putting people first
by experientia
Daily insights on user experience, experience design and people-centred innovation
16 October 2012
Human Drives card set

Our friends at human-centered design consultancy Namahn in Brussels have created a lovely “human drive” card set to be used as a source of inspiration for ideation and co-design sessions. The 48 cards, that have the exact size and feel of playing cards, are organised in four categories: Who Am I?, How Do I Interact […]

putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

25 October 2014
Experientia president to speak at User Friendly 2014 in China

Experientia president Michele Visciola is one of the keynote speakers at User Friendly 2014, the annual user experience conference of UXPA China, to be held in Wuxi, China, 13 to 16 November. The theme of the 11th conference is the “new era of the experience economy,” thus underlining the importance of transferring UX concepts and […]

16 October 2012
Human Drives card set

Our friends at human-centered design consultancy Namahn in Brussels have created a lovely “human drive” card set to be used as a source of inspiration for ideation and co-design sessions. The 48 cards, that have the exact size and feel of playing cards, are organised in four categories: Who Am I?, How Do I Interact […]

16 October 2012
BMW’s electric experience

Martin C. Pedersen reports in a long article for Metropolis Magazine on the 2014 BMW i3, the company’s first fully electric vehicle aimed at city driving. The article focuses on how BMW’s new business strategy is all based on the core importance of the product experience: “An ambitious experiment, with hefty up-front costs estimated to […]

16 October 2012
Brave New City

Metropolis Magazine asked seven visionary design teams, both established and up-and-coming, what they predict a fully accessible city might look like (and better yet, how it would function). “We broke the city into its component parts and then, like casting directors, asked, “Who would we like to tackle this one?” The eager and inspired responses […]

16 October 2012
Creating behaviour change in people using mobile technology

Rajeev Suri posted a short interview with Gustav Praekelt of Praekelt Consulting and the Praekelt Foundation, who focuses on creating behaviour change in people – particularly in emerging markets – using mobile technology. In the interview he explains the notions of Computational Social Science, Influence and Susceptibility of an individual in a network, building on […]

16 October 2012
The Age of User Experience Design – Infographic

The growth of the User Experience Design field is breathtaking, but well deserved. Thanks to UX Designers all over the world, the quality of products has increased dramatically. Design really does matter now. It’s a user centric world in which there’s not only Apple on the scene anymore. View infographic (via InfoDesign)

16 October 2012
User experience in the age of sustainability

Designers, as makers of products and services, are key stewards of our planet because the products and services we design influence the ways in which people live, argues Kem Kramer in an article for Johnny Holland. “What we design, how we design, the materials with which we design and for what purposes we design, set […]

11 October 2012
Content and the journey: Building a good user experience for news sites

Discussions at recent news industry conferences have often referred to the importance of good user experience, particularly during discussions about how news outlets are reaching and interacting with their users on digital platforms. References to user experience could cover a range of aspects, including the user’s journey through content, an app or a news website, […]

10 October 2012
Top 10 things still to fix in experience design

Here’s the view of Ray McCune, managing partner at Flow, on some of the peaks we still have to climb if experience design is to become a mainstream business discipline. It’s quite excellent. 1. Targets and incentives within businesses must be aligned with long-term value As long as business managers are incentivised only to deliver […]

9 October 2012
Five new articles on UX Matters

Tips on Prototyping for Usability Testing By Jim Ross, Principal of Design Research at Electronic Ink, Philadelphia, PA, USA Because user research studies peoples’ behavior, the most effective research techniques involve observing participants doing things and talking about what they’re doing. Research that focuses on opinions and discussions of behavior in the abstract isn’t as […]

8 October 2012
Videos of keynote presentations at The Web and Beyond 2012

The Web and Beyond is a bi-annual conference organized by Chi Nederland, focused on the practice and business of user experience. On September 26, our 425 attendees saw a full-day, 3-track conference with keynotes and parallel sessions on user experience research, design, evaluation and management. The event featured both Dutch and English sessions by national […]

6 October 2012
Making mobile phones work for the poor

In this BBC article, David Edelstein, a leader in the mobile for development space, argues that human networks are the essential ingredient for mobile phones to improve the lives of the poorest. “Focusing on the technology betrays a truth that must be understood if we are to get beyond this hype and harness the true […]

6 October 2012
Understanding the sensing city

Consultant Roger Dennis, who identifies himself as “serendipity architect”, has been writing a series of posts on meetings he had related to the sensing city. Together they give a good overview of some of the most recent initiatives and thinking on smart cities. Singapore meetings Meetings with the MIT Sensable Cities Lab and the ETH […]

5 October 2012
An enchanted Odyssey on your iPad

Article by Francesca Salvadori, Scuolalvento blog Translation from the Italian Technology is probably the last thing that comes to mind when you think about poetry and how it can be captured and transmitted. But this emotional and colourful voyage with Ulysses would not be the same on paper. The application is based on a book […]

5 October 2012
Chris Noessel and Stefan Klocek presentation at D3

In August, Cooper directors Chris Noessel and Stefan Klocek discussed implicit interactions at Device Design Day 2012, organised by Kicker Studio in San Francisco. They also presented a new metaphor or mental model for thinking about emerging technology. Check out the video of their talk.

5 October 2012
Ritual and the service experience

The interplay between efficiency and quality in a service experience is often what separates a merely transactional interaction from a valuable and pleasurable one, writes Patrick Quattlebaum of Adaptive Path. “The former gets the job done; the latter does so while creating a more human connection and an enduring relationship between service provider and customer. […]

5 October 2012
I have seen the future and it’s worn

Paul Taylor of the Financial Times thinks wearable technology lives up to its promise at last. “For years, engineers have envisaged technology so personal that “body area networks” would have wide applications in clothing and other worn items such as earrings. So far, the reality has fallen short of this sci-fi vision, although notable tech […]

3 October 2012
How to create a cutting edge Smart City visitor experience

A four step guide from the Milan Expo 2015: Step 1 Ask your main sponsors (in this case Cisco, Enel and Telecom Italia) to indicate the relevant “Smart City” technologies that they already have, are currently working on, or are generally trendy. In the Milan case these are push technology services, QR codes, smart phone […]

2 October 2012
Anthropological study by Google on our magic relationship with mobile devices

What is the emotional relationship people truly have with the mobile space and how they make meaning there? To answer this, Google conducted an anthropological study to gain a better understanding of how people feel about, relate to and find meaning in the mobile space, and how brands can engage their consumers in more emotionally […]

2 October 2012
Experientia at EPIC 2012

Experientia will be at EPIC Conference, on October 14-17 2012, hosted by the Savannah College of Art and Design [SCAD], Savannah, USA. This year, Experientia president Michele Visciòla will be chairing the first (of two) Pecha Kucha session Renewals of Place. EPIC, which stands for Ethnographic Praxis in Industry Conference, promotes the use of ethnographic […]

2 October 2012
Why we are so rude online

Why are we so nasty to each other online, asks Elizabeth Bernstein in the Wall Street Journal. Whether on Facebook, Twitter, message boards or websites, we say things to each other that we would never say face to face. Shouldn’t we know better by now? Anonymity is a powerful force. Hiding behind a fake screen […]

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