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  Posts in category 'User research'
4 July 2008
From ubiquitous technology to human context (videos)
UIA World Congress of Architecture On Wednesday 2 July Nicolas Nova (LIFT lab) moderated a session at the World Congress of Architecture in Turin, Italy, entitled “From ubiquitous technology to human context - Technology applied to architecture and design: does it solve problems or create needs?”.

Speakers were Adam Greenfield (Head of Design Direction, Nokia), Jeffrey Huang (Director, Media and Design Laboratory, EPFL, Switzerland) and Younghee Jung (senior design manager, Nokia).

Videos: About ten minutes into the session, I realised that no provisions had been made by the organisers to videotape the presentations, so I started recording everything myself, from a small handheld Nokia N95. Obviously image quality is not so great but the sound is quite good. I uploaded everything on Google Video: Adam Greenfield, Jeffrey Huang and Younghee Jung.

Two apologies: first to Nicolas for not having taped his session too - as I said, I realised too late that the organisers were not doing it themselves - but luckily Nicolas has posted a summary and his slides on his own blog. The second apology goes to Younghee, whose presentation is only half recorded, because the N95 battery died.

The session unfortunately ended a bit in chaos. As it had started late, it also ran a bit over time and people from the next session started filling up the seminar room and at one point hackled the last speaker - Younghee Jung - to finish things up. A fragile Younghee - during her talk she shared a personal event with the audience that was very close to her emotionally - suddenly had to summarise 30 slides in 2 minutes and this is luckily not on video. Perhaps she can send us her presentation still.

30 June 2008
New consumption patterns in telecoms services in Europe
Eu Some interesting data illustrate the emergence of new consumption patterns in telecoms services in Europe:

An EU-wide survey of 27,000 households has revealed the emergence of new consumption patterns in telecoms services in Europe. Technological progress and competition have brought more choice to European consumers; 24% of households have given up their fixed telephone in favour of mobile phones while 22% of them are using their computer from home to make phone calls over the Internet. In an increasing number of Member States, European households are using wireless access to connect to the Internet, via mobile or satellite networks. Meanwhile, 29% of European households buy bundled telecoms and media packages, an increase of nearly 10% since last year. Nevertheless, the top priority for consumers in this fast evolving environment remains the quality of services.

Read full story

24 June 2008
Critical SAP report on CHI 2008
CHI 2008 The SAP Design Guild has published a long and quite critical report on the recent CHI conference by Gerd Waloszek, a user experience professional at the business software company SAP.

The SAP Design Guild is a site maintained by SAP User Experience, where SAP AG offers its public user interface design resources.

“Unlike my colleague Janaki Kumar, who also attended the conference (see her report), I felt that the CHI’s motto “Art. Science. Balance” – although well suited to the city of Florence – had been somewhat artificially imposed on the conference. All in all, I did not find that this motto reflected the central theme of the conference. The “Renaissance panel” (see below) appeared to be a somewhat weak justification for the motto, even though it was very interesting and deserved much more attention. Despite the fact that the CHI conference had such a universal motto and was held in Europe, I had the impression that it was more a U.S.-centric than ever, even though some well-known faces, such as Jakob Nielsen, Don Norman, and Ben Shneiderman, were missing from the conference.”

Read full story

24 June 2008
Mito Akiyoshi: the digital divide does not vanish with the mobile
Mito Akiyoshi The great people at the splendid French blog InternetActu have conducted an interview with the Japanese sociologist, Mito Akiyoshi. Since InternetActu is published in French, and I have been pushing them time and again to make the rich contents of their blog also available in English, they have offered us to co-publish this interview in English — the language it was conducted in. It was not difficult to accept the offer and I thank Hubert Guillaud in particular for this opportunity. If you read French, go read it here.
 

Mito Akiyoshi (blog) is a Japanese sociologist at Senshu University. She also collaborates with sociologist Izumi Aizu on a NTT research programme on privacy and identity. The interview provides us with an opportunity to take a unique look at what is happening in Japan: it allows us to not focus on the technology, as is so often the case, but on how this technology is used, which is often more varied and complex than one might think.
 

DIGITAL DIVIDE IN JAPAN?

InternetActu.net: You have worked on the digital divide in Japan. We in the West often have the impression that the digital divide does not exist in your country where the mobile phone is so pervasive. But is that really so? Do all people really have equal access?

Mito Akiyoshi: There is a growing consensus among researchers in Japan as well as abroad that the digital divide is not just about having Internet access or not. It is also about the type of use of Information and Communication Technologies (ICT’s) and the goals of that use. In order to understand the implications of the mobile phone on the digital divide, we have to start with a broader definition of the digital divide itself, which needs to encompass all activities mediated by technologies. Due to the mobile phone we are now facing a mixed reality: it is a glass that is both half-full and half-empty.

