putting people first
by experientia
Daily insights on user experience, experience design and people-centred innovation
29 September 2012
Book: Doing Design Ethnography

Doing Design Ethnography By Andrew Crabtree, Mark Rouncefield, Peter Tolmie Springer Publishers – Human-Computer Interaction Series March 2012, 212 pages (Amazon link) Ethnographic approaches associated with social and cultural anthropology are common currency in systems design. They are employed in academic and industrial research labs, consultancy firms, IT companies and design houses to understand user […]

putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

25 October 2014
Experientia president to speak at User Friendly 2014 in China

Experientia president Michele Visciola is one of the keynote speakers at User Friendly 2014, the annual user experience conference of UXPA China, to be held in Wuxi, China, 13 to 16 November. The theme of the 11th conference is the “new era of the experience economy,” thus underlining the importance of transferring UX concepts and […]

19 October 2014
Event: Why the world needs anthropologists

An upcoming event is encouraging anthropologists to “come out of their ivory towers” and work more closely with their colleagues in the field, in order to bridge the gap between “pure” and “applied” anthropology. The international symposium “Why the world needs anthropologists” (Facebook page) will be held on 5 December 2014 in Padua, Italy. Experientia […]

29 September 2012
Book: Doing Design Ethnography

Doing Design Ethnography By Andrew Crabtree, Mark Rouncefield, Peter Tolmie Springer Publishers – Human-Computer Interaction Series March 2012, 212 pages (Amazon link) Ethnographic approaches associated with social and cultural anthropology are common currency in systems design. They are employed in academic and industrial research labs, consultancy firms, IT companies and design houses to understand user […]

28 September 2012
How cultural differences affect mobile use

CNN reports on mobile phone culture and how use differs starkly across cultures. Whereas the article is rather superficial, the “open mic” videos from New York and Nairobi and the photo gallery are recommended.

27 September 2012
Aaron Marcus publishes (free) ebook about HCI in Sci-Fi

The Past 100 Years of the Future: Sci-Fi and HCI in Movies and Television by Aaron Marcus 2012 – 197 pages On 24 August 2012, AM+A published its first ebook, The Past 100 Years of the Future: HCI in Science-Fiction Movies and Television. The book, downloadable at the AM+A Website, is a work in progress, […]

26 September 2012
Alok Nandi to chair Interaction14 – February 2014 in Amsterdam

The IxDA Board of Directors just announced that Alok Nandi will be Chair of Interaction14, to be held February, 2014 in Amsterdam in conjunction with Utrecht School of the Arts and Delft University of Technology. Alok, an independent media writer/director and designer exploring narrative spaces in cross-media project, was selected from a short list of […]

26 September 2012
Designing for Mobile, Part 1: Information Architecture

Mobile devices come with a whole host of new constraints (and opportunities) for our designs. In this – the first part of her series on mobile design – Elaine McVicar explores a handfull of the most popular architectures for mobile websites and applications.

26 September 2012
The magic of good service

THE customer is king. So some firms have started appointing chief customer officers (CCOs) to serve the king more attentively. These new additions to the (already crowded) C-suite are supposed to look at the business from the customer’s point of view. They try to focus on the entire “customer experience”, rather than on individual transactions. […]

26 September 2012
Book: Life at Home in the Twenty-First Century

Life at Home in the Twenty-First Century By Jeanne E. Arnold, Anthony P. Graesch, Enzo Ragazzini, and Elinor Ochs UCLA, Cotson Institute of Archaeology July 2012 Life at Home in the Twenty-First Century cross-cuts the ranks of important books on social history, consumerism, contemporary culture, the meaning of material culture, domestic architecture, and household ethnoarchaeology. […]

25 September 2012
Latest RSA Animate on the truth about dishonesty

In this new RSA Animate, Dan Ariely, bestselling author and professor of psychology and behavioural economics at Duke University, explores the circumstances under which someone would lie and what effect deception has on society at large. The RSA Animate was taken from a July 2012 lecture given by Dan Ariely as part of the RSA’s […]

25 September 2012
Book: Observing the User Experience

Observing the User Experience A Practitioner’s Guide to User Research by Elizabeth Goodman, PhD candidate, University of California, Berkeley’s School of Information, National Science Foundation Graduate Fellow, and Intel PhD Fellow Mike Kuniavsky, Founder, ThingM Andrea Moed, Staff User Researcher at Inflection Publisher: Morgan Kaufmann Publishers 608 pages – September 21, 2012 (Amazon link) The […]

