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Daily insights on user experience, experience
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putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

25 October 2014
Experientia president to speak at User Friendly 2014 in China

Experientia president Michele Visciola is one of the keynote speakers at User Friendly 2014, the annual user experience conference of UXPA China, to be held in Wuxi, China, 13 to 16 November. The theme of the 11th conference is the “new era of the experience economy,” thus underlining the importance of transferring UX concepts and […]

6 December 2013
UK Cabinet Office policy lab aims to create designer public services

Public service design is about to hit the mainstream. In December the Cabinet Office will launch a new policy lab tasked with using design to “re-invigorate policymaking in the UK civil service”, reports The Guardian. The new lab to be launched in December will work with departments on their toughest problems, drawing on design methods […]

27 October 2013
Book: Speculative Everything

Speculative Everything Design, Fiction, and Social Dreaming By Anthony Dunne and Fiona Raby MIT Press Jan 2014, 200 pages [Amazon link] Today designers often focus on making technology easy to use, sexy, and consumable. In Speculative Everything, Anthony Dunne and Fiona Raby propose a kind of design that is used as a tool to create […]

9 September 2013
From nice view to amazing journey: UNstudio and Experientia transforming the observation wheel experience

Click on image to view slideshow  Recently, Fast Company, Dezeen Magazine and Wired have featured articles about UNStudio’s design for the Nippon Moon, a Giant Observation Wheel (GOW) to be located in Japan that could rival the London Eye and Singapore Flyer. To make the Nippon Moon unique, UNStudio teamed up with Experientia to create […]

12 December 2012
Designing a carsharing service that can play a truly relevant role in people’s lives

Brand experience agency edenspiekermann_ and Volkswagen’s Service Innovation Team explored what it takes to define a service that would play a relevant role in people’s lives. “We started with: Who are the people that use carsharing? How can we expand the service to exceed their expectations? How do people find, explore and adopt this new […]

13 November 2012
How 3 million hours of user-testing fixed the Jawbone Up

Pulled from store shelves after a month, the first high-profile wearable activity tracker was a humiliation for Jawbone. Now, the Up is back, and anyone vying for a stake in wearable tech should pay close attention to the product’s resurrection, according to Fast Company. Interestingly, Jawbone advocates an entirely new (and rather questionable) use of […]

18 October 2012
Spacebrew, an open source toolkit for creating interactive spaces

Spacebrew is a new software – currently in beta release – for prototyping and producing interactive spaces. It was developed by the Interaction Lab at the Rockwell Group, led by the (very bearded) Co-Chiefs James Tichenor (who studied at Interaction Design Institute Ivrea) and Joshua Walton. When looking at the various options that can enable […]

28 May 2012
Experientia concept video for a sustainable trade fair centre

The Event project for Kortrijk Xpo, Belgium, developed concepts for how to make trade fairs and temporary events more sustainable. Experientia® developed the resulting concepts into a video, showcasing four of the best concepts in action. The video of these concepts is now online on Experientia’s vimeo channel. The “Virtual Xpo” concept focused on ways […]

28 May 2012
Video online of Experientia’s mobile phone concepts for emerging markets

Experientia® has posted a new video on its vimeo channel, showcasing mobile phone concepts for emerging markets. The video was made three years ago for a project in developing markets for Vodafone, but we can only show it now. Set in India, the video introduces a suite of mobile phone concepts to help people at […]

23 May 2012
Design prototypes as boundary objects in innovation processes

Holger Rhinow, Eva Köppen, and Christoph Meinel: Design Prototypes as Boundary Objects in Innovation Processes. Conference Paper in the Proceedings of the 2012 International Conference on Design Research Society (DRS 2012), Bangkok, Thailand, July 2012 Abstract: In our paper we focus on how design prototypes can foster communications in organizations that deal with the development […]

23 May 2012
Ecosystems rule over products now. Here’s how Samsung’s designers are coping

In order for designers to navigate the complex ecosystem of digital platforms, they’ll need to master business modeling and become comfortable working across disciplines, says Samsung’s design chief, Sunghan Kim. The big design leadership challenge is the familiar one of managing design’s input and role in large cross-functional teams. “Design is more of a community-based […]

9 September 2011
What does it mean to design public services?

Design thinking and techniques can help create radical innovations needed to meet the challenges facing local communities and services, says Philip Colligan, executive director of Nesta‘s public services lab. “What we’re now learning is that there are low-cost and low-risk ways to apply design techniques like prototyping to innovation for even the most sensitive of […]

28 June 2011
Achieving a sense of home for people who travel extensively

One of the people presenting at the DPPI conference in Milan last week was Aviaja Borup Lynggaard, an industrial Ph.D. scholar at Bang & Olufsen (B&O), attached to the Aarhus School of Architecture and Aarhus University. Her very interesting Ph.D. project – which aims to inspire new B&O products – is called On the move […]

18 April 2011
Tech mogul? Nope. Any old hack will do.

The Washington Post describes the world and the impact of everyday hackers who use social networks, do-it-yourself-then-show-it-off Web sites, cheap parts from China, and blissfully simple microprocessors to modify or invent new electronic products for their houses, cars, offices and back yards. “Recent studies show consumers now spend more money tweaking and inventing stuff than […]

11 October 2010
Experientia supporting Flemish applied research on mobility and sustainability

Experientia is excited to be working on two applied research projects for Flanders InShape, a Flemish design promotion agency that supports and advises small and mid-size companies in Flanders, Belgium on matters related to product development and design. The ASSIST project, in collaboration with Enthoven Associates, is focused on improving mobility and communications for people […]

10 October 2010
Ford’s design principles for automotive interfaces

The New York Times reports on how car designers have recognised the challenge of keeping vehicles’ controls up to date in an era when technology evolves far more quickly than automakers can move. “Ford’s goal in establishing a set of design principles for automotive interfaces that would be consistently applied to all models was to […]

3 September 2010
The future of screen technology

TAT, a Swedish software technology and mobile interface design company, recently ran a two-week open innovation experiment, during which they collaborate with the web community to sketch out an idea for two weeks and then build a video of the concept that gets most contribution and attention – measured in votes, ideas, and comments. They […]

2 September 2010
Interactions magazine on human nuances

The current issue of Interactions Magazine is generally on the nuances of what makes us human, writes co-editor-in-chief Jon Kolko, and more in particular “about authenticity, complexity, and design-and the political, social, and human qualities of our work”. Here are the articles that are currently available for free: interactions: authenticity, complexity, and design by Jon […]

8 June 2010
Rapid prototyping at UNICEF

On 10-11 May, UNICEF New York organised the Design Days, where they invited designers and engineers who have worked with UNICEF to discuss the organisation, the (rapid prototyping) design process, and recommendations for future design collaborations. They have now produced a video that is a synopsis of the projects, themes and trouble-shooting expressed at the […]

21 May 2010
BeAware – Boosting Energy Awareness

BeAware, an EU-supported research project, has created a solution to motivate and empower citizens to become active energy consumers, by offering them the opportunity to raise awareness of their own power consumption in real time. Energy Life includes a mobile phone application and an ambient interface that makes use of the home lighting and lamps […]

9 May 2010
Homesense project launched

Tinker London (the team promoting the use of Arduino in design) started a collaboration with EDF R&D on Homesense, an open user-centered research project investigating the use of smart and networked technologies in the home. Homesense will bring the open collaboration methods of online communities to physical infrastructures in the home. Over the course of […]

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