Japan is indeed a global leader in mobile telephony: the mobile phone has brought ICT to those who would otherwise not have used technology. Yet the mobile phone has not eliminated the digital divide at all. My research shows that existing patterns of inequality strongly influence the type of technology and technology use certain kinds of people exhibit. Generally speaking, there are three types of ICT users in terms of access to hardware: “Literati” are those people who use both computers and mobile phones. A second group consists of a fairly large number of people who use mobile phones but rarely use PC’s. The third group are those who use neither. The last group is obviously decreasing now because of the pervasiveness of the internet, but even the second group could be considered on the wrong side of the digital divide — unable to make the most of ICT.
 

UNIVORES AND OMNIVORES

All of that would be OK if the choice was just that: a matter of choice. But often it isn’t. Web contents accessed on a computer are quite different from those accessed on a mobile device. For example, my research shows that respondents use a PC for professional reasons and to access government services. The use of a mobile phone however is mainly limited to entertainment related activities. Those who use mobile phones and not the PC tend to be less educated, less wealthy, and/or female. So, their reliance on their mobile phone and their non-use of the PC could also be interpreted as perpetuating a less privileged status.

I am still looking for good labels to identify these different types of users, and in particular those who use the mobile but not the PC. The distinction between “univore” and “omnivore” as used in cultural sociology could be useful. The “univores” refer to people with limited cultural resources who consume just one type of genre, e.g. hip-hop. The “omnivores” on the other hand are endowed with rich resources: they enjoy multiple genres. According to this view, the distinction between middle class and working class is not based on their preference for particular genres, but rather on their ability to consume a wide range of cultural products. So based on this logic, I could probably use the term “mobile univore”.

InternetActu.net: What does the mobile phone prevent that the combination of internet and mobile enables?

Mito Akiyoshi: Studies have shown that PC Internet users acquire new ICT skills as they become more familiar with the web. It is a virtuous circle. Initially you go online to address a particular need, but then you discover other services and applications and you do a lot of “learning by doing”. The PC Internet encourages people to explore. The mobile Internet on the other hand provides only basic internet related services, which are often limited to entertainment and leisure activities. The mobile internet is rarely a channel for serious, productive activities. Even the content and service quality differs. Although you can read news on both the computer and the mobile phone, news items on the mobile tend to be brief and sketchy, because of space limitations. If you read news and opinion stories in the newspaper or on a PC, you can learn a lot. But if you read news summaries on the mobile phone, you miss out on this learning opportunity.
 

A POLICY ISSUE

InternetActu.net: How to promote passing from mobile tools to internet tools, when uses are not really the same?

Mito Akiyoshi: First of all, I think we should acknowledge both quality and quantity of contents and services are of the utmost significance. Access to them are legitimate global, national and local policy issues, but are hardly recognised as such. For example if you know that mobile users do not get information of equivalent quality to those on PC internet, you could modify the way you present the information. If you would like to mobile phone use for productive activities, you can improve the design, the interface, and the services. Mobile Internet has been entertainment-driven because mobile internet service providers saw entertainment related services as the most lucrative business. But policy makers can intervene and encourage technology development that contributes to wider social inclusion and participation.
 

THE JAPANESE FASCINATION WITH THE MOBILE

InternetActu.net: The West has a certain image of the use of technology in Japan: omnipresent, very focused on the mobile, with a population fond of everything innovative. Does this picture correspond to reality?

Mito Akiyoshi: Well, the Japanese are fond of certain innovations. But one should also note that Japan lagged behind other industrialised countries with respect to basic Internet connectivity during the 1990s. So my short answer to this question is yes and no. The explosion of mobile telephony must be put into perspective, rather than being taken as a sign of general enthusiasm for all innovations. Some innovations take root at a phenomenal speed while others are sadly abandoned.

But Japan’s fascination with mobility may be peculiar to them. The obsession with mobility, cuteness, and miniaturisation are repeatedly brought up in popular discourse as part of the essence of Japanese culture. But as a social scientist, I want to explain them. The fascination with mobility is a consequence of our lifestyle. Tokyoites spend long hours commuting by train with plenty of time to play around with their mobile phones. Unlike people in Europe and the U.S., the majority of Japanese have not experienced a smooth transition from the typewriter to the computer. Some users actually prefer the mobile phone simply because they are not comfortable working with a keyboard. Those people use their mobile phones for reasons that have little to do with their portability. The popularity of the mobile phone in Japan is actually quite a complex phenomenon.

