Daily insights on user experience, experience design and people-centred innovation Audience
31 August 2012
The new multi-screen world: understanding cross-platform consumer behavior

Google published yesterday a research report on how consumers use different devices together and navigating the new multi-screen world. They set out to learn not just how much of our media consumption happens on screens, but also how we use these multiple devices together, and what that means for the way that businesses connect with […]

putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

1 January 2015
Happy Playful New Year
21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

31 August 2012
The new multi-screen world: understanding cross-platform consumer behavior

Google published yesterday a research report on how consumers use different devices together and navigating the new multi-screen world. They set out to learn not just how much of our media consumption happens on screens, but also how we use these multiple devices together, and what that means for the way that businesses connect with […]

31 August 2012
The best interface is no interface

Golden Krishna of Cooper argues that it’s time for us to move beyond screen-based thinking. “Because when we think in screens, we design based upon a model that is inherently unnatural, inhumane, and has diminishing returns. It requires a great deal of talent, money and time to make these systems somewhat usable, and after all […]

29 August 2012
Report: Managing Megacities (by UX Lab at Ericsson Research)

Megacities may be congested and complex, but are also among the planet’s most exciting places to live. They have proven effective at stimulating creativity, innovation, freedom and economic development. Today, 50 percent of the world’s population lives in cities, a figure expected to reach about 70 percent by 2050. Almost all demographic growth over the […]

29 August 2012
What data can’t tell you about customers

Across industries, companies are using the vast amounts of user-generated data to guide innovation of new products and services. But data mining does not equate to developing “customer intelligence,” write Lara Lee and Daniel Sobol of Continuum on Harvard Business Review’s Blog. Human behavior is nuanced and complex, and no matter how robust it is, […]

21 August 2012
The first Informal Economy Symposium in Barcelona – October 12, 2012

HOW WILL the informal economy impact the global business landscape? The landscape of the Informal Economy is vast – from street vending to P2P networks, from piracy to ad-hoc businesses – it is the fastest growing sector of both emerging and developed markets. In fact, the global informal sector has been growing even in the […]

14 August 2012
Care at a Distance : On the Closeness of Technology

Care at a Distance : On the Closeness of Technology By Jeannette Pols Amsterdam University Press, Amsterdam 2012, 204 pages This widely researched study demonstrates convincingly that neither grandiose promises nor nightmare scenarios have much to do with actual care practices employing telecare. Combining detailed ethnographic studies of nurses and patients involved in telecare with […]

14 August 2012
Touch in cars is still too complicated

It is not a secret that touch is not as easy as it seems and very difficult to get right, writes Wolfgang Gruener on Conceivable Tech. Cadillac is the first company that is trying to translate touch in a comprehensive way to be used in conjunction with a car’s entertainment system. He and his colleagues […]

7 August 2012
How to reimagine wearable technology

PSFK spoke to Dhani Sutanto, a Digital Art Director who became fed up with swiping his Oyster card through the reader like millions of other Londoners each day. He decided to tinker around with the card and create a more fashionable way to get in and out of the sensor-driven turnstyles. They spoke to him […]

7 August 2012
Interaction design for data visualizations

Interactive data visualizations are an exciting way to engage and inform large audiences. They enable users to focus on interesting parts and details, to customize the content and even the graphical form, and to explore large amounts of data. At their best, they facilitate a playful experience that is way more engaging than static infographics […]

7 August 2012
Service design at IKEA

Walking through IKEA over the weekend with two young children, writes Shailesh Manga on UXMovement, was a healthy reminder of what contributes to an ideal customer experience: innovative product design and thoughtful service design. IKEA covers product design with innovative home furnishings that are cost effective. Providing this outstanding product experience is only made complete […]

7 August 2012
Tablet versus PC: a creative decision

By fighting over whether tablets or PCs are better tools for creating content—as a sort of proxy war over whose vision owns the future of computing devices—we may be overlooking something important: the possibility that these very different devices may simply be good at different kinds of creativity and that their differences may actually complement […]

5 August 2012
What marketing executives should know about user experience

“What marketing executives should know about user experience” is the title of a short and introductory piece, mainly aimed at marketing people, by Nick Myers, managing director of visual design & branding at Cooper (a design and strategy firm in San Francisco that I had the pleasure of visiting two weeks ago). His central question […]

5 August 2012
Social media’s neoliberal world view (and how it affects us all)

Recently I have embarked on trying to understand better the underlying ideology and world view of the Silicon Valley tech scene, and how this is impacting our daily lives through the products and services they create. My mission is still far from complete and reading suggestions are more than welcome. On Twitter, Brian Schroer guided […]

3 August 2012
Book: UX Best Practices

UX Best Practices – How to Achieve More Impact with User Experience Helmut Degen & Xiaowei Yuan (Eds.) McGraw-Hill Osborne Media, 2011 ISBN-10: 007175251X, ISBN-13: 978-0071752510 304 pages (Amazon) Helmut Degen, Ph.D., works as a program manager for Siemens Corporate Research (SCR). He was previously a user experience design lead and senior user experience manager […]

3 August 2012
Ethnography for user experience

In three essays John Payne, Principal of Moment’s Experience Design practice, reflects on his workshop, Ethnography for User Experience, and their field research with Occupy Wall Street. Payne was recently asked by IxDA NY’s local leadership to lead a workshop on Ethnography for User Experience. His goal was to provide the attendees, a group of […]

3 August 2012
Intel’s futurist envisions life in 2022

Brian David Johnson gets paid to predict the future. He is the first, the one, and the only futurist at Intel, charged with envisioning how people will interact with technology a decade from now. Currently, Johnson’s task is to foresee what life will be like in 2022. The main difference between then and now, he […]

1 August 2012
Design principles for eating sustainably

“Design Principles for Eating Sustainably: Bridging the Gap Between Consumer Intention and Action” is the title of an ethnographic research driven service design project by Canadian design and innovation firm Cooler Solutions. Experience suggests that our intentions and actions are not always aligned. This is certainly true when it comes to eating: where food is […]

1 August 2012
Don Norman: John Maeda and I failed to connect

As part of its Power of 10 lecture series, PARC Forum invited John Maeda, President of the Rhode Island School of Design, and Don Norman, Co-founder of the Nielsen Norman Group, last week for a dialogue on design and innovation. The video is now online. Here is what Don Norman had to write about it: […]

1 August 2012
The ethnographer’s reading list

Ethnography Matters has embarked on a new series called “The Ethnographer’s Reading List” with UX professionals discussing their summer reading. Here are the latest three instalments: Nicolas Nova Nicolas Nova, who holds a PhD in Human-Computer Interaction from the Swiss Institute of Technology (EPFL, Switzerland), is a consultant and researcher at the Near Future Laboratory, […]

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