Daily insights on user experience, experience design and people-centred innovation Audience
10 November 2011
Smarter, better cyborgs

Instead of augmenting reality, we should make technology more aware, argues Christopher Butler in this article for Print Magazine. “Though an initial AR [Augmented Reality] experience can be thrilling, it quickly becomes clear, especially to visual thinkers, that AR is a misapplication of the technology currently at our disposal. AR is disappointing precisely because it […]

putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

1 January 2015
Happy Playful New Year
21 December 2014
Experientia’s Twitter feed live

Experientia has now its own Twitter feed. Four months of Putting People First posts and other links have already been uploaded. If you followed Experientia on Twitter through the feed of its CEO, Mark Vanderbeeken, make sure to now also follow the company (but don’t unfollow Mark, who will keep on tweeting away). And while […]

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

10 November 2011
Smarter, better cyborgs

Instead of augmenting reality, we should make technology more aware, argues Christopher Butler in this article for Print Magazine. “Though an initial AR [Augmented Reality] experience can be thrilling, it quickly becomes clear, especially to visual thinkers, that AR is a misapplication of the technology currently at our disposal. AR is disappointing precisely because it […]

10 November 2011
Sciences of human understanding

Dirk Knemeyer has published a call to rely on foundational science(s) to better understand users. “The preponderance of research and publications on user studies deal more with principals and practices of the discipline and less with understanding the users themselves, much less in a deep, multi-disciplinary scientific way. The future of design will belong to […]

10 November 2011
Brief rant on the future of interaction design

Interaction designer Bret Victor has published his “brief rant on the future of interaction design“. “To me, claiming that Pictures Under Glass [as in touch screens] is the future of interaction is like claiming that black-and-white is the future of photography. It’s obviously a transitional technology. And the sooner we transition, the better.” Highly recommended.

5 November 2011
Intel using soft sciences to help predict the future

  Larry Dignan discusses – in a conversation with David Ginsberg, director of insights and market research at Intel, and Tony Salvador, senior principle engineer of the Experience Insight Lab at the company – how Intel is boning up on its soft sciences to divine what drives customers to buy a certain device and what […]

3 November 2011
Digital product strategy, gamification, and the evolution of UX

Greg Laugero writes about two trends that have recently entered the realm of digital product development. First is the incorporation of gaming concepts into products that seemingly have nothing to do with gaming. Second, the importance of designing products that are not only easy to use but a pleasure to use. Read article

3 November 2011
Jawbone releases UP, a wristband for tracking your wellness

Priced at $100, the device is a leap for Jawbone. And its aimed at nothing less than making its wearers happier and healthier. Fastco Design reports. “The UP wristband is meant to be worn 24 hours a day. When you’re awake, its accelerometer monitors your movement–whether you’re running, walking, or climbing stairs–and then sends that […]

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