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Daily insights on user experience, experience design and people-centred innovation,
by international UX consultancy Experientia.
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We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

29 September 2015
[Experientia book] Ethnography on elderly health and wellness

As we age, we increasingly depend on public services and the community for support. Well-designed public services can greatly affect the lives of the elderly and their experiences of healthcare. Experientia collaborated with DesignSingapore Council on understanding how the elderly interact with public services and how we can look towards improving their lives with design. […]

2 July 2015
Getting citizens involved in protecting fragile energy environments

A new project funded under the FP7 European Commission framework is getting citizens involved in testing new tools for reducing energy consumption during peak loads, in the hope that its pilot program will set the new state of the art for protecting locations with fragile electricity supplies. One of France’s most fragile regions The Provence-Alpes-Côte […]

5 May 2015
Experientia designer Dohun YuLuck Jang 유록 in Design 4 Disaster

Design 4 Disaster features an engaging illustrated safety manual for ship passengers, a personal project by Experientia designer Dohun YuLuck Jang 유록. After the Korean ferry accident last year, Yuluck (who is Korean) wanted to find a way to make safety manuals more interesting to read. He spent one year designing an interactive safety guide […]

16 March 2015
Better Health and Wellbeing: Giving the elderly in Singapore sparkling golden years

Invitation: sharing session, Singapore, 30 March 2015   What are the hopes and fears of the elderly in Singapore? How can designers offer solutions that support the elderly in managing their health and wellness? What can healthcare professionals do to help them keep active? What role can technology play in the elderly’s daily lives? Design consultants […]

1 January 2015
Happy Playful New Year
21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

5 September 2015

Prototypes capturing new user experiences for bicycles

Back in May 2015, the Urban Futures team of the Future Cities Catapult (based in London, UK) completed a design research project around cycling. This short project uses film to sketch out some possibilities of contemporary technologies such as wearables and Internet-of-Things, in order to imagine new user experiences for cyclists. It’s covered in depth […]

2 September 2015

What do people really do at airports?

A few days ago researcher Ben Kraal gave a talk at UX Australia 2015 describing four years of research done by him and his colleagues on what people do in airports and what airport user experience really means. He just posted his slides and speaker notes. Abstract Airports are a consensual hallucination experienced by billions […]

8 August 2015

Stanford: taking back control of an autonomous car takes five to eight seconds

Autonomous cars are based on the premise – similar to airplanes – that the human driver can take back control of the vehicle in case of emergency. But that takes quite a bit of time. Two seconds are not enough, even when the (backup) driver is not performing other talks. Five to eight is generally […]

1 August 2015

Nissan’s place-based design process

Megan Neese is a senior manager in the Future Lab at Nissan Motor Ltd., a cross-functional team tasked with uncovering new business opportunities for the future of automotive. In an article for EPIC, she explains how product companies are undergoing an identity crisis, as products become smarter, their nature changes, and even the definition of […]

28 May 2015

The driverless car push ignores challenges of people and context

Autonomous or driverless cars are based on a technology push strategy. Beyond statements like “freeing up time”, “reducing accidents” and some simple scenarios on “remote parking” or “vehicle sharing”, there is far too little thought on what such vehicles imply for people’s behaviors and possible future contexts of use. Even a cursory reflection from a […]

1 May 2015

The most important part of self-driving cars will be human control

Until now, the public dialogue about self-driving cars has centered mostly on technology, writes Michael Nees, Assistant professor, Lafayette College. The public’s been led to believe that engineers will soon remove humans from driving. Researchers in the field of human factors—experts on how people interact with machines—have shown that we shouldn’t ignore the human element […]

7 April 2015

Bosch uses UX approach to spark enthusiasm for electric driving

Bosch, the German multinational engineering and electronics company, is applying a UX approach to help spark enthusiasm for electric driving, and to develop a “fascinating” user interface for electric vehicles. The project website consists of three sections (some have short videos): Charged up For six months, the Bosch user experience team analyzed how the car […]

2 April 2015

The user experience of the car

John Edson explains why the future of cars is about experience versus ownership. Three major shifts, he says, will move the car from a depreciating asset that every family owns to a mesh of hardware, software, and services that meet our transportation needs in a multidimensional way that destroys our assumptions of what a car […]

26 March 2015

How would drivers’ habits change in self-driving cars?

