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Posts in category 'Social change'

9 June 2012

Genevieve Bell: women are tech’s new lead adopters

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Social scientist Genevieve Bell – who is also the interaction and experience research director at Intel Labs – gave a major talk on what the future of technology looks like, and why middle-aged women may determine that future.

The talk, entitled “Telling the Stories of the Future: Technology, Culture and What Really Matters”, was the keynote at the Commonwealth Broadcasting Association Conference that took place in Brisbane in April, and was rebroadcast as a “Big Idea Talk” on Australian Radio.

Alexis Madrigal explores her talk in more depth at Atlantic, and cites some quotes, including these ones:

“It turns out women are our new lead adopters. When you look at internet usage, it turns out women in Western countries use the internet 17 percent more every month than their male counterparts. Women are more likely to be using the mobile phones they own, they spend more time talking on them, they spend more time using location-based services. But they also spend more time sending text messages. Women are the fastest growing and largest users on Skype, and that’s mostly younger women. Women are the fastest category and biggest users on every social networking site with the exception of LinkedIn. Women are the vast majority owners of all internet enabled devices – i.e. readers, healthcare devices, GPS – that whole bundle of technology is mostly owned by women.

So it turns out if you want to find out what the future looks like, you should be asking women. And just before you think that means you should be asking 18-year-old women, it actually turns out the majority of technology users are women in their 40s, 50s and 60s. So if you wanted to know what the future looks like, those turn out to be the heaviest users of the most successful and most popular technologies on the planet as we speak.”

“Furthermore, most consumers don’t own devices just by themselves, those devices exist within social networks. Consumers share devices in families, so that a mobile phone is owned by multiple people, a laptop is used by multiple people, an email account is used by multiple people. [...]“

Listen to audio (mp3)

31 May 2012

Facebook threatens to ‘Zuck up’ the human race

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Andrew Keen, a British-American entrepreneur and the author of “The Cult of the Amateur” and “Digital Vertigo”, tells CNN why he believes that Facebook is stealing the innocence of our inner lives, by sabotaging what it really means to be human.

“I call this shift from the private to the public self “digital narcissism.” Behind the communitarian veil of social media, we have fallen in love with ourselves. But this is a super sad love story. Because the more we self-broadcast, the emptier we become; and the emptier we become, the more we need to self-broadcast.” [...]

“Social media’s ubiquity means that we are losing that most precious of human things — our sense of self.”

Read article

25 May 2012

SAP co-CEO on social networking and the future of business

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Facebook’s IPO demonstrates the power of networks for innovation, growth and jobs, says Jim Hagemann Snabe, SAP’s co-chief executive.

“A fully networked business environment means better access to customer profiles and preferences, resulting in a stronger ability to deliver individualised products that consumers want. Broader knowledge of health data and energy consumption patterns will lead directly to more efficient use of scarce resources. Direct access to all of the suppliers in a product category will lead to stronger supply chain and supplier relationship management. That in turn will result in more competitive pricing, greater flexibility and less capital tied up in inventory.

When data generated at the level of an individual – whether they are shopping preferences, energy consumption patterns, social relationships or health data – can be captured and analysed along with other relevant datasets in real-time, existing value chains are turned on their head. It benefits the consumer, because the consumer gets more directed, more personal, more economical offerings.”

In an incisive reflection, Stowe Boyd thinks that “aside from the oblique mention to network effects in Facebook use, and some almost self-congratulatory mentions of existing SAP products, [he doesn't] hear a compelling vision of the socialization of business processes.”

Boyd thinks the central “nub” is “how to create a social environment that runs above the entrained business processes of the enterprise, as opposed to creating a social sidebar to an enterprise model dominated by inflexible and mechanical business processes.”

25 May 2012

For productivity apps, PCs still rule (for now)

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Gartner research suggests that there is an inverse correlation between portable devices and PC usage, reports the Financial Times.

“Is the PC era really over? The success portable computing devices including smartphones and PC tablets has some speculating that the dominance of the desktop PC, and even the laptop, may be coming to an end.

Gartner research analyst Nick Ingelbrecht and Mikako Kitagawa recently conducted a series of focus groups in the US, UK, China, Taiwan and Japan to explore consumers’ device usage and their research provides an insight into the growing importance of mobile devices and their impact on PC usage.”

