeasProject site on four major future themes of computing

Nokia’s IdeasProject site contains this week a video interview with Don Tapscott, and four feature articles that integrate some of the ideas presented thus far on the site: Head in the Cloud: computing becomes virtual As the costs of sending, storing, and processing information descend, these services are moving into the fabric of the Internet.  […]

20 March 2009
Tish Shute interviews Mike Kuniavsky on things as services

Tish Shute’s UgoTrade website is quickly becoming one of the prime sites in the field. In the last months she interviewed Andy Stanford-Clark (IBM Master Inventor), Robert Rice (CEO of Neogence), Usman Haque (architect and director of Haque Design + Research and founder of Pachube), Adam Greenfield (Nokia’s head of design direction for service and […]

19 March 2009
Phone designers to improve reality

Rik Myslewski of The Register reports on augmented reality on mobile devices: Future phones will recognize buildings and people by sight and replace reality with something better. They’ll also have roll-out HD displays. Or projectors. Or they’ll dock with your PC’s display. At least, that’s the vision of some visual-computing visionaries at this week’s Multicore […]

19 January 2009
Taken Out of Context: American teen sociality in networked publics

danah boyd is a a PhD candidate at the School of Information (iSchool) at the University of California (Berkeley) and a Fellow at Harvard Law School’s Berkman Center for Internet and Society. She just published her dissertation entitled “Taken Out of Context: American Teen Sociality in Networked Publics“. It examines how American teenagers socialize in […]

29 November 2008
Social media in closed societies

Ethan Zuckerman, a researcher on the impact of information technology in developing nations, reports on his blog on a recent panel discussion, organised by the Open Society Institute, on new media in authoritarian societies. The discussion started from the premise that our understanding of the effects of online media on society “are largely based on […]

20 November 2008
The world as the interface – location data and the mobile web

Jonathan Follett, president and CEO of Hot Knife Design, Inc., a Boston based UX and web collaborative, shares his thoughts on the hybrid experience of interacting with on-line data in the physical world, through the mobile geospatial web. The article was published in the current issue of Vodafone’s Receiver Magazine, which is all about space, […]

11 November 2008
The Caryatids: a new book by Bruce Sterling

The Caryatids (hardcover) by Bruce Sterling Hardcover: 304 pages Publisher: Del Rey (February 24, 2009) During a speech at Mobile Monday Amsterdam, Bruce Sterling announced his next book “The Caryatids”. According to Sterling, the book which will be published in February, is an “internet of things” book, set in the 2060’s, that “tries to describe […]

9 September 2008
Book: Coming of Age in Second Life – an anthropologist explores the virtually human

Coming of Age in Second Life: An Anthropologist Explores the Virtually Human (Hardcover) by Tom Boellstorff Princeton University Press Hardcover, 2008, 328 pages Millions of people around the world today spend portions of their lives in online virtual worlds. Second Life is one of the largest of these virtual worlds. The residents of Second Life […]

4 August 2008
Mobile phones and the digital divide

Ken Banks writes in PC World on the capacity of the mobile phone to bridge the digital divide. While developed markets get excited by the iPhone, N95, BlackBerry, 3G, WiMax and Android, in developing countries, most excitement centers around the proliferation of mobile phones — any phones — into poorer rural, communication-starved areas and their […]

28 April 2008
How Club Penguin turned 750,000 British kids into penguins

The (UK) Times reports on the successful networking site for tweens. The features of Club Penguin, one of the most successful virtual worlds aimed specifically at children, may defy logic – and gravity – but they represent the new frontier of children’s entertainment, where the whimsy and colour of traditional kids TV blends with computer […]

26 April 2008
New Linden Lab CEO announces user-centred vision for Second Life

Earlier this week, Linden Lab, creator of the well-known virtual world Second Life, announced a new CEO: Mark Kingdon, currently CEO of digital marketing firm Organic. He will be taking over in mid-May. Technology Review assistant editor Erica Naone spoke with Kingdon earlier this week about his plans for Second Life. A lot of new […]

23 April 2008
Cultures of virtual worlds

A two-day conference this week will bring together scholars, developers and participants in virtual worlds to discuss the emerging cultures being created from a range of online communities. Event organizers theorize that virtual worlds can be studied by researchers in the fields of humanities and social sciences. Cultural anthropologist Mimi Ito, Intel anthropologist Genevieve Bell, […]

10 April 2008
Videos online of Potsdam interaction design conference

Last year’s conference “Innovation Forum Interaction Design” focused on all aspects of interface and interaction design: mobile telephone and media interfaces, problem solutions and product visions, web pages and virtual worlds, art and commerce, business and science. Speakers included Gillian Crampton Smith, Anthony Dunne, Tim Edler, Frank Jacob, Gesche Joost, Bernard Kerr, Patrick Kochlik, Kristjan […]

1 April 2008
Online chat, as inspired by real chat

The New York Times writes about a new wave of Silicon Valley companies that are bringing live socializing into online social networking Web sites: Compared with other forms of human interaction, online social networking is really not all that social. People visit each other’s MySpace pages and Facebook profiles at various hours of the day, […]

2 February 2008
Australian research on user led innovation

Darren Sharp of the Smart Internet (Australia) contacted me about the new research ‘User-led Innovation: A New Framework for Co-creating Business and Social Value,’ that he co-authored with Mandy Salomon. Abstract The sources of innovation are shifting rapidly from the traditional 20th century model of commercial R&D labs, elite universities, private companies and government agencies […]

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