putting people first

by experientia
by experientia
20 July 2014

Baking behavioral nudges into the products we own

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putting people first
by experientia

Maria Bezaitis, PhD and Principal Engineer of Intel’s User Experience Ethnographic Research Lab, discusses the Real World Web and how internet-enabled sensors will create new kinds of intimacies and engagements.

“Commitment and engagement are really powerful sentiments,” said Bezaitis. “The get to the heart of what’s important about our social relations – that we can experience commitment and engagement and the associated positive notions of dependency and obligation and loyalty. In our closest most important social ties, these are the values that are important to us.

“Today’s technologies – instrumented things, sensor networks, data – have the opportunity to deepen social relationships, to brings us new important kinds of social relationships that we don’t already have and to participate directly in those relations. When we start to think about our technologies as not simply providing incremental value – good recommendations or metrics for this or that problem – we give them room to grow.

“This is the future of smart. It’s no longer simply about speed, accuracy and connectedness, but about new kinds of intimacies, commitments and engagements with technologies and other people.”

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We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
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Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

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