That said, their quirky tastes might help discover and popularise certain innovations in an unexpected manner. The camera/video mobile phone is one example that comes to my mind. At first, the idea appeared strange. But the Japanese loved camera phones for whatever reasons and have made them popular in other parts of the world.
 

THE FUTURE OF MOBILE

InternetActu.net: Japan seems ahead because consumers already use the mobile to access online contents, and this will become the future everywhere. But you seem more sceptical.

Mito Akiyoshi: Japan is indeed one of the leaders in mobile Internet services. Although I raised some issues about the causes and current use of mobile Internet, there are lots of reasons to believe that a wider use of mobile and ubiquitous technology will create better communicative environments in Japan and elsewhere. But it is simplistic to assume that the mobile phone in and of itself can solve the deep-rooted problem of digital inequality. But it does help people to get online and to maintain their social networks. The Japanese have enthusiastically taken up the mobile Internet when it first became available in the late 1990s, because they thought it would fulfill their needs.

Now we have to redefine those “needs” or “demands” in the light of the future society we intend to create. Up until now there has been little discussion about the basic values ICT should focus on. Mobile technology holds a key to the realisation of fundamental social values, such as human captial development, equality, sustainable development, democracy, etc., but it does not automatically make it happen.

I am not sceptical, but rather cautiously optimistic because we need a better understanding of the existing problems and a better vision for the future to fully realise the communicative possibilities offered by mobile technology.
 

OUR UBIQUITOUS BUT LOCALLY EMBEDDED LIVES

InternetActu.net: There is a lot of talk these days about geolocation as the future of the mobile, allowing a synthesis of social networks and mobility. Did geolocation use explode in Japan and why?

Mito Akiyoshi: There are some interesting uses of mobile geolocation technology in Japan, such as the otetsudai network which is basically a job search service accessed via a mobile phone, allows people to find a job or an employee “on the spot”. Geolocation services enable micromanagement of time, space, a job slot, and even a worker. Even in the age of globalization, our day-to-day life is locally embedded and mobile technology serves locally embedded needs quite well.

InternetActu.net: In terms of government action, the focus seems to have evolved from e-Japan (a fairly classic approach to Internet access and use) to u-Japan, seen as a more futuristic plan focussed on ubiquitous information availability. What is the reality of this programme now?

Mito Akiyoshi: To answer such a question, the first thing one might want to do is to go to a government website to do some research on the u-Japan project. But if you do that, you realise that the search functionality on government websites is a real mess. Search information on any specific issue on a Japanese government website and you will share my frustration. One cannot get the information one is looking for. This very fact affects my evaluation of the u-Japan project.

U-Japan was successful in providing the nation fast Internet connection and improving government services. In areas such as tax preparation and business filings, great progress was made and the u-Japan project should be given due credit.

But there are some goals still to be accomplished as illustrated by the mediocre search functionality.

Let me give you another example: When I consult government statistics, I often get a lot of Excel tables. I rather need a decent query system so that I can combine variables and create the tabled results I need.

Ubiquity is all fine, but ubiquitous solutions must be user-friendly solutions as well.
 

THE DIFFICULTY OF COMPREHENDING THE PRIVACY AND IDENTITY CHALLENGES

InternetActu.net: You work with Izumi Aizu on a NTT research programme on privacy and identity. Can you tell us more about the objectives of this programme and its first results?

Mito Akiyoshi: NTT is a very interesting organisation. They do not ask us to do research to maximize their profit on a short-term basis. They came to us with no specific agenda and asked us tell them “something interesting about privacy and identity.” So we devised our research objectives on the fly.

We investigated national identity projects as well as business identity management projects. I like to think that the fact that we didn’t find strong trends is one of our major findings. Not that we came back empty-handed: there is a huge information asymmetry between the various parties involved. For example, I contacted a recruiting company for my research, but they could not come up with good interviewees because the issue is too technical. Only one interviewee I talked with said he was interested in the issue of identity management.

The issue of privacy and identity is very relevant to everyone but it is difficult to bring home to everyone its relevance when it involves so many technical details. Unfortunately many decisions that have real social implications are removed from the public discourse and are reduced to technical matters. How do you explain the notion of search engine privacy to your grandma or even to your boss for that matter? Or the possible privacy breach with the introduction of IPv6 due to its addressing mechanism? They may not comprehend the issues, although they are relevant to them. We found that there is no common language to start a productive discussion about the way those issues are handled by governments, businesses, researchers, and community leaders.

InternetActu.net: You point the finger at strong concerns about privacy issues, even though we in France tend to believe that these issues do not have the same impact in Japan, because of cultural differences. So are privacy concerns similar in Japan and in the West?

