putting people first
by experientia
Daily insights on user experience, experience design and people-centred innovation
27 April 2012
Do people want touch on laptop screens?

Do people want touch on laptop screens? Daria Loi, user experience manager at Intel, did some research on the matter and the answer is a clear yes: people want a single device with a keyboard that opens, closes and is touch enabled. In user experience testing conducted by Intel, researchers observed people tilting back the […]

putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

25 October 2014
Experientia president to speak at User Friendly 2014 in China

Experientia president Michele Visciola is one of the keynote speakers at User Friendly 2014, the annual user experience conference of UXPA China, to be held in Wuxi, China, 13 to 16 November. The theme of the 11th conference is the “new era of the experience economy,” thus underlining the importance of transferring UX concepts and […]

27 April 2012
Do people want touch on laptop screens?

Do people want touch on laptop screens? Daria Loi, user experience manager at Intel, did some research on the matter and the answer is a clear yes: people want a single device with a keyboard that opens, closes and is touch enabled. In user experience testing conducted by Intel, researchers observed people tilting back the […]

27 April 2012
Communicating the UX value proposition

John Dilworth and Matt Miller of LDS Church provide an overall framework to communicate the value of UX within businesses, that directly associates the value proposition of UX with key business objectives. “It is the job of the UX designer to demonstrate the value that UX work brings to a product or service. If the […]

27 April 2012
How mobile technologies are shaping a new generation

Some interesting data by Tamara J. Erickson on what she calls the “Re-Generation”: individuals at the formative ages of 11 to 13, those born after about 1995 [which, by the way, has a gap of three years]. “My interest is how swimming in this digital soup has shaped the young generation’s view of the world. […]

26 April 2012
Design Council revealed new designs to help people live well with dementia

The UK Design Council, in partnership with the UK Department of Health, ran a national competition to find teams of designers and experts who could develop new ideas to help improve the lives of those affected by dementia, reports Dexigner. Guided by in-depth research and working with those affected by dementia, the five teams developed […]

25 April 2012
The Kickstarter revolution

The first campaign to break the 1-million-dollar barrier in this revolutionary crowd-funding platform was an industrial design project. Could Kickstarter transform the design industry as we know it? A design report from New York by Joseph Grima on FastCo.Design. “Put simply, Kickstarter allows anyone with an idea for a “creative project” to seek backing for […]

25 April 2012
The process of co-creation with users

In an article for UX Magazine, Catalina Naranjo-Bock provides a solid general description of co-designing processes: “The practice of co-design allows users to become an active part of the creative development of a product by interacting directly with design and research teams. It is grounded in the belief that all people are creative and that […]

22 April 2012
Whether the digital era improves society is up to its users – that’s us

Social media in particular has inexorably changed the world, driving openness and fear – but it is not beyond our control, argues Danah Boyd in a long essay for The Guardian. “Most technology designers engage in their trade to make the world a better place. Technologists love to celebrate the amazing things that people can […]

22 April 2012
The flight from conversation

Sherry Turkle is a psychologist and professor at M.I.T., says we use technology to keep one another at distances we can control: not too close, not too far, just right: the Goldilocks effect. “Over the past 15 years, I’ve studied technologies of mobile connection and talked to hundreds of people of all ages and circumstances […]

22 April 2012
Rise of smart mobile services

Saar Gur, general partner at Charles River Ventures, discusses a new generation of smart mobile services, which provide user information in the background to make accurate predictions around real-time user intention and will offer suggestions, results and different user interfaces/interactions based on their prediction of state. “As I think about what these new Smart Services […]

22 April 2012
From print to iPad: designing a reading experience

UX consultant Harry Brignull spoke at UX London 2012 about the design of The Week magazine’s iPad app, telling the story of the project from the initial sketches through to its launch in Apple’s Newsstand. In a long blog post on 90 percent of everything, he provides an annotated transcript. “Let me tell you the […]

22 April 2012
Watching every click you make

Henry Alford, contributing editor at Vanity Fair, wonders when in the digital age, did privacy become a choice rather than a given. “When Facebook bought Instagram, the social photo app for iPhone and Android devices, on April 9, a chorus of concern emanated from the Twittersphere: Facebook would have access to Instagram users’ uploaded photos. […]

22 April 2012
Trust and the future of mobile money

Even within the technology community, 33% agreed with the below statement: “People will not trust the use of near-field communications devices and there will not be major conversion of money to an all-digital, all-the-time format. By 2020, payments through the use of mobile devices will not have gained a lot of traction as a method […]

22 April 2012
Internet must be a web not for the consumer, but for the citizen

In an editorial, The Guardian argues for an open web: “To protect the web’s founding principle is a matter of what Tim Berners-Lee would call citizen vigilance, of restraining by openness itself the continual pressure for a closed-down, privately owned cyberspace that is the inevitable product of those internet Cecil Rhodes who would like to […]

22 April 2012
How to create products hand in hand with your customer

In his book “Wicked problems: Problems worth solving“, author John Kolko (founder and director of Austin Center for Design) argues that involving end users in the entire design process ensures a humane design solution. He now summarises his argument in this article for FastCo.Design. “Cultural probes literally probe a given culture, poking at society and […]

22 April 2012
How user research informed IKEA’s Uppleva TV-furniture unit

IKEA’s new Uppleva Smart TV-furniture unit was extensively shown at the Milan Design Week (which ends today), and on Core77 I wrote more about the interface design, but here some more about the user research that went into the product. The user research consisted of two parts: in-home visits and an online survey. The IKEA […]

22 April 2012
Behaviour change as value proposition

Chris Risdon, senior experience designer at Adaptive Path, looks at the explosion of smart products, which passively collect data about you and your specific behavior, and tell you a story which is designed to directly influence you, and argues that their very value proposition lies in behaviour change: “These are products that have an explicit […]

22 April 2012
Intersection of the physical and digital worlds

Austin Brown, UX designer at EffectiveUI, and his colleague Lindsay Moore wondered if there was a way to design better, by combinubg the best aspects of interaction design and product design, as well as a little service design. They hoped that this would allow to create a holistic experience that transcends definition, and thus create […]

18 April 2012
Brains, Behavior and Design

Brains, Behavior and Design is a group of IIT Institute of Design students appling findings from the fields of cognitive psychology and behavioral economics to the design process. It is not clear to what extent the group is still active now, but the site is still alive. The Brains, Behavior & Design Group is dedicated […]

18 April 2012
Applying behavioral economics and cognitive psychology to the design process

Artefact is, like Experientia, a UX design consultancy that is strongly inspired by cognitive and behavioral modeling, and uses all kinds of inputs from cognitive and social science to enrich their design work: “At Artefact, we’re becoming increasingly aware of the fact that regardless of the type of design challenge we work on, all of […]

18 April 2012
Tricia Wang on the geography of trust in social networks (video)

Tricia Wang is a cultural sociologist interested in understanding how people use digital tools in their day to day lives. In her talk at the Lift 12 conference, she focuses on a story you may have heard of, concerning a student who ended up making international headlines for throwing shoes at the architect of China’s […]

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