Read article

25 May 2012

Be Everyday

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On Be Everyday, the site of a Brussels-based project, you can follow the stories of inspiring people that live in European cities and who have found their own creative ways to lead sustainable and meaningful lives, everyday!

“Why are we stuck in non-sustainable lifestyles? There is a clear need for behaviour change and revisiting values and norms. We have a reasonably good knowledge of the problems and the barriers to change. What is less developed is the discussion of possible solutions, answers and examples of ways to live and overcome real and perceived barriers at the individual level. We are still confused as to how we as an individual can make a real change in our lifestyles. What is a meaningful and sustainable life? And how do we get there?

This website aims to address these questions and provide real solutions based on peoples experiences. On this website we will tell stories of real people doing real things. Starting in Belgium and moving to other cities in Europe, we will follow people who live everyday in a meaningful sustainable way. They are all inspiring characters that are true to the idea of sustainability in most of their actions, their work, life, and travel. Furthermore, these people are not marginal, self-sacrificing or “ecological weirdoes” but “ordinary everyday people.” They all have an interesting story to tell and they are willing to share these with us here.”

24 May 2012

Aljazeera’s The Stream on alternative currencies

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Aljazeera’s The Stream reports on how people declare economic independence by establishing alternative currencies.

“People and businesses are establishing micro-currencies in the wake of the global financial crisis in order to take matters into their own hands. These small alternative forms of money are used as a way to promote local commerce and challenge the current economic system.

Critics, however, claim they are merely a gimmick. Others say it is a way to keep money within a local economic area while forming resilience against the volatility of the global system.

In this episode of The Stream we speak with Eric Garland (@EricGarland), Heloisa Primavera (@jelenabartermad) a sociologist in Buenos Aires, Argentina and Peter North, a senior lecturer at the University of Liverpool.”

Watch episode (YouTube)

11 May 2012

Neurologist: Mobile technology is literally changing the way we think

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Leading neurologist Susan Greenfield tells Nokia Conversations that we need a new framework to make sense of our ‘mobile world’

Her argument is that mobile technology, and what we do with it, is now at the center of our family and social life, like the piano was for the Victorians and the TV was for baby boomers. But it’s even bigger than that, because it’s mobile, of course; so we not only do it at home, we do it at work – we do it everywhere.

“I don’t want to turn the clock back,” says Greenfield, “My concern is not that we have too much technology – but that we are not making the most of it.”

With huge increases in life expectancy, and demands for a better quality of life, we should be acutely aware of how we are harnessing technology for our own development.

Read article

27 April 2012

How mobile technologies are shaping a new generation

 

Some interesting data by Tamara J. Erickson on what she calls the “Re-Generation”: individuals at the formative ages of 11 to 13, those born after about 1995 [which, by the way, has a gap of three years].

“My interest is how swimming in this digital soup has shaped the young generation’s view of the world. What assumptions have they formed? Four themes emerge:

A pervasive sense of connection: Connectivity is the basic assumption and natural fabric of everyday life for the Re-Generation. Technology connections are how people meet, express ideas, define identities, and understand each other. Older generations have, for the most part, used technology to improve productivity — to do things we’ve always done, faster, easier, more cheaply. For the Re-Generation, being wired is a way of life.

Options (not obligations): Because technology is so intimately intertwined with the Re-Gen’s sense of self, they control it in a way that older individuals often don’t. While Boomers or X’ers may feel obligated to respond to the technology, the Re-Gen’s use the technology with choice – on their own schedule, at their own pace.

Anonymity and the ability to hide: By connecting through technology, Re-Gens reduce the need to connect face-to-face. Many have friends they’ve never met with whom they interact regularly. This creates a strange sense of anonymity — they can be everywhere if they choose to post or, depending on their preference, nowhere. Physical appearances can be replaced with avatars. The alarming epidemic of childhood obesity may be related to this generation’s ability to hide.

Confidence and control . . . to be an initiator, designer, problem-solver: This is a generation that is used to asking big questions — and is confident of finding answers. Will the water run out? How many children travel to school in a sustainable way? Are cities a good idea? Let’s check the Internet. They have had the experience of digging deeply into a burning question because they have access to a mountain of information.”