Mito Akiyoshi: This is an interesting question. Of course France and Japan are culturally quite different, but France is also quite different from the UK, the US, Germany, and other countries that supposedly constitute “the West.” I do not want to ignore differences between countries, but I would like to balance “between-country” differences with “within-country” differences. I do not know if it is appropriate to bring privacy concerns back to “cultural differences,” but the issue of privacy does manifest itself differently in different societies. For example, racial profiling is a big issue in societies with diverse minority populations. I do not say that it does not exist in Japan. But it is less central there than in the US, for example.

One way to address cultural differences is to look for social problems that affect a society in particular. If the Japanese have reservations about a national identity card system, it may be because their trust in the government’s handling of personal information is low. The national pension system is mismanaged and its failure is a huge scandal here right now. Those who are entitled to pension money were not given their money because the agency in charge did not handle the records properly.

What kind of attitudes prevail in France regarding the issue of privacy and what kind of factors — cultural, social, political, or economic — may explain those attitudes? I think I have more questions than answers to this question.

15 June 2008
Involved observational research
Basi I always appreciate unusual perspectives so when Dr. Tina Basi, who consults with Intel’s Digital Health Group, contacted me about her research on power dynamics in ethnographic research, I was intrigued.

She recently presented a paper on the matter, entitled “Identity at Work and Play: Conducting Ethnography for Commercial Enterprise” at the London Business School in a seminar that dealt specifically with gender and power issues within the larger context of a seminar series on emotions and embodiment in research.

Here are some excerpts from a longer story she sent me:

The seminar brought together academics and practitioners with an interest in ethnographic research perspectives to the material generated in research.

Dr. JK Tina Basi, Director of Mehfil Enterprise and freelance researcher with Intel’s Digital Health Group in Ireland, discussed the role of identity in shaping the research process and outcomes. Her talk, entitled, ‘Identity at Work and Play: Conducting Ethnography for Commercial Enterprise’, looked at the way in which research design could better include and make space for the co-construction of both the researcher and the research participants’ identities. Drawing upon a range of feminist academics (Haraway, 1991; Stanley and Wise, 1993; and Wolf, 1996), Dr. Basi pointed towards the feminist epistemological critique of positivism and ‘value free’ research, which argues that the subjective/objective dichotomy is false, and that objectivity is simply a name given to male subjectivity.

“Interviewing is the art of construction rather than excavation; thus the task is to organize the asking and listening so as to create the best conditions for constructing meaningful knowledge (Mason, 2002). Research cannot be ‘hygienic’, and knowledge is best created as a co-production between the interviewer and interviewee (Collins, 2000), as two intersecting dialogues: dialogue number one is the ethnographer’s interviews with informants or the observations of people’s lives; dialogue two is between the ethnographer’s written work and the readers (Smith, 2002: 20) or the clients. Such an approach paves the way for greater reflexivity, which isn’t just about presenting the self and being reflexive about the self, it is about exposing power relations and the way in which these relations shape knowledge - a much more authentic way to conduct research, yielding sharper insights and deeper meanings.”

Dr Basi presented two examples from Intel’s research in the healthcare sector to show the strength of a dialogic approach to data collection. Intel’s research work on transport and mobility in rural Ireland was designed in part by the Rural Transport Programme and the research on social care services in England was heavily influenced by the experiences of elderly people using the services provided by Age Concern.

“Ethnography is just as much about the interview as it is about the setting, it is about building a rapport, yet you do more than just talking. You see things that people cannot articulate, what they don’t know they are trying to articulate. Ethnographic research provides a view of the rituals, practices, markers, and triggers in intimate settings and important environments – the situatedness of ethnography however, calls upon the researcher to become vulnerable in the process too.”

Download slides

Check out the LadyGeek blog too

15 June 2008
Technology giants join forces to fight communications clutter
IORG Firms including Microsoft, Intel, Google and IBM have formed an Information Overload Research Group to help workers cope with the digital deluge and improve productivity.

“Some of the biggest technology firms, including Microsoft, Intel, Google and IBM, are banding together to fight information overload.

Last week they formed a nonprofit group to study the problem, publicize it and devise ways to help workers - theirs and others - cope with the digital deluge.

Their effort comes as there is mounting statistical and anecdotal evidence that the same technology tools that have led to improvements in productivity can be counterproductive if overused.”

Personally I am glad to notice that Prof. Gloria Mark, with whom I once studied at Columbia University, is part of the team.

Read full story

15 June 2008
Interview: the cellphone anthropologist
Chipchase The New Scientist has published an interview with Nokia user researcher Jan Chipchase:

“Most of us take mobile phones for granted. Not so for Jan Chipchase, a design researcher for Nokia, who travels the globe exploring how people use their mobile devices, discovering how to make them better, how to reach the billions of people who don’t own a phone - and learning a whole lot about people along the way. Jason Palmer caught up with him in Japan - by phone of course - and found that nothing about the mobile phone is as straightforward as it seems.”

