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  Posts in category 'Co-creation'
10 January 2010
World Wide Mush
Not a gadget In his new book, “You Are Not A Gadget,” online pioneer Jaron Lanier explains how the Internet has gone off course. In this Wall Street Journal, he summarises the key ideas and it turns out to be a full-blown rant against “digital collectivism”, free software and open source.

“Here’s one problem with digital collectivism: We shouldn’t want the whole world to take on the quality of having been designed by a committee. When you have everyone collaborate on everything, you generate a dull, average outcome in all things. You don’t get innovation.

If you want to foster creativity and excellence, you have to introduce some boundaries. Teams need some privacy from one another to develop unique approaches to any kind of competition. Scientists need some time in private before publication to get their results in order. Making everything open all the time creates what I call a global mush.”

Read full story

Check also this New York Times review.

8 January 2010
A Creative Commons inspired barter market in Turin, Italy
Senza Moneta Two articles from today’s La Stampa newspaper (translation by Mark Vanderbeeken, Experientia):

Bargains without money
Luca Indemni – Fabrizio Vespa

“Leave your wallet at home” – that could be the slogan of the Gifts Without Money (“Regali Senza Moneta”) initiative organised by the ManaMana’ association in collaboration with the local San Salvario development agency and about fifteen other local associations. It will all take place this Sunday from 10am to 6pm in Piazza Madama Cristina, Turin, Italy.

Even though there are now a huge number of ideas on how to best face the economic crisis, this initiative is of another level altogether, as the event goes beyond the narrow idea of barter and promotes the concept of a real exchange. Scheduled immediately after the Christmas holidays, the initiative provides people with an opportunity to free themselves of less wanted gifts, bringing them to the market and putting them back in circulation. “Our market is not a real market,” explains Filippo Dionisio, President of ManaMana’ – in the sense that money is banned. We want to go beyond the commercial concept of barter, which is often seen as a precursor to money, and to affirm instead the value of exchange, where such exchange can also be immaterial and cover connections and relationships between people.” That’s why the “SenzaMoneta” event should be seen first of all as a meeting between people, where goods, products and also knowledge can be exchanged without any money passing hands, thereby also limiting any possible waste.

How does it work – Those wanting to particpate in the event have to bring something that can be exchanged, which can also include a skill or a knowledge service. Stalls are available and these can be booked by sending a mail to senzamoneta(at)manamana.it. “During recent SenzaMoneta events that we organised in the city,” continues Donisie, “we have seen some really fun things: dinner invitations in exchange for objects, or a live one-hour long music performance in exchange for a one hour plumber intervention. The whole idea is to go beyond the idea of the financial value of things, but rather exchange them with whatever our free immagination can come up with.”

Objects and services – On the covered Madama Cristina market, you can also find a range of services, such as the Bicycle Office, where you can get small bike repairs done, an initiative devoted to the recycling and reuse of PC’s, a special exchange zone for children, a Creative Commons based music exchange, as well as stalls with zero-kilometre food such as polenta and hot wine. “Our objective,” concludes the event organiser, “is to provide more space to people’s time and to demonstrate that one can do many things without adhering to a logic of ‘consumption at all costs’ and without thinking about money.” More information on www.manamana.it

A show room to recycle unwanted gifts

Exchange, barter and ‘do-it-yourself’ make you save money, but not just that. “When you are in a situation where you can’t use money,” explains Daniela Calisi of the ManaMana’ association, “you have to put yourself at stake, relate to the other and create a connection with him or her.” Therefore, the exchange is both an invitation to more enlightened consumption, but also a social opportunity to create connections with other city inhabitants. That’s at least the idea behind the SenzaMoneta markets that ManaMana organises every 3-4 months in the city.

During the remainder of the year, the no-cost supporters can also find tools online for exchange and barter.

Interesting proposals and offers can be found on www.bakeca.it, in the section “varie-regali-baratto” (“various gifts and barter”), or one can become a member of the group Freecycle, a platform dedicated to all those who prefer to recycle an object, rather than throw it away. These sites cover everything, from a piano seat to an old door, as long as they are in good condition. Be aware though that all things on offer on the Freecycle site are available for free.