Read article

22 April 2012

Whether the digital era improves society is up to its users – that’s us

Young people in an internet cafe, in Shanghai, China

Social media in particular has inexorably changed the world, driving openness and fear – but it is not beyond our control, argues Danah Boyd in a long essay for The Guardian.

“Most technology designers engage in their trade to make the world a better place. Technologists love to celebrate the amazing things that people can do with technology – bridge geography, connect communities and transform societies. Meanwhile, plenty of naysayers bemoan the changes brought on by technology, highlighting issues of distraction and attention for example. Unfortunately, this results in a battle between those with utopian and dystopian viewpoints, over who can have a more extreme perspective on technology. So where’s the middle ground?

One of my favourite maxims about the role of technology in society is called Kranzberg’s first law. He argues that “technology is neither good nor bad – nor is it neutral”. It’s irresponsible to assume that the tools being built just wander out into the world with only positive effects. Technology doesn’t determine practice, but how a system is designed does matter. How systems are used also matters, even if those uses aren’t what designers intended. For example, as social media has gone mainstream, some fascinating shifts have emerged that require reflection. Yet, even as the conversation becomes more important to have, it’s often hard to talk in a nuanced way about the role that technology is playing in shifts that are already underway.”

Read essay

22 April 2012

Behaviour change as value proposition

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Chris Risdon, senior experience designer at Adaptive Path, looks at the explosion of smart products, which passively collect data about you and your specific behavior, and tell you a story which is designed to directly influence you, and argues that their very value proposition lies in behaviour change:

“These are products that have an explicit or implicit value proposition based on influencing your behavior. They’ve been around for a long time: smoking cessation and weight lose programs just to name a couple. But these highly personal solutions are exponentially enabled thanks to sensor technology.”

Read article

18 April 2012

Brains, Behavior and Design

 

Brains, Behavior and Design is a group of IIT Institute of Design students appling findings from the fields of cognitive psychology and behavioral economics to the design process.

It is not clear to what extent the group is still active now, but the site is still alive.

The Brains, Behavior & Design Group is dedicated to exploring how insights from the fields of cognitive psychology and behavioral economics can be used to design better products, services, experiences, and business strategies.

The group is composed of interaction designers, design researchers and design strategists who each came to the field with a range of backgrounds (HCI, advertising, education, finance). We intersect in our two core beliefs that the better we understand people the better we can design for them, and this understanding gains value when it’s transformed into actionable insights.

Niki Pfarr (who is now at The Artefact Group and was featured on this blog earlier today) was one of the members.

18 April 2012

Applying behavioral economics and cognitive psychology to the design process

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Artefact is, like Experientia, a UX design consultancy that is strongly inspired by cognitive and behavioral modeling, and uses all kinds of inputs from cognitive and social science to enrich their design work:

“At Artefact, we’re becoming increasingly aware of the fact that regardless of the type of design challenge we work on, all of the decisions we make on a given project have the potential to influence human behavior – whether we intended them to or not.

As we outlined in our 21st Century Design paper, the toolkit of the modern designer is rapidly expanding. Design practice is maturing, and what was once a focus on aesthetics and usability is broadening to incorporate interdisciplinary knowledge from a variety of fields like4 behavioral economics and cognitive psychology. These disciplines shed light on the factors that impact human decision-making and motivate our behaviors.

Knowledge from these fields can help us better understand why people behave the way they do, help us design to reinforce or change that behavior, and help us make more informed predictions about how people will behave when faced with new decisions in the future.”

Artefact researcher Nikki Pfarr is now exploring the topic in more depth with a video that introduces some of the principles and tips coming from the fields of behavioral economics and human-centered design. We agree with her that these topics could allow us to better understand human behavior, and to design products and services that facilitate better decision-making.

Pfarr also wrote a short paper “Applying Behavioral Economics and Cognitive Psychology to the Design Process“ on the topic.

6 April 2012

Earth Institute publishes first ever World Happiness Report

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The first ever World Happiness Report has been made public and states that our best chance at a contented life is to pack up and move to Scandinavia, writes Wired UK.