Of English and German parentage, 38-year-old Jan Chipchase grew up in London and studied economics at London Guildhall University, going on to do a master’s in user interface design in 1992. He then worked at the Institute for Learning and Research Technology at the University of Bristol. In 1999 he moved to Japan, where he still lives, and joined Nokia’s usability group. He became a member of the Nokia design group last year.

Read interview

(via Usability in the News)

12 June 2008
Intel anthropologists find keys to tech adoption
Adoption map Dawn Nafus, an Intel anthropologist and her team have created Intel’s “Technology Metabolism Index,” which shows how citizens of countries’ tech adoption exceeds or lags what one would expect given their levels of wealth.

The map (hi-res pdf) shows fast tech adopters in bright colors and slow adopters in grays.

Nafus hopes that the work will help break the current business paradigms about what countries are ready for which technologies.

Read full story

10 June 2008
French ethnographic study on teens and mobiles
Afom The fact that young people are more adapt at using the latest technologies has less to do with expertise, experience or access, but more with their “non-dramatic” relation with these technologies, as evidenced by the way they deal with small failures and technological problems.

This is one of the results of a recent ethnographic study conducted by the French Interdisciplinary Group on Information and Communication Process (Gripic) on behalf of the French Association of Mobile Operators, and reported at length on InternetActu (site in French).

Summarising it differently, Gripic says:

“You cannot be connected if you are afraid of failures and of DIY-ing. Once upon a time, one had to learn. Now one has to experiment. Usage is no longer something that comes at the end of a training - it is the training.”

The researchers also looked at the practice of mobile sharing:

“There is a growing trend of sharing with teenagers. Phones are more and more objects that circulate within a group, in particular when they have lost their own phone, when it is broken or stolen. The Gripic researchers were surprised to find that a fair number of teenagers didn’t even have their own mobile phone, but just a “replacement mobile”: an object that was ephemeral, non-sacred, cheap and aimed at circulation. The only thing that matters is that it works.” [...]

“In fact, for adults the mobile is a hyper-personal device, an intimate black box with data that absolutely need to be protected. For teenagers on the other hand, the mobile is often as little confidential and intimate as their blogs. They are instead identity and exhibition spaces of oneself, with “museum galleries” of photos, ringtones, videos, and music to share with a community of peers: archiving makes only sense if it can be shared.”

Gripic sees teenager usage of the mobile no longer as “emblematic of an individualistic society”, but rather as “a reflection of collective and collaborative behaviours”.

Also in the study, a lot of insights on how mobile phones are used at schools and in the relationship between parents and children.

If you read French, you should read the full InternetActu post, but also check the various downloads available from the website of the French Association of Mobile Operators (ASOM).

6 June 2008
In Japan, mobile phones have become too complex to use
Sleeping Wired Magazine reports on how Japanese handsets have become prime examples of feature creep gone mad. In many cases, they say, phones in Japan are far too complex for users to master. Yet, they wonder whether the iPhone stands any chance in this feature-obsessed culture.

Read full story

6 June 2008
User experience design: the evolution of a multi-disciplinary approach
JUS The May 2008 issue of the Journal of Usability Studies, a UPA-published peer-reviewed quarterly journal, contains an invited essay Dr. Deborah Mayhew that adds a new and different perspective on the evolution of the usability practice.

In his introduction editor Avi Parush writes:

“In her essay, titled: “User experience design: the evolution of a multi-disciplinary approach“, she outlines some of the interesting milestones in the multi-disciplinary nature of the usability practice. The evolution introduced new collaborative and multi-disciplinary challenges, from working with programmers, through graphic designers and information architects, to persuasion specialists. Dr. Mayhew concludes that the constructive future of the usability discipline may depend on effective alliances with various disciplines and specialties along with the concurrent developments in technology and user needs.”

Read full story

5 June 2008
Africa’s grassroots mobile revolution – a traveller’s perspective
Uganda sign Vodafone receiver magazine’s new issue is about “Emerging Markets“.

But it’s a shortened issue: Vodafone thought that launching a whole new issue, with all articles of all authors at once, might be too much to swallow. Therefore they decided to “feed us” one article each week.

The first article - which is actually a picture story - is by Ken Banks. Further contributions will come from Jared Braiterman, Jan Chipchase, David Lehr and Daniel Greenstadt, Adriana de Souza e Silva, David Frohlich and Matt Jones, John Traxler, Neil Clavin, and Toby Shapshak.