Other interesting solutions, mostly connected to clothing exchange, are the so-called “swapping parties”, which are not just about meeting people and having fun, but also about exchanging and bartering clothes and accessories, events that often taken place when the seasons are about to change. So if you want to completely redo your wardrobe without spending money, the only thing you have to do is organise such a party, as Anna and Genny Colombotto Rosso have been doing for some time now in Turin. You can find valuable suggestions on the greenMe site under “consumare” and “riciclo e riuso”.

The swapping parties tend to be organised by and for women, without garments for men, even though these could provide some interesing gift ideas. Often the parties come with a small buffet that – always in the same spirit – are based on people bringing some food from their homes. What is crucial is that participants bring along some cleanly washed clothing in good condition. Also important is to have a space in the party home where the clothing can be shown, possibly organised by size, so that active participation is guaranteed. Finally, to create a smooth process, it is good to have some kind of rule on who can start. Once the garment has been fitted and chosen, it is removed from the “show room”. Whatever is not exchanged at the end of the party, is donated to a used clothing outlet or a non profit organisation, such as the San Vincenzo of Via Nizza, where they can make good use of such garments and assure their longer life.

And for those who can’t wait for the next swapping party, there is always the Internet. Check swapstyle and barattopoli.

3 January 2010
Seeing customers as partners in innovation
Visteon and 3M A freelance writer reports for the New York Times on 3M Company’s customer innovation center at its headquarters.

“As a company, 3M is at the forefront of a movement that appears to be gaining traction: customer innovation centers, typically located near company research facilities, that provide a forum for meeting with corporate customers and engaging them directly in the innovation process. [...]

The idea behind the centers is to foster innovation by combining a richer understanding of customer needs with creative links among 3M technologies. “Being customer-driven doesn’t mean asking customers what they want and then giving it to them,” says Ranjay Gulati, a professor at the Harvard Business School. “It’s about building a deep awareness of how the customer uses your product.””

Even though travel and accommodation was paid by 3M, against New York Times policy, the article is worth a read.

Read full story

18 December 2009
The future of collaboration begins with visualising human capital
Venessa Miemis Venessa Miemis, a Master’s degree candidate in Media Studies at the New School in New York City, contributed a user idea to Nokia’s Ideas Project website, anticipating a system whereby collaboration facilitated by social networks will supplant competition as the mode by which society is able to realize its true potential.

The Nokia people liked it. In a subsequent video interview on the site she affirms her belief that we are at the beginning of a time during which we will learn how to leverage the power of social dynamics to find a new potential in human capital. Our ability to assemble in real-time on the Web allows us to exchange information and act on ideas in ways that were previously impossible.

“I don’t think we’ve even scratched the surface yet of understanding how to leverage the power of these social dynamics, but I think a key to unlocking the potential is going to be through developing better tools to visualize our human capital, which would be a combination of our strengths, our skills, and our social connections.”

Watch interview

17 December 2009
The challenge of co-production
The challenge of co-production A new discussion paper by NESTA, the UK’s National Endowment for Science, Technology and the Arts, argues that the key to reforming public services is to encourage users to design and deliver services in equal partnership with professionals.

Co-production as a new way of thinking about public services has the potential to deliver a major shift in the way we provide health, education, policing and other services, in ways that make them much more effective, more efficient, and so more sustainable.

This paper provides the basis for both a better understanding and a stronger evidence base for co-production.

Given the current diversity of uses of the term, this paper also explains what coproduction isn’t and demonstrates why co-production looks set to create the most important revolution in public services since the Beveridge Report in 1942.

The paper also diagnoses why public service reform is stalled, and why a radically new approach – sharing the design and delivery of services with users – can break this logjam and make services more effective for the public, more cost-effective for policymakers, and more sustainable for all of us.

Download paper

3 December 2009
Here comes the citizen co-producer
Open Economy The austere public budgets that will come out of the financial crisis offer, as a silver lining, a renaissance in cooperative citizen engagement in the supply of welfare services, argues Victor Pestoff on Open Economy.

“The concept of co-production brings together studies of third sector provision of public services and citizen participation in the production process. So, research on co-production becomes increasingly intertwined with public management research, as witnessed by various publications on these topics in the relevant journals and book series.”