Published by The Earth Institute at Columbia University and co-edited by its director, the report was commissioned for a United Nations conference on happiness.

The report collated data from several different happiness measurement exercises worldwide to create a “life evaluation score”, which took in not just wealth but also social factors such as political freedom, strong social networks and an absence of corruption as well as personal criteria including good mental and physical health, someone to count on, job security and having a stable family life. The sources include the Gallup World Poll (GWP), the World Values Survey (WVS), the European Values Survey (EVS), and the European Social Survey (ESS).

After the figures were analysed, the report authors found that the “happiest countries in the world” are Denmark, Norway, Finland and Netherlands, where the average life evaluation score is 7.6 on a 0-to-10 scale. The least happy countries are Togo, Benin, Central African Republic and Sierra Leone with average life evaluation scores of just 3.4.

- Read article (Wired UK)
- Read press release (Earth Institute)
- Download report

6 April 2012

Don Tapscott: The internet’s real killer app is saving the planet

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All our global institutions — from the United Nations to the World Trade Organization to the International Monetary Fund to the G20 to the G8 — are broken, according to Don Tapscott, the best-selling author of Macrowikinomics.

In an 8 minute video interview on TechCrunch – recorded last week at The Economist‘s Innovation event in Berkeley – he outlined how we can rebuild these global institutions in the digital 21st century.

We need to rebuild our institutions around open source technology, wikis, social media and all the other distributed models that are shaping our networked world, says Tapscott, who has brought together a number of other leading thinkers – Jonathan Zittrain from Harvard and writers Parag Khanna and Richard Florida, for example – to participate in this ambitious project to reinvent the planet in our digital century.

It sounds highly if not over-ambitious.

Watch video

4 April 2012

On Facebook, some friendly energy rivalry

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Opower [is a company] that blends behavioral science and data analysis to find ways to help utilities get their customers to use less electricity.

[Their] thinking is that it’s not so much factual information that motivates behavioral change — knowing that smoking is bad for you, or that most electricity generation emits heat-trapping carbon dioxide – but the way that such information plays off social relationships and creates peer pressure. Now the company is harnessing social media to further that kind of psychological connection as well.

Teaming with Facebook, energy conservation advocates and the Natural Resources Defense Council, an environmental group, Opower released a new app on Tuesday that will allow interested parties in 20 million households served by 16 utilities to post their energy use on their Facebook pages and invite friends to do so as well. The option is available from participating utilities in California, New York and points in between.

Read article

27 March 2012

Who, Where, How We Work: The Intersection of Culture, Workplace, and Social Media

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What happens when designers & manufacturers discuss the workplace & social media?

Dexigner reports that IIDA has published a whitepaper summary of the IIDA Industry Roundtable 15, focused on the changes in the industry, and in the world, their experience of the evolution of the workplace, and more importantly the way we work.

The roundtable participants also explored change management enabled by positive collaboration and the shift in workplace culture that elevates work strategies.

Of particular interest were the topics of use and access to social media in the workplace, the ways that social media has changed the definition of “work” and its specific potential to elevate a brand, and client dynamics in the new world of online transparency and access.

27 March 2012

Technology can push our crazy buttons, rewire brains

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Our tech saturation has reached such a critical point that some experts say it’s rewiring our brains.

Research psychologist and computer educator Larry Rosen of California State University, Dominguez Hills, suggests that being so hyperconnected can make us behave as if we have real psychological disorders.

In his new book iDisorder: Understanding Our Obsession With Technology and Overcoming its Hold On Us, Rosen says technology is causing some people to exhibit symptoms of problems including narcissistic personality disorder, obsessive-compulsive disorder, addiction and depression, among others.

“My concern is that we have become very enmeshed with our technologies … it is affecting every single aspect of our world. It’s gone past the stage of ‘this might be a problem’ to ‘it is a problem for many people.’ ”

Technology today is “so user-friendly that the very use fosters our obsessions, dependence and stress reactions,” Rosen says in his book. “I am not arguing that we are all crazy and technology is to blame. I find, however, that our actions and behaviors when we use technology make us appear out of control.”

