putting people first
by experientia
Daily insights on user experience, experience design and people-centred innovation
31 July 2012
Beyond reliability: An ethnographic study of Wikipedia sources

Almost a year ago, Heather Ford was hired by Ushahidi to work as an ethnographic researcher on a project to understand how Wikipedians managed sources during breaking news events. Ushahidi cares a great deal about this kind of work because of a new project called SwiftRiver that seeks to collect and enable the collaborative curation […]

putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

25 October 2014
Experientia president to speak at User Friendly 2014 in China

Experientia president Michele Visciola is one of the keynote speakers at User Friendly 2014, the annual user experience conference of UXPA China, to be held in Wuxi, China, 13 to 16 November. The theme of the 11th conference is the “new era of the experience economy,” thus underlining the importance of transferring UX concepts and […]

19 October 2014
Event: Why the world needs anthropologists

An upcoming event is encouraging anthropologists to “come out of their ivory towers” and work more closely with their colleagues in the field, in order to bridge the gap between “pure” and “applied” anthropology. The international symposium “Why the world needs anthropologists” (Facebook page) will be held on 5 December 2014 in Padua, Italy. Experientia […]

31 July 2012
Beyond reliability: An ethnographic study of Wikipedia sources

Almost a year ago, Heather Ford was hired by Ushahidi to work as an ethnographic researcher on a project to understand how Wikipedians managed sources during breaking news events. Ushahidi cares a great deal about this kind of work because of a new project called SwiftRiver that seeks to collect and enable the collaborative curation […]

25 July 2012
Is UX strategy fundamentally incompatible with agile or lean UX?

The take of the author Paul Bryan: UX strategy and agile UX are neither compatible nor incompatible. In an agile shop, UX strategists have to get ahead of the curve and do their work before agile development starts. They need to coach UX team members and convince others on a product team to value the […]

25 July 2012
UX for learning: design guidelines for the learner experience

With educational applications for kids, corporate eLearning, and online degree programs, more and more UX designers face design briefs for creating digital experiences with an educational purpose. In this article, Dorian Peters presents 14 design guidelines that derive from key findings from relevant psychology and education research on learning with technology. These findings relate specifically […]

25 July 2012
Making wearable technology wearable

This week at the San Francisco Wearable Technology Conference, Jennifer Darmour, UX designer at the Artefact Group, shared with other wearable technology experts her perspective and insights on the principles we must follow to make wearable technology more compelling to a broad consumer market. Through the successes and failures of her research and design in […]

25 July 2012
Experientia collaborating with UCLA Anderson School of Management

Experientia is one of 15 Italian companies and 53 companies worldwide participating in UCLA’s exclusive 2012 Global Access Program (GAP). GAP pairs Fully Employed MBA (FEMBA) students with international companies to develop a comprehensive business strategy that enables the companies to move to the next stage of their corporate development. Run by the UCLA Anderson […]

24 July 2012
Silicon Valley worries about addiction to devices

Computers, smartphones and other gadgets have made life easier, but now tech firms are worried that they may be harming people. Huh? Tech firms worried about addiction to devices? As also the author of the New York Times piece writes, it “sounds like auto executives selling muscle cars while warning about the dangers of fast […]

24 July 2012
Make your users do the work

“Make your users do the work< ” is the not very people-centred title of a guest piece by Nir Eyal on Techcrunch. He argues that putting users to work is critical in creating products people love, and he has a point. Some excerpts: “Several studies have shown that expending effort on a task seems to […]

24 July 2012
Awesome experiences make us nicer

New research by published in the journal Psychological Science shows that awe-inspiring moments can literally make time seem to stand still, or at least slow down. That feeling improves our mental health since many people often feel time-deprived in this modernized world. Studies showed that experiencing awe made people feel they had more time in […]

