She and her colleagues were tasked to assess the market and value the opportunity space for Village Telco, a social enterprise start up whose mission is to enable affordable access to voice and data communications in challenging environments.

“Since their intended target audience was to be cyber cafes (internet cafes) and this industry is very much a grassroots mom-and-pop corner store and part of the informal economy, little information was available that was easily accessible.

We took inspiration for our qualitative approach and methodology from the field of human centered design, specifically design planning (now also known as innovation planning), as taught by Larry Keeley of the Doblin Group at the Institute of Design, IIT Chicago. Our outcomes from the field were intended to inform Village Telco’s market entry strategy, including pricing and business model recommendations for their Mesh Potato device.

We were also permitted to share our insights openly on the blog, a factor that was much appreciated given that the focus of the study allowed us a wide ranging glimpse of how the internet, the mobile phone and communications technology was being adopted across significantly different parts of the country, allowing us a worm’s eye view of how innovation diffuses across socio-economic and cultural boundaries, in real time.”

Read all Niti’s posts on her Kenya project

With this in mind, a new Mobile Learning Toolkit has been launched to empower trainers in developing contexts to integrate mobile learning into their teaching.

The 98‐page toolkit contains 15 mobile learning methods divided into 4 categories that trainers can choose from depending on their needs – whether they’re looking deliver content; assign tasks; gather feedback; or provide support to their training participants.

These methods have been designed to be as inclusive as possible, with most requiring only low end devices (basic mobile phones with voice calling and SMS capability), allowing interactive learning experiences to be delivered right to the Base of the Pyramid.

In addition to the methods, an overview of mobile learning is included in the beginning of the guidebook and a set of practical tools that allow the methods to be immediately put into practice.

The Mobile Learning Toolkit was developed by the young designer Jenni Parker as part of her master thesis on Mobile Learning for Africa and during her internship with the International Training Centre of the International Labour Organization (ITC‐ILO) of the United Nations in Italy (with some additional support by Experientia).

As well as a general guide, the toolkit includes recommendations for customising the methods for the delivery of a specific training course called “my.coop”, a programme currently being launched by the International Labour Organization to teach the principles of managing agricultural cooperatives in developing regions worldwide.

However, the Mobile Learning Toolkit has been designed to have a value not only within the context of this training programme, but for use in the delivery of all kinds of training within any developing context. Anyone can pick up the toolkit and be inspired to use mobile learning.

The toolkit is an open source resource that can be downloaded for free at http://jenniferparker.posterous.com/mobile-learning-toolkit.

“I’ve just returned from Kenya where I was one of the judges for Pivot25, the first East African (and possibly African) mobile web developers app and startup competition.

Sponsored by the likes of Google, Samsung, Nokia and Tigo (where on earth where Safaricom and Airtel?) as well as the World Wide Web Foundation and the World Bank, Pivot25 showcased the local developer community’s offerings and shone a spotlight on the launch of the mLab, an incubation facility for such ventures.

The teams knew the odds and we saw them overcome their challenges. There was a wide range of skills, talent and quick thinking entrepreneurial attitude on display by the presenters as they gave their pitches to the judges and the audience. We all know that first impressions matter and the overall winner, MedKenya, is being sponsored by the conference to attend Demo in San Francisco this coming fall. I want to see what they think of the Valley’s startup culture from the inside track and I want to see what the Valley makes of them.

Reflecting on my observations after two weeks in the field, I see an elasticity in the transitional nature of this rapidly evolving landscape. The penetration of the mobile phone in sub Saharan Africa has doubled in the three short years since we went out into the field for the Out of Africa project I conducted with Experientia for a major mobile phone company.

That was then, this is now. We had to get our feet wet and print a local business card in Nairobi because of the sheer nature of the disruption that is taking place in the mobile platform and its attendant variety of industry players, movers and shakers and money.

This as good as time as any to talk about the Interface Innovation project I did for Kevin Farnham, CEO of Method back in 2005. The five year statue on non disclosure is over and one can already see the future through the small handheld screen. One worldwide river of information in all manner of media afloat out there to be snagged and reeled in using the best fishing lines and bait. Google as the OS by which to experience this inter-networked world wide web of humanity of ours. Kevin would have long debates around the future of branding in this environment. After all, if you’re experiencing reading this article via your mobile phone, which brand is controlling your experience?

The one on your handset? The one flashing on the top right hand corner of the screen connecting you to the rest of the world?

Or the one whose vision of the world correlates enough with yours that you choose to see the world through their interface.