University of North Texas students, guided by Professor Christina Wasson and highly acclaimed corporate anthropologist Dr. Brigitte Jordan of Nissan’s Research Center in Silicon Valley to find out how people use their cars. The project entitled “The Social Life of the Car” involved observing participants during driving and conducting interviews with them about their use […]

21 November 2014

Everyday rituals and digital tech in the families of mobile workers

Quotidian Ritual and Work-Life Balance: An Ethnography of Not Being There Jo-Anne Richard and Paulina Yurman (Helen Hamlyn Centre for Design, Royal College of Art) David Kirk and David Chatting (Culture Lab, Newcastle University) Paper presented at the EPIC Conference, New York, September 2014 This paper reports on current interdisciplinary design research that explores values […]

1 May 2014

Looking ahead in automotive UX with Mercedes

Steve Tengler recently sat down the user experience folks at Mercedes’ Research and Development Center in Sunnyvale, California, and interviewed Paolo Malabuyo (Vice President of Advanced UX Design), Vera Schmidt (Senior Manager of Advanced UX Design), and Viviane Eide (Manager of UX Research). An excerpt: With customers in the connected world being bombarded with nearly […]

27 April 2014

The challenge of the car interface

Three articles – all published on Medium – confront the challenge of designing an effective car user interface: The State of In-Car UX by Geoff Teehan, Teehan+Lax No matter the price or the brand, the interfaces that adorn today’s vehicles are in a bad place. Thankfully, there’s hope. [Long, insightful article with lots of examples […]

17 December 2013

Dan Hill: Can public enterprises adopt the popular dynamics of private enterprises?

In his latest Dezeen column, Dan Hill examines what services like the Uber taxi app mean for cities and asks whether the designers of public services can learn something from them. “So this [i.e. Uber], as with Amazon (and Starbucks, J Crew and the rest) is another cultural blitzkrieg, obliterating difference and leaving high-quality homogeneity […]

6 December 2013

The UX explorers at Ford: an interview with Parrish Hanna and Chris Thibodeau

In response to the recent explosion in UX, Ford Motor Company has hired folks like Parrish Hanna and Chris Thibodeau — Global Director of Human-Machine Interface and Executive Manager of Global Product Planning for User Interface, Connectivity, and Infotainment respectively — to react and reshape Ford’s user experience. Hanna’s past was non-automotive having spent years […]

5 November 2013

Tesla’s groundbreaking UX: interview with UI manager Brennan Boblett

“Dashboards of the past are littered with physical buttons that can never change, forever ingrained into them. The [Tesla] Model S, by contrast, has a fully upgradeable dash that’s software driven. We started with a blank slate—17” of glass, which is the centerpiece of the interior. That inspired an all-digital touchscreen automotive UI platform built […]

19 October 2013

The design of Copenhagen as a bicycle friendly city

In a ten part video series, Copenhagenize Design Co explores the top 10 design elements that make Copenhagen a bicycle-friendly city. The embedded video highlights the big picture. The overall design of the bicycle infrastructure network as a key element in encouraging Citizen Cyclists to choose the bicycle as transport and that keeps them safe. […]

9 January 2013

Ethnographic research on vehicular design in China

Zach Hyman is based in Chongqing, China on a year long ethnographic dive into creative practices of vehicular design among resource-constrained users. After four months in the field, Zach shares with Ethnography Matters his first field update. His observations on low-tech vehicles are incredibly relevant for the current global shifts in automative production. China is […]

3 January 2013

Hertz president on the future of mobility

A day after the announcement that the Avis Budget Group has agreed to acquire Zipcar, the world’s leading car sharing network, for approximately $500 million, Michel Taride, president of Hertz International and executive vice president of Hertz Corporation, presents his view on the future in an OpEd for the BBC website. “With smartphone and other […]

21 December 2012

Should there be a standard user interface for cars?

Writer Jason Torchinsky makes a case for a standard user interface for cars: “I know there’s already a number of official and unofficial standards in place — pedal location, use of a wheel for steering, turn indicator stalk location — but cars are getting more and more complex, and in some ways it’s pretty surprising […]

20 December 2012

Dan Saffer on how we *should* interact with the automobiles of the (near) future

Smart Design’s Dan Saffer discusses on Fast Company on how we should interact with the automobiles of the (near) future: “What will this feel like, riding in our new robot cars? If the experience of being a “driver” in our new cars isn’t designed well, it could feel like we’re trapped in a public taxi, […]

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