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Daily insights on user experience, experience design and people-centred innovation,
by international UX consultancy Experientia.
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We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

13 October 2015
Experientia report: Design for ageing gracefully

Design for Ageing Gracefully Rethinking Health and Wellness for the Elderly: Public Services Asian Insights & Design Innovation, DesignSingapore Council October 2015

29 September 2015
[Experientia book] Ethnography on elderly health and wellness

As we age, we increasingly depend on public services and the community for support. Well-designed public services can greatly affect the lives of the elderly and their experiences of healthcare. Experientia collaborated with DesignSingapore Council on understanding how the elderly interact with public services and how we can look towards improving their lives with design. […]

2 July 2015
Getting citizens involved in protecting fragile energy environments

A new project funded under the FP7 European Commission framework is getting citizens involved in testing new tools for reducing energy consumption during peak loads, in the hope that its pilot program will set the new state of the art for protecting locations with fragile electricity supplies. One of France’s most fragile regions The Provence-Alpes-Côte […]

5 May 2015
Experientia designer Dohun YuLuck Jang 유록 in Design 4 Disaster

Design 4 Disaster features an engaging illustrated safety manual for ship passengers, a personal project by Experientia designer Dohun YuLuck Jang 유록. After the Korean ferry accident last year, Yuluck (who is Korean) wanted to find a way to make safety manuals more interesting to read. He spent one year designing an interactive safety guide […]

16 March 2015
Better Health and Wellbeing: Giving the elderly in Singapore sparkling golden years

Invitation: sharing session, Singapore, 30 March 2015   What are the hopes and fears of the elderly in Singapore? How can designers offer solutions that support the elderly in managing their health and wellness? What can healthcare professionals do to help them keep active? What role can technology play in the elderly’s daily lives? Design consultants […]

1 January 2015
Happy Playful New Year
10 November 2015

Why service design is luxury’s new battleground

Ana Andjelic writes in AdAge that most legacy luxury brands are failing at delivering service, especially online: The fact that most legacy luxury brands fail to successfully create and deliver service is unfortunate. The business of luxury retail today increasingly involves browsing and shopping online, via aggregators and on editorial sites, on mobile and in-store. […]

10 November 2015

For years, Apple followed user-centered design principles. Then something went wrong.

Don Norman and Bruce Tognazzini are taking their gloves off and accuse Apple of abandoning the fundamental principles of good design: discoverability, feedback, proper mapping, appropriate use of constraints, and, of course, the power to undo one’s operations. Apple, they argue in a long essay, has lost its way, driven by concern for style and […]

5 November 2015

Customer journey mapping is at the heart of digital transformation

Digital technologies such as analytics, mobility, social networks, cloud computing and the Internet of Things are making old ways of working redundant and forcing companies to transform. According to Raman Sapra, global head of Dell’s digital business services, the best way to leverage digital is to take a comprehensive rather than a piecemeal approach. And […]

3 November 2015

Another book entitled “The Quantified Self”

The Quantified Self By Gina Neff and Dawn Nafus MIT Press, 264 pp. April 2016 Oops, that is confusing: two books by sociologists on the quantified self movement, both entitled “The Quantified Self” and both appearing in April 2016. The first one is by the acclaimed Australian sociologist Deborah Lipton. And now there is this […]

26 October 2015

Madrid, the non-neoliberal smart city

Paul Mason, economics editor at Channel 4 News and occasional columnist at The Guardian, writes about an alternative smart city vision: the “non-neoliberal smart city” that is currently being developed in Madrid: Instead of seeing the city as a “system”, to be automated and controlled, the vision being mulled in the Spanish capital conceives of […]

23 October 2015

Imagining a future IKEA catalogue [design fiction]

On August 31st Julian Bleecker and Nicolas Nova from the Near Future Laboratory organised a full day design fiction workshop in Sweden focused on the consumer-oriented Internet of Things. The goal for the day was to create a catalogue in IKEA style for the year 2040 with products not yet existing related to IoT. The […]

21 October 2015

Seeking meaning in a Big Data world

The Alan Turing Institute, the UK’s new national centre for data science, will focus on “drawing value out of the data”, writes Emily Cadman in the Financial Times. According to the Institute’s website, the mission is to “undertake data science research at the intersection of computer science, mathematics, statistics and systems engineering; provide technically informed […]