Today, looking back at our conversations and now being able to look at the present and its fringes out in East Africa, innovation is already a matter of brand equity. You cannot afford to be seen as stodgy and slow, now matter how good your work may be. Sometimes timing is more important than perfection.

We’re already seeing an interest in tapping the informal economy which is primarily cash based and through a variety of sources such as kitchen farming, trading, specialising and cooperating fiscally.

Normal segmentation models based on income available to spend tends to skew the results. The rural population is actually far wealthier than the urban, its simply a tendency towards minimizing liquidity in a cashless environment of value exchange.

Variations on the prepaid model successful in the mobile industry seem to be the ones that work the best. However, the advent and successful adoption of mobile money transfer systems such as mPesa who permit holding onto cash electronically for periods of time are influencing change in the lower income traders and businessmen. Float and working capital are available in a manner that weren’t earlier. Cash circulates and that triggers a growth cycle.

We are watching a whole new industry and its attendant ecosystem emerge here in Nairobi, Kenya. The mobile information technology industry, where the concepts of time and space and money are far more sensitive to the environment due to the real time nature of the data flow.

Literally a case of “watch this space” carefully and learn.”

“As the day drew to a close, I was left with one lingering thought as I headed to catch my train home. Technology is most interesting when it’s powered by people, not the other way round. Let’s keep it that way.”

Read article

OTHER ACTIVATE 2011 CONTENT

Activate 2011: Mobiles look set to play a big role in Africa’s development
A race is on to find what mobiles can do in areas such as public health, governance and education as they are likely to be the only internet connection for most Africans for years to come

Hillary Clinton adviser compares internet to Che Guevara
Alec Ross says ‘dictatorships are now more vulnerable than ever’ due to protest movements on Facebook and Twitter

Video: World Bank Institute: We’re also the data bank
Aleem Walji, practice manager for innovation at the World Bank Institute, which assists and advises policy makers and NGOs, tells the Guardian’s Activate summit in London about the organisation’s commitment to open data.

Video: Google’s Africa policy manager: ‘Africans enjoy technology’
Ory Okolloh, Google’s policy manager for Africa and a Kenyan lawyer and activist, tells the Guardian’s Activate summit in London that Africans don’t view technology simply as a tool of development.

Video: Hillary Clinton adviser: internet weakens dictators
Speaking at the Guardian’s Activate 2011 conference in London, Alec Ross, Hillary Clinton’s senior adviser for innovation at the US state department, discusses the role of social media in the Arab Spring.

Abstract
Only five years ago who would have imagined that today a woman in sub-Saharan Africa could use a mobile phone to access health information essential to bringing her pregnancy safely to term? Mobile phones are now the most widely used communication technology in the world. They continue to spread at an exponential rate – particularly in developing countries. This expansion provides unprecedented opportunities to apply mobile technology for health. How are mobile devices being used for health around the world? What diverse scenarios can mHealth be applied in and how effective are these approaches? What are the most important obstacles that countries face in implementing mHealth solutions? This publication includes a series of detailed case studies highlighting best practices in mHealth in different settings. The publication will be of particular interest to policymakers in health and information technology, as well as those in the mobile telecommunications and software development industries.

According to the Guardian, the reports “finds that 83% out of 122 countries surveyed use mobile phone technology for services that include free emergency calls, text messaging with pill reminders and health information and transmission of tests and lab results. Mobile health is already firmly established enough for the WHO to have set up a special unit five years ago, the Global Observatory for eHealth, staffed by four people in Geneva.”

Abstract

Through the lens of culture, The Internet of Elsewhere looks at the role of the Internet as a catalyst in transforming communications, politics, and economics. Cyrus Farivar explores the Internet’s history and effects in four distinct and, to some, surprising societies–Iran, Estonia, South Korea, and Senegal. He profiles Web pioneers in these countries and, at the same time, surveys the environments in which they each work. After all, contends Farivar, despite California’s great success in creating the Internet and spawning companies like Apple and Google, in some areas the United States is still years behind other nations.

Skype was invented in Estonia–the same country that developed a digital ID system and e-voting;Iran was the first country in the world to arrest a blogger, in 2003; South Korea is the most wired country on the planet, with faster and less expensive broadband than anywhere in the United States; Senegal may be one of sub-Saharan Africa’s best chances for greater Internet access.

The Internet of Elsewhere brings forth a new complex and modern understanding of how the Internet spreads globally, with both good and bad effects.

Review by Curt Hopkins in ReadWriteWeb

“Instead of focusing on the capital of the Web, Silicon Valley, or even on one of the Silicon Valleys outside of the original, like Bangalore, India, Farivar has taken a look at our wired world through the lenses of South Korea, Senegal, Estonia and Iran.

