putting people first
by experientia
Daily insights on user experience, experience design and people-centred innovation
18 April 2012
The future of connected cars: what Audi is driving towards

Richard MacManus writes on ReadWriteWeb that the next generation of in-car apps will be about providing “smart” services, such as taking some of the cognitive load off the driver – including making the car autonomous in some ways. And he provides Audi (which just bought Ducati, by the way) as a case in point: “One […]

putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

1 January 2015
Happy Playful New Year
21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

18 April 2012
The future of connected cars: what Audi is driving towards

Richard MacManus writes on ReadWriteWeb that the next generation of in-car apps will be about providing “smart” services, such as taking some of the cognitive load off the driver – including making the car autonomous in some ways. And he provides Audi (which just bought Ducati, by the way) as a case in point: “One […]

18 April 2012
Do walled gardens offer a better user experience?

In an extensive article by Charles Arthur, technology editor of The Guardian, on the rise of walled gardens (apps, social networks) on the net, we read this quote by John Battelle of Federated Media: “The open web is full of spam, shady operators and blatant falsehoods. Outside of a relatively small percentage of high-quality sites, […]

18 April 2012
Nest Thermostat: User-centered design is the best marketing

I enjoyed the final paragraph of the Fast.CoDesign article on the second generation Nest Thermostat: “Here’s a sense in which the Nest seems almost over-designed–all of this care for a one-time experience of screwing it in might seem excessive. But the fact is that user-focused design is also a form of good will–and a better […]

18 April 2012
The future of money in a mobile age

Within the next decade, smart-device swiping will have gained mainstream acceptance as a method of payment and could largely replace cash and credit cards for most online and in-store purchases by smartphone and tablet owners, according to a new survey of technology experts and stakeholders. Many of the people surveyed by Elon University’s Imagining the […]

18 April 2012
The Smart City starts with you

Wired UK has published a guest post by Usman Haque, founder of Pachube.com and director at Haque Design + Research and CEO of Connected Environments, where he argues that current Smart Cities initiatives are looking for a one-size fits all, top-down strategic approach to sustainability, citizen well-being and economic development, and that their strategies focus […]

17 April 2012
Wearable devices: the next battleground for the platform wars

Wearable devices, or “wearables” for short, have enormous potential for uses in health and fitness, navigation, social networking, commerce, and media. In a new report out today, Forrester argues that wearables will move mainstream once they get serious investment from the “big five” platforms — Apple, Google, Microsoft, Amazon, and Facebook — and their developer […]

17 April 2012
UX is the heart of any company. How do you make it top priority?

Wolff Olins’s Mary Ellen Muckerman explores what a focus on user experience could mean for business. “The principles and theories of UX have created a new normal in terms of brand delivery and interaction. They state that how people actually use your product is much more important than how it was intended to be used. […]

17 April 2012
People-powered health

People Powered Health is a programme from NESTA, the UK innovation charity, to support the design and delivery of innovative services for people that are living with long term health conditions. The programme focuses on co-production – that people’s needs are better met when they are involved in an equal and reciprocal relationship with professionals […]

14 April 2012
Interactive eBook apps: the reinvention of reading and interactivity

Avi Itzkovitch argues that the experience of interactive eBooks should not be confined to animations based on touch-and-response interaction, or merely flipping the page; when designing these Books one must ask what is the enhanced experience — why to move from print to digital, and how to create value and fun. In this article, he […]

13 April 2012
Design principles for complex, unpredictable, people oriented systems

InfoDesign alerts us to a well-thought through post by Irving Wladawsky-Berger of IBM on experience and systems: “But, socio-technical systems are oriented toward people and services. While product excellence and competitive costs are also important to services, they are not enough. The service sector is oriented toward consumption, that is, toward people, who are the […]

13 April 2012
Digital differences in the USA

When the Pew Internet Project first began writing about the role of the internet in American life in 2000, there were stark differences between those who were using the internet and those who were not.1 Today, differences in internet access still exist among different demographic groups, especially when it comes to access to high-speed broadband […]

13 April 2012
European Commission consults on rules for “Internet Of Things”

The “Internet of Things” (IoT) is a future in which everyday objects such as phones, cars, household appliances, clothes and even food are wirelessly connected to the Internet through smart chips, and can collect and share data. The European Commission wants to know what framework is needed to unleash the potential economic and societal benefits […]

13 April 2012
Prisma kitchen at Eurocucina 2012

A high-tech kitchen and an instant classic, designed by Experientia®, for Toncelli kitchens Minimalist design in a high-tech kitchen Experientia® is taking part in the Salone del Mobile in Milan this year, with its brand new kitchen design, the Prisma, designed for Tuscan company Toncelli Kitchens. Introduced by Toncelli as the “futuristic jewel” in its […]

12 April 2012
Designing for touch

Fingers and thumbs turn desktop conventions on their head. Interaction designer Josh Clark explains what you need to keep in mind when designing for mobile touchscreens and compares finger-friendly touch interfaces for iPhone, iPad and Android. “Great mobile designs do more than shoehorn themselves into tiny screens: they make way for fingers and thumbs, accommodating […]

12 April 2012
Boston Citizens Connect

With its Citizens Connect app, Boston is showing how to use technology to empower citizens and involve them in the inner workings of the city. Hana Schank reports on FastCo.Exist. “Some cities seem to take an approach to digital that either involves throwing a bunch of stuff against a wall to see what sticks, or […]

11 April 2012
Videos from Technology Frontiers, an event by The Economist Group

Over 250 business leaders from across Europe descended on London’s Inmarsat Conference Centre for Technology Frontiers, two days of thought provoking sessions and networking. Led by The Economist’s Digital Editor, Tom Standage, the event explored how advances in technology will transform our work, our lives, our world. Some highlights (all links are videos): Using technology […]

11 April 2012
Radical UX focus created a $1 billion company

Kim-Mai Cutler writes in TechCrunch how a radical UX focus was Instagram’s secret ingredient to success: “With their UX skills, Krieger and Systrom refined Instagram to require as few actions as possible. Unlike the original version of Path, Instagram didn’t force users to add tags about people or places to their photos. A photo could […]

10 April 2012
Meet Google’s search anthropologist

James Temple of the San Francisco Chronicle profiles Daniel Russell (video), Google’s search scientist (or as he calls it “search anthropologist”). “About four years after forming, Google came to realise it needed human insights to infuse that information with context and meaning. The company began conducting user research studies and hiring human-computer interactions experts, eventually […]

9 April 2012
From banker to service designer

Olga Morawczysnki, project Manager of Grameen Foundation’s AppLab Money Incubator (a CGAP-sponsored new initiative that develops mobile financial products for the poor) and Jan Chipchase, executive creative director of global insights at frog, argue that large scale adoption of (mobile) financial services by the poor will only happen if providers in this sector approach the […]

6 April 2012
Earth Institute publishes first ever World Happiness Report

The first ever World Happiness Report has been made public and states that our best chance at a contented life is to pack up and move to Scandinavia, writes Wired UK. Published by The Earth Institute at Columbia University and co-edited by its director, the report was commissioned for a United Nations conference on happiness. […]

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