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Daily insights on user experience, experience design and people-centred innovation,
by international UX consultancy Experientia.
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We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

13 October 2015
Experientia report: Design for ageing gracefully

Design for Ageing Gracefully Rethinking Health and Wellness for the Elderly: Public Services Asian Insights & Design Innovation, DesignSingapore Council October 2015

29 September 2015
[Experientia book] Ethnography on elderly health and wellness

As we age, we increasingly depend on public services and the community for support. Well-designed public services can greatly affect the lives of the elderly and their experiences of healthcare. Experientia collaborated with DesignSingapore Council on understanding how the elderly interact with public services and how we can look towards improving their lives with design. […]

2 July 2015
Getting citizens involved in protecting fragile energy environments

A new project funded under the FP7 European Commission framework is getting citizens involved in testing new tools for reducing energy consumption during peak loads, in the hope that its pilot program will set the new state of the art for protecting locations with fragile electricity supplies. One of France’s most fragile regions The Provence-Alpes-Côte […]

5 May 2015
Experientia designer Dohun YuLuck Jang 유록 in Design 4 Disaster

Design 4 Disaster features an engaging illustrated safety manual for ship passengers, a personal project by Experientia designer Dohun YuLuck Jang 유록. After the Korean ferry accident last year, Yuluck (who is Korean) wanted to find a way to make safety manuals more interesting to read. He spent one year designing an interactive safety guide […]

16 March 2015
Better Health and Wellbeing: Giving the elderly in Singapore sparkling golden years

Invitation: sharing session, Singapore, 30 March 2015   What are the hopes and fears of the elderly in Singapore? How can designers offer solutions that support the elderly in managing their health and wellness? What can healthcare professionals do to help them keep active? What role can technology play in the elderly’s daily lives? Design consultants […]

1 January 2015
Happy Playful New Year
27 July 2015

New qualitative research on video consumption by UK youth

TV viewing (live, playback and Broadcaster VOD services) dominates the video viewing of all ages; however 16-24s have a more varied video diet, with TV accounting for two thirds of their total video viewing compared to the UK average of 81%. Whilst it’s great to know how young people are using video, this only tells […]

2 June 2015

The user experience of binge watching (and other behavioral shifts in the multiscreen home)

Today, consumers are prepared to spend significant amounts of time binge watching because they can determine their own viewing schedules, allowing them to watch what they want, when they want, writes Colin Morrison, Vice President of Global Sales Operations for Ericsson’s TV and media business. This behavioral shift puts more importance than ever before on […]

10 May 2015

Ethnographic study on use of metrics in newsrooms

The Traffic Factories: Metrics at Chartbeat, Gawker Media, and The New York Times A report by Caitlin Petre Tow Center for Digital Journalism Graduate School of Journalism at Columbia University Audience metrics have become ubiquitous in news organizations, but there has been little empirical research on how the data is produced or how it affects […]

5 March 2014

Experientia’s mini-doc for the UN’s International Labour Organization

The first destination: The path to decent work in rural economies Experientia’s short documentary for the UN’s International Labour Organization It’s always a pleasure to work on a project that is out of the ordinary. Experientia’s short documentary for the UN’s International Labour Organization (ILO) was not only a rare opportunity for our communications team […]

20 December 2013

Screen Life: The View from the Sofa

A new study carried out for Thinkbox by COG Research and designed to help the advertising community understand the context of multi-screening (watching TV and simultaneously using an internet-connected device such as a laptop, smartphone or tablet). Using a combination of research techniques which examined over 700 hours of TV viewing gathered from filming the […]

8 November 2013

‘Why newsrooms need anthropologists’

Journalism and anthropology both purport to observe and analyse human behaviour and experience, albeit in different ways and over extremely divergent timescales. And they both serve up their findings to the wider world in order to give it greater understanding of itself – and of what it ‘means’ to be ‘human’. Walé Azeez and Sarah […]

11 September 2013

The consumer has spoken but is anyone listening?