Read full story

1 December 2009
IDEA 2009: Social and experience design
IDEA 2009 The IDEA Conference took place in Toronto on September 15-16, with a focus on social experience design. Boxes and Arrows, in collaboration with the IA Institute, brings recordings of most conference talks.

Day one
- The impact of social models – Luke Wroblewski
- Social spaces online: lessons from radical architects – Christina Wodtke
- Making virtual worlds: games and the human for a digital age – Thomas Malaby
- User experience as a crucial driver of social business design – Jeff Dachis
- Bare naked design: reflections on designing with an open source community – Leisa Reichelt
- Does designing a social experience affect how we party? Of course it does! – Maya Kalman
- The information superhighway: urban renewal or neighborhood destruction? – Mary Newsom

Day two
- Innovation parkour – Matthew Milan
- The art and science of seductive interactions – Stephen Anderson
- Social design patterns mini-workshop – Christian Crumlish & Erin Malone
- If you build it (using social media), they will come – Mari Luangrath
- The bawn of perfect products – Tim Queenan

30 November 2009
Social media ‘could transform public services’
Eyewire Social media could transform the UK National Health Service and other public services in the same way that file-sharing changed the music industry, a conference has heard.

“Growing use of tools, such as Facebook and Twitter, offered an opportunity to reinvent services, delegates heard.

The MyPublicServices event debated ways to harness these conversations, many of which are critical, to make services better and more inclusive.

If this was not done, many services would be undermined, speakers said. “

Make sure to check the related links on the right for some innovative examples of people-driven public services.

Read full story

19 November 2009
Various articles on the power of the mobile phone in emerging markets
mPesa transaction A number of articles illustrate the power of the mobile phone in emerging markets:

What next after the Mobile revolution in Kenya?
by John Karanja
MPESA will be on its own a major driver of the economic expansion of the Kenyan economy and best of all it will take a bottom up approach because it will empower the mama mboga (woman grocer) by allowing her to manage her finances efficiently.
[Now] MPESA needs to move from a payment system to a payment gateway: Safaricom should develop MPESA into a platform where other software developers can build applications on top of the platform an thereby increase utility and reach of this technology.
(Make sure to check the embedded videos)

Nokia Life Tools – a life-changing service?
by James Beechinor-Collins
Recently we saw the release of a bunch of new entry level devices and alongside their launch in Indonesia, was the introduction of Nokia Life Tools for Indonesia. This follows an already successful launch in India and Africa and forms part of a rollout across select Asian and African countries. So does it make a difference? It would seem so, as our selection of videos below suggest. With over 50 per cent of the population in Indonesia reliant on agriculture to make a living, Nokia Life Tools brings a new level of control to them.
(Make sure to check the embedded videos)

Mythes et réalités des usages mobiles dans les pays en développement
[Myths and realities of mobile use in developing countries] – an article series in French
by Hubert Guillaud
Part 1Part 2Part 3

Bangladeshis rush to learn English by mobile
By Maija Palmer in London and Amy Kazmin in New Delhi for the Financial Times
More than 300,000 people in Bangladesh, one of Asia’s poorest but fastest-growing economies, have rushed to sign up to learn English over their mobile phones, threatening to swamp the service even before its official launch on Friday.
The project, which costs users less than the price of a cup of tea for each three-minute lesson, is being run by the BBC World Service Trust, the international charity arm of the broadcaster. Part of a UK government initiative to help develop English skills in Bangladesh, it marks the first time that mobile phones have been used as an educational tool on this scale.

9 November 2009
The human factor
Doctors NESTA, the UK’s National Endowment for Science, Technology and the Arts, has published a 45-page discussion paper on how transforming healthcare to involve the public, i.e. the creation of people-powered public services, can save money and save lives.

The National Health Service (NHS) needs to save £15 billion to £20 billion over the next few years. This paper argues that these savings could be achieved through radical patient-centred service redesign and more effective approaches to public behaviour change. However, these approaches are difficult to develop within the existing health service.

NESTA’s experience of working with leading companies and developing projects in healthcare demonstrates that radical new ways of innovating that give genuine power to frontline staff, patients and the public are necessary to make these approaches widespread. This would unlock the savings we need and improve the nation’s health.

