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Emerging markets

Daily insights on user experience, experience design and people-centred innovation,
by international UX consultancy Experientia.
Searched by tag:

Emerging markets

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

13 October 2015
Experientia report: Design for ageing gracefully

Design for Ageing Gracefully Rethinking Health and Wellness for the Elderly: Public Services Asian Insights & Design Innovation, DesignSingapore Council October 2015

29 September 2015
[Experientia book] Ethnography on elderly health and wellness

As we age, we increasingly depend on public services and the community for support. Well-designed public services can greatly affect the lives of the elderly and their experiences of healthcare. Experientia collaborated with DesignSingapore Council on understanding how the elderly interact with public services and how we can look towards improving their lives with design. […]

2 July 2015
Getting citizens involved in protecting fragile energy environments

A new project funded under the FP7 European Commission framework is getting citizens involved in testing new tools for reducing energy consumption during peak loads, in the hope that its pilot program will set the new state of the art for protecting locations with fragile electricity supplies. One of France’s most fragile regions The Provence-Alpes-Côte […]

5 May 2015
Experientia designer Dohun YuLuck Jang 유록 in Design 4 Disaster

Design 4 Disaster features an engaging illustrated safety manual for ship passengers, a personal project by Experientia designer Dohun YuLuck Jang 유록. After the Korean ferry accident last year, Yuluck (who is Korean) wanted to find a way to make safety manuals more interesting to read. He spent one year designing an interactive safety guide […]

16 March 2015
Better Health and Wellbeing: Giving the elderly in Singapore sparkling golden years

Invitation: sharing session, Singapore, 30 March 2015   What are the hopes and fears of the elderly in Singapore? How can designers offer solutions that support the elderly in managing their health and wellness? What can healthcare professionals do to help them keep active? What role can technology play in the elderly’s daily lives? Design consultants […]

1 January 2015
Happy Playful New Year
18 July 2015

LSE anthropologist: microcredit only adds to poverty

Far from being a panacea, small loans add to poverty and undermine people by saddling them with unsustainable debt, argues anthropologist Dr. Jason Hickel of the London School of Economics: What’s so fascinating about the microfinance craze is that it persists in the face of one unfortunate fact: microfinance doesn’t work. Of course, there are […]

16 April 2015

Putting technology in its place

Kentaro Toyama is a former Microsoft Research Executive and now an associate professor at the University of Michigan. Toyama calls himself “a recovering technoholic”—someone who once was “addicted to a technological way of solving problems.” Five years in India changed him. After getting his PhD in computer science and working on machine vision technologies at […]

3 April 2015

Design prototypes for Nairobi, Kenya

In 2014, Ericsson and UN-Habitat (United Nations Human Settlements Programme) entered a three-year partnership with the intention to collaborate around Information and Communication Technologies (ICTs) and sustainable urbanization. One of the first explorations was driven by the Ericsson User Experience Lab in collaboration with their colleagues at Sustainability Research and UN-Habitat. The intention and scope […]

23 March 2015

Design fiction personas illustrate possible impact of educational tech

People talk about the future of technology in education as though it’s right around the corner, but most of us get to that corner and see it disappearing around the next. This innovation-obsessed cycle continues as we are endlessly dissatisfied with how little difference these promises make to the people implicated in these futures. These […]

16 December 2014

World Development Report 2015 explores “Mind, Society, and Behavior”

WASHINGTON, December 2, 2014 — Development policies based on new insights into how people actually think and make decisions will help governments and civil society achieve development goals more effectively. A richer and more accurate understanding of human behavior can make it easier to tackle such difficult development challenges as increasing productivity, breaking the cycle […]

8 November 2014

Society’s sandbox

Steve Daniels, director at Makeshift magazine, explains why informal economies are the world’s biggest — and most overlooked — design research opportunity. “Informal economies are society’s sandbox, where early experimentation can take place freely. In the same way that thoughtless acts inspire us to rethink products and services, the way people conduct everyday business outside traditional legal frameworks forces […]

1 November 2014

The challenge of connecting the unconnected

Every time we return to or sign up for an Internet service (e.g. Facebook, Google, Gmail, YouTube, etc.), writes Hassan Baig on TechCrunch, we rely on what UX experts call a “mental model” for navigating through the choices. “A mental model is essentially a person’s intuition of how something works based on past knowledge, similar […]

30 September 2014

Using HCD to make mobile money relevant

Earlier in 2014, two consecutive Mondato Insights examined the role of Human Centered Design (HCD) in enhancing the user experience and closing the gap between registered and active users of Mobile Money. In the six months since then, reports Mondato, the value of the HCD approach in creating MFS (Mobile Financial Services) products that meet […]