Ken Banks devotes himself to the application of mobile technology for positive social and environmental change in the developing world, and has spent the last 15 years working on projects in Africa. Recently, his research resulted in the development of FrontlineSMS, a field communication system designed to empower grassroots non-profit organisations. Banks graduated from Sussex University in Social Anthropology and currently divides his time between Cambridge (UK) and Stanford University in California on a MacArthur Foundation-funded Fellowship.

He is a close observer of a process he calls the “grassroots mobile revolution” and in this picture story, based on his African travels, shares some of his insights into how going mobile is transforming not only African societies, but also how it impacts mobile use in places a little closer to home.

He shows that the gap between developed and developing countries is not much of a gap at all. While mobile innovation in the West is largely technology-led, users in the developing word, with all their economical, geographical and cultural constraints, often find a more sensible way to go.

4 June 2008
Redesigning T-Mobile phone bills to reduce customer service calls
T-Moible bill A Design Council case study illustrates how a people-centred redesign of the T-Mobile phone bill has resulted in customers being substantially less likely to phone customer services for help understanding their bill.

Although the user research was limited, it was effective:

“‘We used T-Mobile employees and family members to gauge opinion on what we’d done halfway through the project,’ explains Boag [of Boag Associates, an information design consultancy]“.

This user feedback was taken on board before the finished bills went live with a series of radical new enhancements.

The article is not very clear about the results: according to the image caption, customers are 11% less likely to phone customer services for help understanding their bill, but deeper down in the article the percentage is from 31% to 22%.

Read full story

2 June 2008
AP using ethnography to rethink news in the digital age
Rethinking news Last year, Associated Press commissioned Baltimore-based Context-Based Research Group to conduct an ethnographic research study focusing on the news consumption habits of young digital consumers in six cities around the world.

The drive for this research came from the recognition that a significant shift in news consumption behaviour is taking place among younger generations.

The study’s main finding was that the subjects were overloaded with facts and updates and were having trouble moving more deeply into the background and resolution of news stories.

The report, which is presented today at the World Editors Forum in Goteborg, Sweden, structures the field study findings in a series of headings with short, one page descriptions:

  • News is connected to e-mail
  • Constant checking is linked to boredom
  • Contemporary lifestyles impact news consumption
  • Consumers want depth but aren’t getting it
  • News is multitasked
  • Consumers are experiencing news fatigue
  • Television impacts consumers expectations
  • Story resolution is key and sports and entertainment deliver
  • News takes work today but creates social currency

These research insights helped AP design a new model for news delivery to meet the needs of young adults, who are driving the shift from traditional media to digital news.

In essence, AP realised that how news is being consumed in the digital space by young people matches how they are improving their own newsgathering and project development, and that they can build on this workflow to develop new delivery models that match people needs.

“Chief among those initiatives is a fundamental new process for newsgathering in the field called “1-2-3 Filing.” The name describes a new editorial workflow that starts with a news alert headline for breaking news, followed by a short present-tense story that is usable on the Web and by broadcasters. The third step is to add details and format stories in ways most appropriate for various news platforms.”

This led to a new ‘Top Stories Desk‘ at AP headquarters in New York, where “the editors on that desk are urged to consider the big-picture significance of a select number of stories each day and to provide the perspective and forward-looking thinking that can enhance their development across all media platforms.

AP also launched major new content development projects in entertainment, sports and financial news to create more entry points for consumers with appetites for broader, deeper content in those categories, as well as a comprehensive mobile news service “to deliver news content, across category, to a platform most likely to be in the hands of the young target audience.”

Finally, AP has been actively pursuing the creation of content with more “social currency” for consumers through new services such as Ask AP, by adding interactive explainers and audience views, by conceiving alternative story forms, or by providing further context such as was done in the “Measure of a Nation”.

“These initiatives at AP, large and small, have sprung from a concerted effort to think about the news from an end-user’s perspective, re-emphasizing a dimension to news gathering and editing that can get lost in the relentless rush of the daily news cycle. The consumer study provided important validation for that approach, as well as a continuing framework for thinking about future innovation.”

Editors at the Telegraph in London are following a similar approach and have seen a big jump in traffic at the newspaper’s Web site. The study ends with a case study describing how the Telegraph has adopted the mind-set of a broadcast-news operation to quickly build from headlines to short stories to complete multimedia packages online to boost readership.

- Read news article
- Download report (pdf, 3.6 mb, 71 pages)

1 June 2008
Library of Congress lecture series on “digital natives”
Digital spot The John W. Kluge Center at the Library of Congress is organising a four-part lecture series on “Digital Natives,” referring to the generation that has been raised with the computer as a natural part of their lives, especially the young people who are currently in schools and colleges today.

The series seeks to understand the practices and culture of the digital natives, the cultural implications of their phenomenon and the implications for education to schools, universities and libraries.