There is a tendency to think of the Internet as being a priori and sui generis. This is a new world so powerful and so game-changing that it effects history and culture, no matter where one stands. Farivar’s argument, and it is a well-made one, is that like any other element of the human experience, the Internet is effected by history and culture. If we ignore that fact, if we let ourselves believe that the Internet, not history, is more of a determining factor in our future, we are liable to be surprised by it to an excessive degree.

Each of the places he covers are important to our understanding of the Internet because their histories and cultures have influenced how they have embraced it. In a way, the countries he has chosen to profile are reflections of each other, Senegal of South Korea and Estonia of Iran.”

Read review

For Vodafone, sub-Saharan Africa is proving to be the testbed for R&D development that will transition to the rest of the world. Vodafone’s emerging “Africanized” technology is highly advanced, world-class stuff; unlike other existing technologies that have slowly trickled down into African markets.

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“Using an ethnographic action research approach, the study explores the challenges, practices, and emergent framings of mobile-only Internet use in a resource-constrained setting. We trained eight women in a nongovernmental organization’s collective in South Africa, none of whom had used a personal computer, how to access the Internet on mobile handsets they already owned. Six months after training, most continued to use the mobile Internet for a combination of utility, entertainment, and connection, but they had encountered barriers, including affordability and difficulty of use. Participants’ assessments mingled aspirational and actual utility of the channel with and against a background of socioeconomic constraints. Discussion links the digital literacy perspective to the broader theoretical frameworks of domestication, adaptive structuration, and appropriation.”

Read paper

Their task was to gather the mobile minds from across the continent and the world and ask them to vision out what they saw happening in the mobile space in Africa in the year 2020.

The result was published yesterday.

Watch presentation

Low investment in wired telecommunication infrastructure has driven increased mobile penetration, creating a user base that supports a rise in mobile innovation and increased interest in content development, according to observers.

Read article

Data for a better planet
Now that more people have location-aware smartphones and the Web has made data easy to share, personal data is poised to become an important tool to understand how we live, and how we all might live better.

Citytracking presents data on cities for map, visualisations
Citytracking, created by design and technology studio Stamen, presents digital data about cities that journalists and the public can easily grasp and use, and provides a series of tools to map and visualize data that lets people distribute their own conclusions.

Mobile data will be crucial to economies
In a short video interview on IdeasProject, Ushahidi co-founder Erik Hersman says once the data processing capabilities on mobile devices improve that it will be a huge growth area with huge social implications to economies all over the world.

“Researchers say the web as it was originally, if idealistically, conceived — a largely free, monolingual space where a shared digital culture prevailed — may soon be a distant memory. And it’s happening remarkably fast.”

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“More than 4 billion of the 6 billion people on earth now have a cell phone, with a quarter of those owners getting one in just the last two years. And many are using them, in a giant global experiment, to change the way life is lived, from Manhattan to Ouagadougou.

The phones now allow Masai tribesmen in Kenya to bank the proceeds from selling cattle; Iranian protesters to organize in secret; North Koreans to communicate with the outside world; Afghan villagers to alert Coalition soldiers to Taliban forces; insurgents to blow up roadside bombs in Iraq; and charities to see, in real time, when HIV drugs run out in the middle of Malawi.”

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The democratization of mobile telephony in Africa, its availability, ease of use and, above all, the extent to which it has been appropriated by the public, have made it a major success story. Very low-income populations are not only actively demanding access to mobile telephone services but also innovating, by creating the functions and applications they can use. Development is thus happening “from the bottom up” and an entire economy, both formal and informal in nature, has come into being to meet people’s needs. Many different actors – private, public, NGOs – are now mobilized.

Operators and manufacturers have successfully changed their economic model and adapted their products and applications to allow access to services at affordable prices. NGOs have in addition created a range of messaging- based services in different sectors. However, the future evolution of mobile telephony is not clear. A range of different approaches will co-exist, from SMS up to full Internet capacity, including experimental initiatives using smart phones and “netbooks”. Falling costs will lead to an increase in the number of phone devices with data receiving capacity. Individuals and companies involved in creating services or applications for development will need to take account of their users’ demographics and incomes, as well as the pricing systems of telecommunication companies in countries where they wish to operate. In this, States and regulating authorities have grasped the crucial role which they must play in promoting an investment-friendly environment with the goal of achieving universal access and stimulating innovation – key factors in achieving a “critical mass” of users.

The advent on the African continent of high-capacity links via submarine cables will change the ground rules and force operators to seek new sources of revenue. The inventiveness that has already been evident in mobile voice telephony will be needed once again if the “mobile divide” (in terms of costs, power supply, and so on) is not to widen.