Download paper

5 November 2009
Strength in science collaboration
Rory Cellan-Jones Rory Cellan-Jones of BBC News reports on how Google Wave is proving its worth in the scientific community, as one of the new collaboration tools which scientists are using to work together and conduct research.

“The key to these sites is putting scientists in touch with fellow researchers and academics in a way that was only before possible with word of mouth or extensive, time-consuming networking.”

Read full story

30 October 2009
Videos of keynote speeches at Seoul design research conference
IASDR Last week, the IASDR 2009 conference (International Association of Societies of Design Research) took place in Seoul, South Korea, and all videos of the keynote speeches are already available.

Donald A. Norman: Science and Design
I start with three contradictory views: First, that a science of design is already here; Second, that a science of design is possible, but not yet here; Third, that a science of design is neither possible nor appropriate. How can all three views be true? Because each speaks to a different aspect of the complex set of activities we lump together as design.
Three examples make the point: Engineers design, and for many, there already exists a science of design based upon rigorous methods of optimization, perhaps governed by critical axioms. Practitioners of interaction design, such as the human- or activity-centered approaches that I espouse, are active in the creation of a robust, repeatable science base. And finally, design has its creative and artistic side, developing novel solutions to “wicked” problems while providing aesthetically pleasing structures. Neither this kind of creativity nor its aesthetic sensibilities seem amenable to science, at least not yet.
But as the world grows more complex, more interconnected, with the underlying infrastructure less and less visible, hidden inside electronic and optical mechanisms, conveyed as all-powerful yet invisible information and knowledge, design more than ever needs a body of reliable, verifiable procedures. Science is the systematic method of building a reliable, verifiable, repeatable, and generalizable body of knowledge. Science is not a body of facts: it is a process. Design is the deliberate shaping of the environment in ways that satisfy individual and societal needs. Scientific methods can inform design. Designers can create a science of design.

Elizabeth B.-N. Sanders: Co-creation through generative design thinking
Co-creation is not just the next new thing in marketing. It is an alternative way of seeing and being in the world. Existing and thriving in the emerging co-creative landscapes will require the creation and application of new tools, methods and methodologies for connecting, innovating, making, telling and sharing. These generative tools must be useful and usable for all types of people. Generative design thinking provides a design language for all of us, designers as well as non-designers, to use in provoking the imagination, stimulating ideation, stirring the emotions, discovering unmet needs and facilitating embodiments of future possibilities. Examples of this generative design language in action, from projects ranging from consumer product and service development to the planning and architecture of new healthcare campuses, will be shared.
Building on the emerging co-creative landscapes will require that we hold new attitudes and mindsets about the people formerly known as ‘consumers’ or ‘users’. It will also require that designers and researchers take on new roles in addressing the rigor, relevance and sustainability needed for human-centered designing.

Kees Overbeeke: Eindhoven interaction design
The Eindhoven Industrial Design Department (ID) focuses on how to design for highly interactive intelligent systems. Our approach is shifting its research and teaching context from Human Product Interaction (HPI), mainly focused on opening up the functionality of a product, towards a broader approach to enhance dynamical aspects, interpersonal and societal values, including personal, aesthetic and socio-cultural ones, through the application of highly interactive intelligent systems.
The skills involved in designing systems are different from the skills that were needed before, (see figure 1). There will be overlap between the skills needed for ‘design for interaction’ and ‘design for appearance’ but there will also be a need for new skills.
In this talk, I expand on how far we are on this new road. What does it mean to design for systems? What does it mean for the educational system? And for practice? And for research? What sort of new (dynamical) design language will emerge? What sort of theories and philosophies can support this approach?
I give our answer to these questions. We developed a new design process, a new educational system and a new approach to research. Keyword in all this is integration: integration of disciplines, teaching and research, paradigms, technology and design etc. I strongly believe in the knowledge generation power of design as integrator. So, above all we need a new professionalism based on thinking with the hands, reflection on making.