Read article

26 March 2012

Desire engines

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Nir Eyal’s third Techcrunch article on behavioural engineering, delves into the topic of “desire engines”.

“Desire engines go beyond reinforcing behavior; they create habits, spurring users to act on their own, without the need for expensive external stimuli like advertising. Desire engines are at the heart of many of today’s most habit-forming technologies. Social media, online games, and even good ol’ email utilize desire engines to compel us to use them.

At the heart of the desire engine is a powerful cognitive quirk described by B.F. Skinner in the 1950s, called a variable schedule of rewards. Skinner observed that lab mice responded most voraciously to random rewards. The mice would press a lever and sometimes they’d get a small treat, other times a large treat, and other times nothing at all. Unlike the mice that received the same treat every time, the mice that received variable rewards seemed to press the lever compulsively.

Humans, like the mice in Skinner’s box, crave predictability and struggle to find patterns, even when none exist. Variability is the brain’s cognitive nemesis and our minds make deduction of cause and effect a priority over other functions like self-control and moderation.”

Read article

24 March 2012

mBCC Field Guide for Developing Mobile Behavior Change Communication Programs

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The “mBCC Field Guide: A Resource for Developing Mobile Behavior Change Communication Programs,” is a new tool that helps users guide the design of mobile applications for health and provides insights about what works in mobile behavior change communication is now available. Compiled by Abt Associates, examines what is known about the power of mobile communication tools to influence health behaviors for consumers and health care providers. The guide was developed under the auspices of the mHealth Working Group, a global health forum established in 2009 for members to provide and share guidance on mHealth implementation. It is supported by the United States Agency for International Development’s Knowledge for Health project.

Mobile behavior change communication (mBCC) is defined here as the use of mobile phones to promote behavior change. This definition encompasses health and clinical behaviors for clients and health providers (e.g., reminders to take a pill or quizzes to improve health workers’ counseling skills) rather than operational behaviors (e.g., shifting from a paper-based survey to a mobile survey).

The primary audience for the mBCC Field Guide is practitioners experienced in developing BCC strategies who are considering employing mobile solutions but need guidance on key issues and on questions to consider in the design process. Evidence-based examples and tools are highlighted wherever possible, although we recognize that few programs have published impact or outcome data.

The authors hope that this Field Guide will be a “living document.” We welcome your feedback and suggestions for improving the guide’s usefulness. We plan to issue updated versions as mobile platforms and the evidence base evolves. Contacts and references to relevant organizations and resources are noted wherever possible to facilitate communication and collaboration. Please use the evaluation form at the end of the guide to provide specific comments and recommendations.

21 March 2012

Helsinki Street Eats: a book about everyday food

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Helsinki Street Eats: a book about everyday food
By Bryan Boyer and Dan Hill, with contributions from Ville Tikka, Nuppu Gävert, Tea Tonnov, and Kaarle Hurtig.
Sitra / Low2No

Street food describes systems of everyday life. In its sheer everydayness we discover attitudes to public space, cultural diversity, health, regulation and governance, our habits and rituals, logistics and waste, and more.

It can be an integral part of our public life, our civic spaces, our streets, our neighbourhoods. Street food can help us articulate our own culture, as well as enriching it by absorbing diverse influences. And it can enable innovation at an accelerated pace by offering a lower-risk environement for experimentation.

Street food can do all of these things, but it doesn’t necessarily.

This book is an attempt to unpack what’s working and what isn’t in Helsinki, and sketch out some trajectories as to where it could go next.

We see that the history of Helsinki’s street food is inextricably tied to food in Finland in general, and so it is caught up in deep currents of regulation, politics, commerce, national identity and culture. As unlikely as it may seem, when viewed from this historical and cultural perspective, street food might be a powerful force for shaping everyday life. It also presents an economic opportunity.

The Low2No project is interested in understanding these systems of everyday life, in order to assess how best to support, influence, and invest into them to enable a greater capacity for sustainable well-being. We’re interested in enabling food entrepreneurship with an eye towards diversity, quality, and sustainability – this short book is our first step towards our next projects in this space. Take a bite – download a PDF or order a print-on-demand copy – and get in touch if you want more.

See also: Bryan Boyer’s blog post on the book