24 November 2005

Business Week on China’s design boom

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China design (cover story)
How the mainland is becoming a global center for hot products

Motorola’s new mission in China
China chief Michael Tatelman on how the handset maker is integrating the country’s consumers and designers into its global strategy

Shaping cars for the Chinese
James Shyr, GM’s chief designer in China, on targeting different buyer groups: “We have a diversity of customer demographics in our heads”

China’s Design Dynamos
Here’s a look at some of the names that are bringing innovative thinking and a fresh look to the Middle Kingdom

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We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

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