Kazuo Kawasaki: Progressive Inclusive Design for the BOP
The capitalism has already ended.
When socialism was over, the capitalism also died.
However, because of having just dead capitalism system, we have faced the current global deceptions.
We, designers, have a duty to create new economic system, international political system, and a construction system of the information culture globally by design method.
The design is a possess to force innovation in every world system as business technique.
The design has been considered and treated as only the professional ability in developed, capitalism economy so far.
However, our design must be the leading role as methodology to solve the various problems which current Earth has.
Therefore, I will speak the logic to the focus of the design area.
Aiming of the design should innovative the evolution called Progressive Inclusive Design as the business studies-like method.
The Inclusive design can support the logic basis characteristics as logic from of the grammar in the human talks called the first person, the second person, and the third person as the national audiologies verification.
I will show my design works about the utility and the effect in the example which regards this Progressive Inclusive Design as design object for reverse the Bottom of the Pyramid in the world.
My expression is in this concept for the Bottom of the Pyramid, and businesses are required to overcome the current global deceptions.

Kyung-won Chung: “Caring for Citizens”: The New Value System of Seoul Design Excellence
I will start with how the meaning and roles of design have changed as the term is increasingly used in diverse fields in recent years. Traditionally, design used to refer to ‘fashion’ or ‘styling’ in close relationship with visual art. It, however, is frequently used in other disciplines such as engineering, management, even politics. Design can be categorized into three distinctive areas: visible design mainly for hardware; invisible design for services and hybrid design that is both visible and invisible. Design also deals with various issues such as green (sustainable, eco-friendly), universal (trans-generational) and others.
I will explain how Seoul City has performed various design initiatives since June 2006 when Mayor Oh Se-hoon’s took office as Mayor of Seoul City. Mayor Oh fully understands the importance of good design and set up the Seoul Design Headquarters (SDH) in April 2007. Under the new vision of “Caring for Citizens” and strategy of “Citizen-First Design”, I am directing the SDH that is composed of about 100 public servants who are undertaking 55 projects with about US $ 80 Million for implementing principles of public design, green design, and universal design in various activities of subsidiary headquarters, bureaus, and 25 autonomous districts in Seoul. SDH is also developing city’s design DNA such as the Seoul’s symbol Haechi (an imaginary animal that protects human beings from demons), Seoul fonts, Seoul colors, and Design Seoul guidelines.
I will discuss how Seoul city has pursued design initiatives in order to upgrade the quality of citizens’ lives and enhancing the competitiveness of the city through its new value system.

(via InfoDesign)

19 October 2009
Technology is giving us the means to co-create the future
Juliette Powell Author, speaker and technologist Juliette Powell sees the true significance of social media technology in the new kinds of collaborations we are able to forge that offer the potential to create a new kind of future.

In a video on Nokia’s IdeasProject, Powell discusses her belief that the ability to connect with people who previously did not have that opportunity will add tremendous value to government, business, and media undertakings.

View video

Related content
- CIO Live Podcast: The Power of Social Networking
- Media Lab interview with Juliette Powell

2 October 2009
Donald Norman on co-creation as a “transmedia” design challenge
21 CTIS Donald Norman recently gave a keynote address at the “21st Century Transmedia Innovation Symposium” in Seoul, Korea.

“Normal dictionaries do not have the word ‘transmedia,’” he says, “but Wikipedia does. That definition introduced me to many other words that neither I nor my dictionaries had never before heard (for example, narratological). Strange jargon aside, I do believe that there is an important idea here, which explore in this column.”

“Let transmedia stand for those multi-sensory natural experiences: trans-action, trans-sensory. Let it stand for the mix of modalities: reading and writing, speaking and seeing, listening and touching, feeling and tasting. Let it stand for actions and behavior, thought and emotion. My form of transmedia has nothing to do with companies and formal media channels. It has everything to do with free, natural powerful expression.

There is another side of this new transmedia: co-development, co-creation, co-ownership. In this new world, we all produce, we all share, we all enjoy. Teacher and student learn together achieving new understanding. Reader and writer create together. Game player and game developer work together. This is the age of creativity, where everyone can participate. Everyone can be a designer. Everyone can be involved.”

Read full story

19 September 2009
The dirty little secret about the “Wisdom of the Crowds” – There is no crowd
The Wisdom of Crowds Sarah Perez criticises on ReadWriteWeb the common view on crowdsourcing:

“Recent research by Carnegie Mellon University (CMU) professor Vassilis Kostakos pokes a big hole in the prevailing wisdom that the “wisdom of crowds” is a trustworthy force on today’s web. His research focused on studying the voting patterns across several sites featuring user-generated reviews including Amazon, IMDb, and BookCrossing. The findings showed that a small group of users accounted for a large number of ratings. In other words, as many have already begun to suspect, small but powerful groups can easily distort what the “crowd” really thinks, leading online reviews to often end up appearing extremely positive or extremely negative.”