24 July 2012
Making sense of the cross channel experience

In this short essay, Jon Fisher of UK consultancy Nomensa presents some introductory thoughts about Nomensa’s framework for ”sense making in cross channel design”. In particular, he demonstrates a potential method for visualising the information space from which understanding can be supported in a system. “Having identified the critical nature of designing for channel transitions […]

24 July 2012
mHealth: the next frontier or too much hype?

mHealth: The Next Frontier For Mobile Service Growth By Scott Wilson and Phil Asmundson of Deloitte Advances in wireless remote patient monitoring (RPM) are expected to have a big impact across targeted disease areas where chronic conditions are a leading cause of the readmissions problem. RPM can equip healthcare providers with timely information about patients’ […]

24 July 2012
Debate on the UXPA name change

At the beginning of June, the Usability Professionals Association (UPA) announced that from now on it would be known as the User Experience Professionals Association (UXPA). This didn’t go unnoticed, and UX publisher Louis Rosenfeld reacted to this news with a strongly worded and much commented blog post, where he accuses the whole initiative to […]

24 July 2012
Our Frugal Future: Lessons from India’s innovation system

Drawing on the latest data and over 130 interviews with Indian policymakers, entrepreneurs and academics, this report by NESTA, the UK innovation agency, explores the policies, institutions and industries that are driving research and innovation. It measures how India’s research strengths are developing, and maps how the geography of Indian research and innovation is changing. […]

24 July 2012
Co-design in innovation

In a short post on the Huffington Post blog, author Soren Petersen describes how co-design – when firms and non-design users jointly design business and product offerings – is seen as a potential new avenue for breakthrough innovation in design. “Inviting expert users and normal users to contribute their ideas has been used in design […]

24 July 2012
Book: This is Service Design Thinking

This is Service Design Thinking: Basics – Tools – Cases Edited by Marc Stickdorn and Jakob Schneider BIS Publishers, 2011 376 pages (Amazon link) This is Service Design Thinking outlines a contemporary approach for service innovation. Service design and design thinking are lately evolving into buzz words for management and business consulting. This is Service […]

23 July 2012
Ethical decision-making apps damage our ability to make moral choices

A recent crush of smartphone and tablet apps claim to make hard decisions easier, and the range of ethical dilemmas they can weigh in on will only increase. At this rate, Siri 5.0 may be less a personal assistant than an always-available guide to moral behavior. But depending on a digital Jiminy Cricket may be […]

16 July 2012
The Machine and The Ghost

Moralizing Technology: Understanding and Designing the Morality of Things Peter-Paul Verbeek University of Chicago Press, 2011 183 pages (Amazon link) Christine Rosen has written a very long and excellent book review / reflection in The New Republic on the recent book on the moral dimension of technology by Prof. Peter-Paul Verbeek (pictured) of the University […]

16 July 2012
The psychology of content design

In a long article Jonathan Cutrell talks about a strategy for creating content that revolves around its portability to multiple scenarios, devices, and access frames, and particularly about creating content that taps into multiple strong consumer motivations, and is consequently richly valuable to consumers. (via InfoDesign)

16 July 2012
How Google is becoming an extension of your mind

Stephen Shankland thinks that Google is becoming an extension of your mind, an omnipresent digital assistant that figures out what you need and supplies it before you even realize you need it. He also thinks that should both excite and spook you. “Think of Google diagnosing your daughter’s illness early based on where she’s been, […]

16 July 2012
That’s not my phone. That’s my tracker.

Peter Maass and Megha Rajagopalan argue in the New York Times Sunday Review that the device in your purse or jeans that you think is a cellphone, is in fact a tracking device that happens to make calls. “We have all heard about the wonders of frictionless sharing, whereby social networks automatically let our friends […]

12 July 2012
Field notes from global tech ethnographer Tricia Wang

A sociologist, ethnographer, and corporate consultant who studies global technology use among migrants, low-income people, youth, and others on society’s fringes, Wang has worked for the past several years in China. Since 2005, she’s crisscrossed the country–often riding the rails–observing the impact of digital technology on the lives of rural workers migrating into the cities, […]

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