putting people first
by experientia
Daily insights on user experience, experience design and people-centred innovation
30 September 2011
PressPausePlay, a film about hope, fear and digital culture

The digital revolution of the last decade has unleashed creativity and talent of people in an unprecedented way, unleashing unlimited creative opportunities. But does democratized culture mean better art, film, music and literature or is true talent instead flooded and drowned in the vast digital ocean of mass culture? Is it cultural democracy or mediocrity? […]

putting people first
by experientia

We are an international experience design consultancy helping companies and organisations to innovate their products, services and processes by putting people and their experiences first.

19 December 2014
Putting People First blog redesigned

Experientia’s Putting People First blog has been redesigned. It is now entirely responsive, allows for easier browsing, searching, and filtering, and features larger images on the posts. The entire history of posts remains accessible as before. We are still tweaking things and welcome any feedback.

27 November 2014
Why the world needs anthropologists – an update

Why the world needs anthropologists – Coming out of the ivory tower Location: Padua, Italy, Centro Culturale Altinate/San Gaetano Date and time: Friday, 5 December 2014, 13:00 – 18:00 Padua, Italy, 5 December 2014 – The second edition of the international symposium of applied anthropologists attempts to erase the boundary between ‘pure’ and ‘applied’ anthropology, […]

30 October 2014
The BancoSmart ATM by Experientia for UniCredit selected for ADI Design Index

Last year Experientia designed the interface of an ATM of UniCredit, a major Italian bank. The interface is now rolled out across the bank’s ATMs in Italy, to great satisfaction of the bank and the customers alike, since interaction speed is much faster and error rates went down dramatically. Last year UniCredit and Experientia also […]

29 October 2014
Experientia at EPIC: UX transforming a financial institution

In September 2014 Experientia gave a presentation on working as UX professionals with financial institutions at the EPIC conference in New York. The paper is now available on the EPIC site in HTML and PDF versions (free registration req’d). Abstract Application of a user-centered approach rooted in ethnographic methodologies facilitates a major European bank’s transition […]

25 October 2014
Experientia president to speak at User Friendly 2014 in China

Experientia president Michele Visciola is one of the keynote speakers at User Friendly 2014, the annual user experience conference of UXPA China, to be held in Wuxi, China, 13 to 16 November. The theme of the 11th conference is the “new era of the experience economy,” thus underlining the importance of transferring UX concepts and […]

19 October 2014
Event: Why the world needs anthropologists

An upcoming event is encouraging anthropologists to “come out of their ivory towers” and work more closely with their colleagues in the field, in order to bridge the gap between “pure” and “applied” anthropology. The international symposium “Why the world needs anthropologists” (Facebook page) will be held on 5 December 2014 in Padua, Italy. Experientia […]

30 September 2011
PressPausePlay, a film about hope, fear and digital culture

The digital revolution of the last decade has unleashed creativity and talent of people in an unprecedented way, unleashing unlimited creative opportunities. But does democratized culture mean better art, film, music and literature or is true talent instead flooded and drowned in the vast digital ocean of mass culture? Is it cultural democracy or mediocrity? […]

30 September 2011
Truth, lies and the internet

The internet is the greatest source of information for people living in the UK today. But the amount of material available at the click of a mouse can be both liberating and asphyxiating. Although there are more e-books, trustworthy journalism, niche expertise and accurate facts at our fingertips than ever before, there is an equal […]

30 September 2011
UX: old wine in new bottles?

Finnish researchers Antti Oulasvirta, Pertti Saariluoma, Rebekah Rousi and Jaana Leikas discuss replacing using intuitive notions of emotions with systematic psychological knowledge. “Underlying the recent surge in interest in user experience may be the realization that consumers have increasing power over the fate of information technology. Taken literally, user experience concerns the subjective first-person feeling […]

27 September 2011
Low2No Camp: entrepreneurial ideas to activate Low2No vision

Article by Experientia® collaborator Irene Cassarino, with additional input from Jan-Christoph Zoels.   How do you create community services and business models for a carbon neutral building block before the buildings stand? Thirty Finnish entrepreneurs came together last Tuesday (20 September 2011) in Helsinki to present innovative business and service models for a carbon neutral […]

27 September 2011
From mass consumerism to mass change: Hope for sustainable consumption

In an article for Shareable, Caren Holzman presents trends that signal “a reversal in the way that consumers value and use products and services”: “A global culture of consumerism has firmly taken hold – the average British woman buys half her body weight in clothing every year; a typical American purchases more stuff every day […]

27 September 2011
Invigorating education with technology

Techcrunch reports on a recent set of rapid-fire presentations from Imagine K12, an incubator for education-related startups. On the one hand, the innovation taking place in the educational world is fascinating and possibly greatly rewarding for learners. Yet at the same time education is also becoming big business, as demonstrated by the fact that Rupert […]