One would expect that listening to your customers’ needs and wants is a basic prerequisite for any business active in a competitive industry. It also is understandable that no business can satisfy all of its customers’ needs nor always meet the basic needs for most of its customers. This is where a competitive market and […]

2 September 2013

Ericsson Report: Identifying the needs of tomorrow’s video consumers

The Ericsson ConsumerLab TV & Media 2013 report (presentation) looks at how the explosion of connected mobile devices in the home has opened a whole new world of possibilities when it comes to viewing TV and video content. Consumer viewing habits now involve so much more than just the living room TV and traditional broadcast […]

2 September 2013

BBC R&D launched the UX Research Partnership

Some weeks ago the BBC announced the BBC User Experience Research Partnership, a long-term collaboration project between BBC Research and Development (BBC R&D) and leading UK universities in the fields of User Experience and Human Computer Interaction research. The academic partners are The University of Bath, The University of Dundee, UCL (University College London), Newcastle […]

7 August 2013

An object of journalism: the hyperlink

Juliette de Maeyer kicks off this month’s edition of EthnographyMatters which focuses on Ethnographies of Objects, with a response to two questions posed to her: ‘Why is the hyperlink an interesting object of journalism?’ And ‘What’s the best way to approach this object methodologically?’ Her work on hyperlinks is a fascinating exploration of materiality, stubbornness […]

27 May 2013

BBC on exploring and enhancing the TV user experience

The BBC’s R&D department has been working on how to exploit the interactive functionality now available through connected televisions through a number of projects under themes such as companion screens, authentication, Internet of Things, recommendation services, accessibility and so on. On Saturday 27th April, at the Universite Paris Dauphine, the team co-chaired a day-long workshop […]

26 November 2012

Why do the user interfaces of Smart TVs suck?

Driven by marketing tick lists and a seeming disregard for how ordinary people will use their products, manufacturers have simply chucked more and more features into their sets until existing user interfaces have creaked at the seams with it all. Even new UIs, designed from the ground up – you’d have thought – to deal […]

11 October 2012

Content and the journey: Building a good user experience for news sites

Discussions at recent news industry conferences have often referred to the importance of good user experience, particularly during discussions about how news outlets are reaching and interacting with their users on digital platforms. References to user experience could cover a range of aspects, including the user’s journey through content, an app or a news website, […]

4 September 2012

Ericsson on evolving TV and video-consumption habits

Ericsson is publishing interesting research these days (and therefore gets featured on this blog). Its latest TV and video ConsumerLab report found that mobile devices are an important part of the TV experience, with 67 percent using tablets, smartphones or laptops for their everyday TV viewing. New technology and services have also empowered us to […]

31 August 2012

The new multi-screen world: understanding cross-platform consumer behavior

Google published yesterday a research report on how consumers use different devices together and navigating the new multi-screen world. They set out to learn not just how much of our media consumption happens on screens, but also how we use these multiple devices together, and what that means for the way that businesses connect with […]

4 July 2012

Washington Post creates Chief Experience Officer position

Washington Post publisher Katharine Weymouth announced in a memo that the paper has named Laura Evans, who has spent most of her nine years at the Post as chief researcher, to the newly created position of VP, Chief Experience Officer (CXO). “As you know, one of the three foundational elements of our strategy is a […]

10 June 2012

Marty Kaplan: From Attention to Engagement (video)

Barcelona Media, an interdisciplinary center of research and innovation, hosted Lear Center director Marty Kaplan to speak at its 10th anniversary celebration on March 6, 2012. His talk was titled “From Attention to Engagement: The Transformation of the Content Industry.” Digital technology has increased competition for audience attention, increased audience control of media, and fragmented […]

3 May 2012

Social TV and the second screen

Social TV is a major disruption in the rapidly changing television industry. In the free report “Social TV and the second screen“, Stowe Boyd, acclaimed futurist, managing director of World Talk Research, and a researcher-at-large at The Futures Agency, characterizes the forces at work in the emergence of social TV, presents a framework for understanding […]

26 March 2012

Samsung criticised for lack of privacy protection on HD-TV’s

Samsung’s 2012 top-of-the-line plasmas and LED HDTVs offer new features never before available within a television including a built-in, internally wired HD camera, twin microphones, face tracking and speech recognition, writes HD Guru. While these features give you unprecedented control over an HDTV, the devices themselves, more similar than ever to a personal computer, may […]

24 February 2012

Youth and Digital Media: From Credibility to Information Quality – New Report from the Berkman Center

The Berkman Center for Internet & Society at Harvard University published a substantial new report from the Youth and Media project: “Youth and Digital Media: From Credibility to Information Quality” by Urs Gasser, Sandra Cortesi, Momin Malik, & Ashley Lee. Building upon a process- and context-oriented information quality framework, this paper seeks to map and […]

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