This report takes stock of developments in this sector, which is crucial to Africa’s economic development, and suggests a number of possible directions it might take.

Download report

(via MobileActive)

“We’re selling ourselves short if we think the flow of innovation only goes way. There is a lot we can learn back from the developing world about the inventive uses they find for the technology we take for granted.”

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“Wandering through winding alleys dotted with makeshift worksheds, one can’t help but feel clouded by the clanging of hammers on metal, grinding of bandsaws on wood, and the shouts of workers making sales. But soon it becomes clear that this cacophony is really a symphony of socioeconomic interactions that form what is known as the informal economy. In Kenya, engineers in the informal economy are known as jua kali, Swahili for “hot sun,” because they toil each day under intense heat and with limited resources. But despite these conditions, or in fact because of them, the jua kali continuously demonstrate creativity and resourcefulness in solving problems.

In Making Do: Innovation in Kenya’s Informal Economy, Steve Daniels illuminates the dynamics of the sector to enhance our understanding of African systems of innovation. The result of years of research and months of fieldwork, this study examines how the jua kali design, build, and manage through theoretical discussions, visualizations of data, and stories of successful and struggling entrepreneurs. What can we learn from the creativity and bricolage of these engineers? And how can we as external actors engage with the sector in a way that removes barriers to innovation for the jua kali and leverages their knowledge and networks to improve the lives of those who interact with them?”

Download book

The report outlines major trends and main obstacles for increased use as well as key opportunities and potential for scaling-up mobile applications. It draws on secondary data and statistics as well as field work carried out in Kenya, Rwanda, Tanzania and Kenya during 2008 and 2009.

It identifies relevant applications in an East African context for reaching and empowering the poor and contribute to social and economic development. The identified mobile applications range from small pilots to scaled-up initiatives – from simple agricultural, market or health information services to fairly advanced financial and government transaction services.

From the executive summary:

“The ‘killer application’ in East Africa is peer to peer communication, i.e. voice, SMS and beeping. The number of subscribers who use their phones to access internet is however steadily growing, which opens up for a whole range of new applications and possibilities. Many of the existing SMS based applications that could benefit the poor the most are still in their infancy in the region. A few successful cases, namely mobile money transaction systems and various health related solutions are being used at scale, but the fact remains that the number of scaled-up mobile services are still few and/or limited geographically.

So, what hinders the take off of mobile applications for economic and social development in East Africa?

• First the cost of communication must go down – SMS is very overpriced and so is voice and data traffic.
• Secondly, many applications and services never reach out to the masses due to poor marketing and the non-existing meta data about the available applications. Subscribers must know what solutions are available, why and how to use them. This will lead to volumes intensive which will eventually lower the price of the particular service. In other words, there is a huge need for marketing (of the product) and education (for the end user) in order to make mobile applications sustainable.
• Thirdly, many interventions are not designed with scale in mind. Few implementers are familiar with all the costs involved and seen from a technological point of view, the requirements on networks and different requirements on handsets and end-users that mobile applications have must be understood better.

Despite these challenges, we are witnessing a small revolution regarding new applications and services added to the mobile phone.

Some high potential application areas include financial services and various governance related services. After successful implementations of mobile money services in Kenya, Tanzania, Uganda and most recently in Rwanda, m-banking is set to grow. As it grows, there will be an integration of m-transactions systems into existing applications and services and m-commerce in general will thereby take off rapidly and widespread. Public service delivery can be improved by integrating services with m-transactions and facilitating interaction between the state and its citizens.”

- Download report
- Read article

They have now produced a video that is a synopsis of the projects, themes and trouble-shooting expressed at the event.

“We have edited down a conversation between UNICEF sponsored rapid design prototypers to profile what they have created in order to respond to and alleviate actual needs of families and children. This video is intended to help make transparent the iterative process that development must undergo in order to create a new device that can respond to global concerns. Also touched on are ways for the organization to make the process of creating prototypes more streamlined, and to take what is developed and make it open source in order to create a sustainable and beneficial outcome to those that need it.”

Watch video

McCormack is a filmmaker who has spent much of the last five years documenting the successes and failures of business-oriented development projects in developing countries. Reports from various parts of the world can be seen on his website Flooded Cellar.

Read article and watch video

“Many people who are not directly confronted with this reality on the continent are usually lured into a false sense that things are looking up because of the fountain of good news that is the telecom sector.

The truth though is that the seeming proliferation of ICT success stories across the continent masks the real picture, which is one of a splattering of embers in a desolate patch of darkness.”

Read article (alternate link)