27 September 2011
The end of motoring

Highly recommended read in The Guardian on the end of the golden age of motoring (or for non-Brits: car travel): “The most radical change [according to German entrepreneur Stefan Liske] is that “in big societies, there is a huge status shift happening, where we are losing the idea that you use a car to define […]

23 September 2011
Please enter your password, again and again

Khoi Vinh reflects on the fact (and the user experience) that almost everything on all of his computers and all of his mobile devices can only be accessed with a password. “This is a big problem, and for lots of people. Over the past few months, while working on various projects, I’ve seen computer users […]

23 September 2011
Book: Mobile First

Mobile First Luke Wroblewski A Book Apart October 2011 Abstract Our industry’s long wait for the complete, strategic guide to mobile web design is finally over. Former Yahoo! design architect and co-creator of Bagcheck Luke Wroblewski knows more about mobile experience than the rest of us, and packs all he knows into this entertaining, to-the-point […]

23 September 2011
Reflections on the internet of things and yet another revolution

The internet of things and yet another revolution The “internet of things” is viewed as the next big thing, but when will it allow people to create their own stuff, asks Russell M Davies on the BBC website. “It’s a world where everything is smart – smart cities, smart grids, everything prefaced by smart. It’s […]

21 September 2011
BBC Viewpoint: Anthropology meets technology

Intel’s corporate anthropologist Genevieve Bell has written an elegant introductory article for the BBC site on the role of anthropology in the corporation – particularly aimed at a lay audience. “Ultimately, my team’s role is about making sure the product development processes start from an understanding of what people care about when it comes to […]

21 September 2011
Digital AlterNatives with a Cause?

Hivos (The Netherlands) and the Centre for Internet and Society (Bangalore, India) have consolidated their three year knowledge inquiry into the field of youth, technology and change in a four book collective “Digital AlterNatives with a cause?”. This collaboratively produced collective, edited by Nishant Shah and Fieke Jansen, asks critical and pertinent questions about theory […]

21 September 2011
Green markets must be created by you

Tuuli Kaskinen and Roope Mokka, researchers at Demos Helsinki, argue in an essay that we need more than mere sustainable versions of everyday products: we need new products and services based on behaviour change. “Most companies are dismally bad at creating successful sustainable consumption. Today’s eco-attempts remain above all clumsy and expensive eco-versions of mainstream […]

21 September 2011
Designing social tools around user interests

The key to designing social media well lies in designing it for a user’s social interests. Conventional software addresses the user’s task-oriented needs and objectives. But social media succeed when they engage the user’s social interests. An article by Adrian Chan on Johnny Holland. “Social interests involve two psychological insights: that users are interested in […]

20 September 2011
The language of interfaces

Des Traynor recently spoke at the Content Strategy Forum in London about the importance of which words used in an interface. The difference between Facebook’s Like and Google’s +1 seems superficial, but ends up influencing the behaviour of the users. Choosing the words you use to define actions in an interface is the most important […]

20 September 2011
EPIC 2011 draft proceedings available for download

The draft proceedings of EPIC 2011, the Ethnographic Praxis in Industry Conference, currently taking place in Boulder, CO, USA, are available for download during the conference. They contain drafts of papers and workshop abstracts, and photos and abstracts from Pecha Kuchas and Artifacts. Print proceedings will be mailed to conference participants and will be available […]

20 September 2011
Behavioural insights could save millions of pounds

Using behavioural insights could save taxpayers hundreds of millions of pounds over the course of the [UK] Parliament and thousands of lives a year, according to an annual report published today. The Government’s Behavioural Insights Team annual report outlines a series of new approaches it has tested over the past year to increase people’s health, […]

20 September 2011
Transform Conference at Mayo Clinic (videos)

A week ago Mayo Clinic — the world’s largest and first integrated nonprofit medical practice — hosted the Transform symposium in Rochester, Minn., USA. The event focused on innovations and designing solutions to transform the experience and delivery of health care. Videos of most of presentations are now online. Speakers are listed here in the […]

17 September 2011
Low2No project wins Holcim acknowledgement prize

Medium rise timber office building in low-to-no carbon emissions district, Helsinki, Finland, wins Holcim acknowledgement award for sustainable construction. The Low2No design team led by Sauerbruch-Hutton, Arup and Experientia® were recognized for the multi-story timber construction headquarter for Sitra, the Finnish Innovation Fund. The office and incubator building “is part of an inner-city building complex […]

17 September 2011
Can Patagonia convince consumers to “buy less, buy used”?

What happens when one of America’s most successful and beloved companies suggests that consumers reduce their purchasing of new products? Outdoor outfitter Patagonia did just that – raising the economic ante for Corporate America with a first-of-its-kind “Buy Less, Buy Used” initiative, offered in coordination with eBay and the Common Threads Initiative. Instead of encouraging […]

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