22 July 2014

Call to bring refugee-led innovation into humanitarian work

The humanitarian sector must lift barriers to user-led innovation by refugee communities if it is to meet the challenges of an ever-changing world, says a new report, Humanitarian Innovation: The State of the Art, published by the UN Office for the Coordination of Humanitarian Affairs (OCHA) and presented at the Humanitarian Innovation Conference at the […]

18 July 2014

Financial consumer protection: 5 lessons from behavioral research

In its new Focus Note, Applying Behavioral Insights in Consumer Protection Policy, CGAP (a unit affiliated with the Worldbank) presents a summary of the growing evidence from consumer and behavioral research for consumer protection policy on four topics—disclosure and transparency; complaints handling and recourse; debt stress; and fair treatment. These new research methods provide deeper […]

30 March 2014

Behavioral approaches to product innovation at the Base of the Pyramid

Alexandra Fiorillo, Principal of GRID Impact, writes that if we want to achieve full financial inclusion, we cannot simply offer more financial products and services to more people and hope they need, want, like, and use them. Instead, she writes, we should spend the necessary resources to ensure our products and services work for clients […]

24 March 2014

Crowdfunding for design: ITC-ILO campaign for training and facilitation card set

Are you a trainer? Do you facilitate meetings? The International Training Centre of the International Labour Organization (ITC-ILO, a specialised, not-for-profit UN agency and an Experientia client) is currently experimenting with crowdfunding to finance a set of 60 cards featuring participatory knowledge sharing methods. The cards are a handy tool to help workshop facilitators and […]

15 January 2014

[Paper] Designing customer-centric branchless banking offerings

Designing Customer-Centric Branchless Banking Offerings Claudia McKay, Yanina Seltzer The Consultative Group to Assist the Poor (CGAP) 20 December 2013 pdf, iBook, Kindle Branchless banking services have taken on a significant challenge: developing new channels through which to provide financial services to customers who have mostly used only cash before. Understanding the customer experience is […]

23 December 2013

Ethnographic research: Facebook is basically dead and buried with UK teenagers

As part of a European Union-funded study on social media (make sure to check also the UCL site and blog on the same project), the Department of Anthropology at University College London is running nine simultaneous 15-month ethnographic studies in seven countries (small towns in Brazil, China (2), India, Italy, Trinidad, Turkey and the UK). […]

27 November 2013

Melinda Gates on the power of human-centered design

Interesting quote from a Wired interview with Melinda Gates and Paul Farmer: WIRED: What innovation do you think is changing the most lives in the developing world? MELINDA GATES: Human-centered design. Meeting people where they are and really taking their needs and feedback into account. When you let people participate in the design process, you […]

9 November 2013

Ubiquitous across globe, cellphones have become tool for doing good

With 96 percent of the world connected, organizations are using mobile phones to deliver, via texts, water, energy, financial services, health care, even education. “The number of such initiatives seems likely to increase. “The development community is eager to learn more about how to use mobiles effectively,” said Nick Martin, a founder of Tech Change, […]

22 October 2013

How teachers in Africa are failed by mobile learning

Only projects that work with existing education systems will improve learning and cut poverty, says Niall Winters of the London Knowledge Lab at the University of London, and he argues for a user-centred approach (rather than a technology-centric one) that is focused on understanding teachers’ practice, co-designing interventions with them and providing them with training […]

18 October 2013

What behavioral economics is not

Essay: The Nature of the BEast: What Behavioral Economics Is Not 10/16/13 Matthew Darling, Saugato Datta, and Sendhil Mullainathan People are complex; they defy easy summary. Like Walt Whitman, we all contain multitudes. As a discipline, economics has been successful in part because it has ignored this complexity. Instead it has focused on explaining the […]

5 September 2013

Experientia designs mobile site for UN affiliate to promote mobile learning

This week, the ITC-ILO, a United Nations affiliate, officially launched an Experientia-designed mobile site to promote mobile learning tools within the organisation. The mobile site is an internal communications tool to showcase best practice mobile learning use within ITC-ILO, and it has been designed to be optimally viewed from a smartphone or tablet. The ITC-ILO […]

29 August 2013

User-centred mobile app development in Kenya

The success of a mobile app – its high adoption rate and actual use – largely depends on the degree of involvement of the end user during the development stage. Mark Kamau, Kenyan web solution expert at the iHub UX Lab in Nairobi, believes a user-centric approach to mobile app development is critical to building […]

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