A Washington Times article today and some Library of Congress press releases provide some more insight:

[The series] began April 7 with child development expert Edith K. Ackermann (site) discussing “The Anthropology of Digital Natives” (video).

The Washington Times writes: “Ms. Ackermann, a visiting scientist at Massachusetts Institute of Technology, spoke almost affectionately of young people’s affinity for sharing, “even before they think,” and their “fascination with freedom,” defined, in part, as having “the ability to do the right thing even when they have not got all the knowledge.” Because of their affinity for texting and borrowing sources available widely on the Internet and social networking sites, she concluded that “the gap between reading and writing is closing down.”

On 12 May, a spirited defense of the digital generation was presented by the writer Steven Berlin Johnson (site) based on his 2005 best-selling book, “Everything Bad is Good for You” (wikipedia). [A video is not yet available].

According to the Library of Congress press release, Johnson discussed the response to his argument that popular culture is growing more complex and cognitively challenging, and is not racing downward towards a lowest common denominator. He also talked about the future of books in this digital age.

Michael Wesch (site), assistant professor of cultural anthropology at Kansas State University, is the man behind the viral internet video “The Machine Is Us/ing Us“, which with over 600,000 views has become somewhat of a phenomenon. Welsch will discuss the three-year-old video-sharing Web site in a lecture titled “The Anthropology of YouTube” on 23 June.

“More video material has been uploaded to YouTube in the past six months than has ever been aired on all major networks combined, according to cultural anthropologist Michael Wesch. About 88 percent is new and original content, most of which has been created by people formerly known as “the audience.”

According to Wesch, it took tens of thousands of years for writing to emerge after humans spoke their first words. It took thousands more before the printing press appeared and a few hundred again before the telegraph did. Today a new medium of communication emerges every time somebody creates a new web application. “A Flickr here, a Twitter there, and a new way of relating to others emerges,” Wesch said. “New types of conversation, argumentation and collaborations are realized.”

Douglas Rushkoff (site), a teacher of media theory at New York University who recently wrote a pamphlet for the UK think tank Demos, will close the series with a lecture entitled “Open Source Reality” on 30 June.

The series should eventually be available on video webcasts.

The Washington Times article also refers to a few other resources, including Digital Native, an international online academic research project that explores the “digital media landscape” and its implications. (Check the links at the end of that page).

By the way, check out the gorgeous illustration that Linas Garsys made for the Washington Times. Click on the image on the left so see it in its full size.

31 May 2008
Infonomia TV: videos on innovation
Infonomia TV The Spanish innovation network Infonomia features a video section (called Infonomia TV) with a series of English language video interviews that the readers of this blog might find interesting:

Nicolas Nova: The future of urban computing [5:25]
Nicolas Nova is researcher at the Media and Design Lab at the Swiss Institute of Technology in Lausanne and one of the editors of the annual LiftConference in Geneva. An expert on user experience and interface design, his research focuses on urban computing, so on how people use technology infrastructure in cities and in urban environments. He says that the future of cities it is not about technology but about human needs, an about what citizens want. In this interview he explains examples of the intelligent use of urban computing, like “Real-time Rome”, an MIT project realized in the Italian capital.

Alberto Alessi: Why real innovation is a question of systematic failure management [12:55]
The Italian design factory ALESSI is a representative example of how Italian design companies, like Artemide, Flos or Kartell, have been able to constantly reinventing themselves without loosing focus: exploring the imaginary of people by ignoring prescriptive marketing research in their product development. For this video interview we travelled to the Alessi headquarters in Crusinallo near Milan where chief design manager Alberto Alessi spoke about his theory of contemporary design management, the ugliness of cars, how Philippe Stark’s lemon squeezer came to life and why the egg is the most singular object ever “designed”.

Tom Kelley (IDEO): What has innovation consulting to do with film-making? [6:37]
Tom Kelley, general manager at IDEO and author of books like “The Art of Innovation” and “The Ten Faces of Innovation” is a globally recognised authority in innovation consulting. In this video interview he describes the fundamental changes in the innovation business, the importance of radical collaboration and design-based thinking, explains what IDEO’s innovation projects have to do with film-making and why shareholder value-obsessed CEOs won’t keep their jobs too long.

Younghee Jung (Nokia): What a Nokia product designer thinks about the iPhone? [4:47]
Nokia, the leading mobile phone producer, uses exploratory design research in an almost anthropological approach to study user behaviour in order to get fresh ideas for new products and applications. We talked to the product and interaction designer Younghee Jung, leader of one of Nokia’s global research teams, about the difficulties of exploring future trends in the mobile communication, the importance of local user behaviour and she finally confessed that the iPhone was actually, a positive thing to happen - both, for Nokia and the entire mobile phone industry.