Read full story

25 August 2009
Alice Rawsthorn about “design democracy,” “co-design” and “customisation”
Lemon squeezer Alice Rawsthorn, the design critic of the International Herald Tribune/New York Times, approached the topic of co-design last week:

“We can now “co-design” real objects thanks to digital technology, which enables us to communicate directly with manufacturers to personalize aspects of their products. Fancy customizing the style and fit of Nike trainers? Choosing the colors of Ray-Ban Wayfarer sunglasses? Specifying the interior of a Fiat 500 car? Rapid manufacturing processes, like the one used by Digital Forming, will soon allow anyone to adjust the shape of objects — and not just to indulge stylistic whims but to make, say, a pen, easier to grip by someone with arthritic hands. There could be environmental benefits, too, as bespoke manufacturing erases the need for stock.”

Read full story

4 August 2009
From chasm to convergence
Consumer-led Johnathan Bonnell and Jason Theodor explain in a two part series on Experience Matters how technology is increasingly closing the gap between manufacturers and consumers.

“The chasm between consumer feedback and product offerings has virtually been erased, and this convergence has created a new opportunity in co-creation: companies and consumers working together to co-create products, services, or improve upon an experience.

We’ve found and believe that this co-creation can be consumer-led (where the consumer is deeply involved in almost the entire product creation process, a de-facto member of the product & marketing team) or brand-led (the direct involvement of the consumer ends with providing a new idea or suggesting an improvement).”

Read full story: Part 1 | Part 2

29 July 2009
An interview with Eric von Hippel
Eric von Hippel Scott Wilson interviewed Prof. Eric von Hippel of MIT’s Sloan School of Management for the Deloitte Review.

“Open source technology and lead user innovation: two subjects very much in evidence across a diverse number of business sectors today. But how can they help companies grow, and what can we learn from the likes of open innovators ranging from small communities of windsurfers to digital giant Google?

Professor Eric von Hippel of MIT’s Sloan School of Management is known for pioneering research that has prompted a major rethinking of how the innovation process works. He is the originator of lead user theory and a leading voice on open methods of innovation development. Here he expounds on the benefits of open source technology, why users are at the center of the innovation process and how they can trigger major changes in both company business models and in government policymaking.”

Von Hippel is the T Wilson Professor of Innovation at Sloan and also a professor of Engineering Systems at MIT. His academic research examines the sources and economics of innovation. He has founded and participated in start-up firms and is a founder of the entrepreneurship program at MIT. His most recent book is Democratizing Innovation (MIT Press). In the spirit of openness, copies of this and of his earlier book Sources of Innovation (Oxford University Press) can be downloaded free of charge from his MIT web site.

Read interview

(via Praveen Singh)

27 July 2009
What is the interest created by conversational currency?
Interest rate As the world moves to accommodate “everyone’s interest” could we be headed towards a global economy based on “free interest”, asks Jay Deragon on AlwaysOn. And what is the interest created by conversational currency?

Social media is about depositing conversational currency for use and gaining “interest” from it. A conversation can and does create a currency exchange of value. Sharing pertinent information with people whom can use said information to create more value for themselves and others creates an “interest”.

Conversations propagate based on the rate of interest. Rate of interest in your conversation is reflected by the rate of change. The more your conversation “changes” from one to one to a million the higher the interest rate becomes.

Read full story

19 July 2009
The crowd is wise (when it’s focused)
Unboxed According to the New York Times, evidence suggests that crowdsourcing succeeds when it’s designed for specific tasks — and when the incentives attract the most effective collaborators.

“A look at recent cases and new research suggests that open-innovation models succeed only when carefully designed for a particular task and when the incentives are tailored to attract the most effective collaborators” [...]

“Open-innovation models are adopted to overcome the constraints of corporate hierarchies. But successful projects are typically hybrids of ideas flowing from a decentralized crowd and a hierarchy winnowing and making decisions.”

Read full story