24 September 2012
Why user-centered design is not enough, by John Wood

John Wood, Emeritus Professor of Design at Goldsmiths, University of London, argues on Core77 that the user-centered mindset is based on a one-dimensional map in which only two places exist—master and servant. In the workplace, the designer is the servant and the client is the master. From a greater distance, the user is the master […]

23 September 2012
SAP’s new Mobility Design Center uses user-centered design approach

A few days ago SAP announced the opening of the new SAP Mobility Design Center to help customers meet the growing need for individualized mobile solutions. Headquartered on the company’s campus in Palo Alto, Calif., the center is focused on enabling companies to keep up with the consumerization of IT trend by conceptualizing, designing and […]

21 September 2012
Five experts on what comes after the touchscreen

Post-touch hasn’t found the killer use case that the mouse found with GUIs and the touchscreen found with mobile web browsing and apps — but it’s not for lack of trying. We’ve had a flood of prototypes, demos and art projects, any one of which could flourish into an industry — that is, once every […]

21 September 2012
Can ethnography save enterprise social networking?

In this guest post for Ethnography Matters, Mike Gotta from Cisco Systems, makes the case for bringing the human back into enterprise software design and development, starting out with enterprise social networking (ESN). The introduction to the post is by ethnographer Tricia Wang. “One of the biggest problems with ESN’s right now is that developers […]

21 September 2012
The workplace of 2025 will be wherever you want it

Sampling views from a panel representing Imperial College London, the Massachusetts Institute of Technology (MIT), the University of Washington, other international academics and the UK government, research has just been published that points to dramatic changes in the workplace as we know it. Forget whether it’s practical to bring your own technology devices to work […]

21 September 2012
Book: Communicating the User Experience

Communicating the User Experience: A Practical Guide for Creating Useful UX Documentation by Richard Caddick and Steve Cable Wiley 2011, 352 pages ISBN 978-1119971108 (Amazon | Scribd) Abstract As web sites and applications become richer and more complex, the user experience (UX) becomes critical to their success. This indispensible and full-color book provides practical guidance […]

18 September 2012
A report on the Medicine 2.0 conference in Boston

Report by Experientia researcher Anna Wojnarowska Harvard Medical School hosted this weekend the Medicine 2.0 conference in Boston. The fifth edition of the event invited academics, practitioners and clinicians for two days of lectures, discussions and presentations, analyzing the changes taking place in the healthcare sector around the world. A major topic recurring throughout the […]

18 September 2012
Experientia researcher speaking at Harvard’s Medicine 2.0 conference

Experientia researcher Anna Wojnarowska spoke this Sunday at the Medicine 2.0 conference in Boston on her research on the influence of the hospital environment, communication devices – laptops, mobile phones – and the technologies involved in the curing process such as drips and cardiac devices – on patients’ experiences of hospitalization. The yearly conference, which […]

18 September 2012
Book: Make It So: Interaction Design Lessons from Science Fiction

Make It So – Interaction design lessons from science fiction By Nathan Shedroff & Christopher Noessel Rosenfeld Media September 2012 ISBNs: paperback (1-933820-98-5); digital editions (1-933820-76-4) Many designers enjoy the interfaces seen in science fiction films and television shows. Freed from the rigorous constraints of designing for real users, sci-fi production designers develop blue-sky interfaces […]

16 September 2012
Book: Economy of Experiences

Today Albert Boswijk, founder and CEO of the European Centre for the Experience Economy, contacted us about his new book “Economy of Experiences”. Boswijk co-founded the Centre, a structure affiliated with the University of Amsterdam, in 2000 with Joseph Pine, who was the first to launch the term in 1998 and then co-authored the seminal […]

16 September 2012
UX Curve: A method for evaluating long-term user experience

UX Curve: A method for evaluating long-term user experience Sari Kujala (a), Virpi Roto (b), Kaisa Väänänen-Vainio-Mattila (a), Evangelos Karapanos (c), Arto Sinnelä (a) a) Tampere University of Technology, Finland b) Nokia Research Center, Finland c) Eindhoven University of Technology, Dept of Industrial Design, Netherlands Article in Press – Elsevier – Interacting with Computers ————— […]

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