Emile Aarts (Philips Research): Innovation by creating products that are “easy to experience” [5:14]
Emile Aarts is the vice president and director of the scientific programme at Philips Research. In 1998 he created the Ambient Intelligence Vision and in 2001 he founded the Philips HomeLab, two two initiatives that shaped the way in which the largest electronics company in Europe currently creates its new products.
“We have ensured that the separation between different departments is not as strict as before. We adopt a programmatic vision on innovation processes, which means that we have created truly multidisciplinary groups.”

29 May 2008
Interview with design anthropologist Anna Kirah
Anne Kirah Anna Kirah is a design anthropologist specialised in people-centered innovation. She has collaborated with many companies such as Microsoft (where as senior design anthropologist she contributed greatly to the success of MSN) and Boeing. She was the founding dean of the Danish 180º Academy and is currently working as innovation leader at Future Navigator and at her own consulting company.

In this interview she shares her thoughts about teaching person-centred and innovative thinking to business managers, about using virtual environments or Web 2.0 tools to backup learning experiences, and about people-centred learning.

Read interview (pdf)

29 May 2008
IDEO’s Tim Brown on design thinking in HBR
Tim Brown Harvard Business Review has published a long article by Tim Brown, the CEO of IDEO, on design thinking.

“Thinking like a designer can transform the way you develop products, services, processes—and even strategy,” says Brown.

“Edison’s approach was an early example of what is now called “design thinking”—a methodology that imbues the full spectrum of innovation activities with a human-centered design ethos. By this I mean that innovation is powered by a thorough understanding, through direct observation, of what people want and need in their lives and what they like or dislike about the way particular products are made, packaged, marketed, sold, and supported.” [...]

“Put simply, it is a discipline that uses the designer’s sensibility and methods to match people’s needs with what is technologically feasible and what a viable business strategy can convert into customer value and market opportunity.”

Read full story

(via Noise between Stations)

27 May 2008
Handbook of Mobile Communications Studies
Handbook of Mobile Communications Studies Handbook of Mobile Communication Studies
Edited by James E. Katz
Afterword by Manuel Castells
MIT Press, 2008
Hardcover, 486 pages

Abstract

Mobile communication has become mainstream and even omnipresent. It is arguably the most successful and certainly the most rapidly adopted new technology in the world: more than one of every three people worldwide possesses a mobile phone. This volume offers a comprehensive view of the cultural, family, and interpersonal consequences of mobile communication across the globe. Leading scholars analyze the effect of mobile communication on all parts of life, from the relationship between literacy and the textual features of mobile phones to the use of ringtones as a form of social exchange, from the “aspirational consumption” of middle class families in India to the belief in parts of Africa and Asia that mobile phones can communicate with the dead.

The contributors explore the ways mobile communication profoundly affects the tempo, structure, and process of daily life around the world. They discuss the impact of mobile communication on social networks, other communication strategies, traditional forms of social organization, and political activities. They consider how quickly miraculous technologies come to seem ordinary and even necessary–and how ordinary technology comes to seem mysterious and even miraculous. The chapters cut across social issues and geographical regions; they highlight use by the elite and the masses, utilitarian and expressive functions, and political and operational consequences. Taken together, the chapters demonstrate how mobile communication has affected the quality of life in both exotic and humdrum settings, and how it increasingly occupies center stage in people’s lives around the world.

About the author

James E. Katz is Chair of the Department of Communication at Rutgers University and director of the Center for Mobile Communication Studies. He is the author of Magic in the Air: Mobile Communication and the Transformation of Social Life and coauthor of Social Consequences of Internet Use (MIT Press, 2002).

The book contains more than 30 contributions, including chapters written by Jan Chipchase (Nokia Research), Jonathan Donner (Microsoft Research India), Howard Rheingold, and Carolyn Wei (Google).

26 May 2008
UK report: User Involvement in Public Services
PICNIC A few weeks ago the Public Administration Select Committee (PASC) of the UK Parliament published the first parliamentary assessment of the idea of “user involvement” in public services, which they see as “potentially a new model for public service delivery that promises improved services and greater user satisfaction.”

“The idea of “user involvement” covers simple consultation with service users at one end of the spectrum through to “user directed” or “user driven” services at the other. User driven services are those where people actually have some kind of managerial, or more often financial, control of service delivery (such as individual budgets in health and social care), or even participate in service provision themselves.” [...]

“The Committee concluded that achieving high-quality, responsive public services means empowering and engaging with service users as much as simply addressing their needs. It urges the Government to foster a public service culture of working with people to ensure that personalisation results in excellent public services.”

- Read press release
- Download report (pdf, 420 kb, 37 pages)