17 October 2015

[Book] The Quantified Self

The Quantified Self – A sociology of self-tracking by Deborah Lupton Polity Press April 2016 Description With the advent of digital devices and software, self-tracking practices have gained new adherents and have spread into a wide array of social domains. The Quantified Self movement has emerged to promote ‘self knowledge through numbers’. In this ground-breaking […]

8 October 2015

Digital identity ecosystems in the context of Big data and mass surveillance

Research on Digital Identity Ecosystems by Francesca Bria, Gemma Galdon Clavell, Javier Ruiz, José María Zavala, Laura Fitchner, Harry Halpin D-CENT (Decentralised Citizens ENgagement Technologies) 30 June 2015 D-CENT (a European research project on “Decentralised Citizens ENgagement Technologies”) has published a report – now available on the NESTA website – that presents a concrete analysis […]

3 October 2015

Building a design-driven culture

It’s not enough to just sell a product or service—companies must truly engage with their customers. McKinsey & Company outlines four elements of a design-driven culture, necessary to embed experience design in an organization. Really understanding the customer “The difference with design-driven companies is that they seek to go far beyond understanding what customers want […]

15 August 2015

What is the ‘sharing economy’? A perspective from Seoul

As a Fulbright grantee, Emily Hong spent part of the last year researching the sharing economy in Seoul. One of her main findings? Korea actually has two. The first is small-scale, hyper local and socialist in flavor. This first “sharing Seoul” is largely supported by the Seoul Metropolitan government, and consists of a handful of […]

14 August 2015

Jon Kolko: Design thinking comes of age

How should companies think about design centricity? For Jon Kolko, vice president of design at Blackboard, an education software company, design thinking can define the way an organization functions at the most basic levels—how it relates to users, how it prototypes products, how it assesses risk. In “Design Thinking Comes of Age,” Kolko says that […]

11 August 2015

Thingclash: putting human values in the IoT

The Internet of Things (IoT) is forecast to be one of the most far reaching and fundamental shifts in how people interact with technology and their environment since the advent of the Internet. But, the rush to create new commercial prototypes, products, services, systems and stacks often means culture, custom, needs and desires are overstepped […]

1 August 2015

Nissan’s place-based design process

Megan Neese is a senior manager in the Future Lab at Nissan Motor Ltd., a cross-functional team tasked with uncovering new business opportunities for the future of automotive. In an article for EPIC, she explains how product companies are undergoing an identity crisis, as products become smarter, their nature changes, and even the definition of […]

27 July 2015

Nudging to fix the world

Last week the UK media were suddenly abuzz on how behavioural insights can help government decisions and actions by being able to nudge behaviour in a favourable direction. Apparently it has become a cure-all and is now even used to “slash educational drop-out rates“, to “counter terrorism and illegal immigration“, to “fix economics“, to “make […]

22 July 2015

How ethnographic research helped transform a US paint company

Almost all business leaders now acknowledge that they would love to engage in the deep learning that long-term customer observation can foster, but in practice such endeavors are methodically undermined in the fast paced corporate environment, writes ethnographic filmmaker Hal Phillips. As a result, he says, researchers can find themselves making tradeoffs as their proposals […]

14 July 2015

Smart Cities will know everything about you

So, asks consultant Mike Weston, how can marketers cash in without becoming enemies of the people? Weston writes that the law will be too slow to catch up with digital innovations and that businesses in a smart city will need to craft their own policies and procedures regarding the use of data. “A large-scale misuse […]

2 July 2015

Getting citizens involved in protecting fragile energy environments

A new project funded under the FP7 European Commission framework is getting citizens involved in testing new tools for reducing energy consumption during peak loads, in the hope that its pilot program will set the new state of the art for protecting locations with fragile electricity supplies. One of France’s most fragile regions The Provence-Alpes-Côte […]

19 June 2015

Nesta report and case studies on people-centred smart cities

For smart cities to reach their full potential, they need to focus on the citizens living in them, not just technology, write researchers Tom Saunders and Peter Baeck of Nesta, the UK innovation charity Traditionally, smart cities have emphasised hardware – the internet of things, ‘big data’ and advanced computing – over the needs of […]

1 June 2015

Exploring the ‘next nature’ that people and technology are creating

The Next Nature website sets out to radically shift our notion of nature: Our image of nature as static, balanced and harmonic is naive and up for reconsideration. Where technology and nature are traditionally seen as opposed, they now appear to merge or even trade places. We must no longer see ourselves as the anti-natural […]

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